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Facebook Applications

We are creating an application on Facebook. We configure it: enter a name, description, upload an icon and logo, select a language for the application, and program it. We remove previously added applications.

You probably know what Facebook applications are. You have visited them more than once. Facebook apps allow you to have a fun and interesting time. Games, for example, can be played for hours. If you don't know where the Facebook Applications are, you're missing out. Remember this address. Here he is: . You can find a lot of interesting things here. Facebook Apps are loved by many users social network. And this is not surprising.

If you love pizza, you'll probably love it. this link: . You can order pizza from this service in any city. And to work with photos, try this service: . It will be appreciated by those people who have a lot of photos on Facebook.

There are many Facebook apps you probably love. But how to create your own? Creating Facebook apps is quite difficult, but it can be learned. Do not waste time on this - the result will please you. Creating applications for Facebook is only possible for diligent and patient people.

Creating an application

Why are applications written at all?

Overall this is good opportunity earn money. The social network has a lot of visitors. Therefore, if you create an interesting and simple service, a large number of people will use it. Due to the popularity of the program, it will be possible to sell it or advertise goods and services using it.

Registration

Settings


« Change settings", and " Application Profile Page" - these are two links that will be useful to you.

You probably understand that now you will need hosting, and domain. If you are not yet sure what you need paid hosting, then you can use some kind of free hosting. Most hosting providers provide this option for a short time. But if you use the language Python, will suit you better Google App Engine.

Page Setup and Tabs


Now you need to write the program itself and upload it to your hosting. To upload files to hosting and connect via FTP, you can use a manager called “ Total Commander ». General structure folders on the server should be something like this:

You may need knowledge of Facebook API. Be prepared for this. Facebook API stands for " Application Programming Interface" Translated into Russian it sounds like “ Interface Application Programming " This is a description and a set of functions necessary to work with the functionality of the site. By the way, many computer programs have their own API. This is necessary so that you can write extensions for them.

API id– this is the id running application. Perhaps you didn't know this. API key - This verification code along with the number. API key And secret can be found on the main page of the application. They will be needed when creating program code.

Everything else that you implement in the program depends only on your programming level and the chosen language. You can also always hire people who will program your idea, but for this you will definitely need to write technical task to work.

Programming

To start coding, you'll need knowledge of any of the languages ​​that can be used to write web applications. Most likely it will be PHP or Facebook Java– the special language of this social network. You will also definitely need to study specific languages, specifically designed to work with this network:

You will display your service in a special field “ Facebook Canvas Pages", and on the left there will be standard menu – « Left Nav" This is what it looks like:

Output interface

General data on the application can be added to the person’s profile page itself; it will be located in “ Profile Box" It is also possible to programmatically send letters to users’ emails, send offers to participate in certain events and invite random people.

During operation, the program code will be downloaded from your hosting and added to the contents of the output field.

When creating a program, you cannot do without knowledge of the standard language language HTML markup , using elements XML markup – XHTML. You can also add markup elements from the mentioned special language FBML. For example, how a link to a person’s profile is formatted:

id=”userName”>
”useyou=”false” />

FBML Language Guide you can read here:

FBML Documentation:

And here you can try your hand:

Accordingly, information on the API is here:

You can try using the API here.

Developers from all over the world are trying to break into Facebook by introducing a wide variety of applications. Some are designed to entertain users, others are to make staying on Facebook more practical, and others are to expand opportunities for business pages. We present the list best apps, which you are sure to find interesting and useful.

1. Causes- facebook.com/appcenter/causes
Facebook is a mouthpiece that allows you to tell the public about your ideas, problems and rights. The purpose of the Causes app is to make your statement even louder. Here you will find information about various protests and charitable foundations, and you can also create a movement yourself. If you care about any social or political issue, Causes is definitely worth checking out.

- apps.facebook.com/aviaryeditor/
All photo editors are needed, all photo editors are important. And the application Photo Editor Aviary confirms this. Directly on Facebook you can edit your photos - crop, play with brightness/contrast/saturation, etc. Standard set tools allows you to make your photos even more attractive and helps you get more likes.

Apps.facebook.com/pdf-converter/
Among the endless games on Facebook you can find: useful utilities. For example, a convenient PDF converter, with which you can convert a PDF file into a regular text file in a matter of seconds. Simple, fast and practical.

Apps.facebook.com/bd-safego/
Antivirus program is a must-have for any Internet user. But few people know that there are special antivirus programs for Facebook. Bitdefender Safego protects you from clicking on dangerous links sent by friends and maintains your integrity operating system.

5. piZap- apps.facebook.com/piZap_editor/
Another photo editor on Facebook is worthy of attention - piZap. Unlike Aviary, it is aimed not so much at editing, but at creating “artistic” versions of photos. With it you can add beautiful frame, interesting background, funny inscription, etc. Another one important function- creating collages. The piZap interface is very friendly, so it won’t take you long to figure it out.

Facebook.com/appcenter/soundcloud
SoundCloud has long been famous among music lovers and musicians around the world. This music portal has opened up wide opportunities for aspiring performers and bands trying to break into the masses. However, you can also use it for personal purposes. For example, an application on Facebook allows you to record and share audio recordings with friends. Very convenient, fast and, no less important, completely free.

Facebook.com/appcenter/flixster
Not only music lovers, but also film lovers will find their app on Facebook. Flixster is a well-known site in America where you can watch not only films, but also their ratings. A light version is available on Facebook, allowing you to rate watched films in one click.

Facebook.com/games/buffer-app/
Buffer is an application that will be useful to all lovers of social networks. It makes integration between services even easier. Facebook, Twitter, LinkedIn - everything is now connected, no confusion. And all this thanks to Buffer.

Apps.facebook.com/frogtoon/
Music lovers will love another app available for Facebook – Frogtoon. By noting their musical preferences, users receive a personalized playlist. Collections sometimes turn out to be so unexpected and interesting that you can get stuck in the application for several hours.

Of course, the presented applications are only a small sample of the variety that Facebook offers users. Every day new products from developers from all over the world appear on the social network, and this is a great reason to check Facebook more often.

– this is unique mobile client for Android, allowing you to easily use the services of the largest social network. Facebook program allows you to meet and chat with people, view friends' activities, publish photos and videos, comment and share your posts, as well as many other social features.

Facebook screenshots →

The application combines rich functionality and convenient control, compatible with any Android device. Download Facebook for Android for free in Russian you can on this page.

A key feature of the Facebook app is to make it as easy and simple as possible. quick interaction with friends on a social network. Notifications about contact actions come in real time, and the application automatically updates the news feed.

Facebook on Android has a chat option for communicating with friends. The list of contacts in the chat can be sorted by clicking the "Edit" button and selecting the people with whom you chat most often. The main menu is accessed by pressing the button on the left top corner screen or by moving the main page to the right edge. Shifting the page to the left and the button in the right corner opens the contact list. Most games popular on social media. Facebook network, can be downloaded from the store Play Market, directly from the application.

You can install Facebook for Android through the Play Market or download installation file from our website for free. The application will allow you not only to always stay in touch, but also to keep abreast of important events in the lives of your friends, follow the work of your favorite authors and groups, and share your own news, photos and video files. The application is developed by a responsible team of developers who promptly respond to any complaints and questions. Follow the link below to download Facebook for free for your Android phone or tablet.


What is FaceBook?

The FaceBook social network was developed in early 2004. In the same year, it was implemented by Mark Zuckerberg. At first the site was called “TheFacebook” and was accessible only to students Harvard University. Later, the social network spread to all universities in the United States. And two years later, anyone over the age of thirteen could get an account on this social network.

All that was required to register was a valid email address. After the audience of the social network was significantly expanded, it changed its name to “Facebook”. It is under this name that it exists today. It is the largest social network on the Internet. Number of registered participants from different countries the world has already exceeded six hundred million. The Russian-language version of the social network appeared just 4 years after its creation.

Despite great amount members of a social network, they can be divided into two categories. The first group includes adherents of this social network, and the second group includes users who are not satisfied with the functionality of the resource.

Registration on FaceBook

To get a social account FaceBook networks, you will have to go through the registration procedure on the official website. Here you will be asked to fill out a standard registration form. It will ask you to indicate your first and last name, email address and password, as well as date of birth and gender. After registration, you can hide your date of birth so that it is not available for viewing by other users of the social network.

After all fields registration form will be filled out, you must click on the “Registration” button. The system will automatically send to your email a letter confirming your registration on the FaceBook social network. To fully use all the features of the social network, you need to complete a few more steps.

1. Finding friends: after completing the procedure FaceBook registration will invite you to find your friends and acquaintances online with whom you communicated via Skype or email.
2. Profile information: in addition to basic information about yourself, you can also add your place of work or study.
3. Photograph: you can upload a ready-made photo from your computer, or take a photo using a webcam.

FaceBook is a classic social network. Here you can optionally specify personal information about yourself, for example, the country and city in which you live, education, age, etc. You can also upload your videos and photos, create a list of preferences (music and films, clubs and restaurants, athletes and favorite groups). You can correspond with friends, post and use built-in programs and applications of the social network (surveys, games and other entertainment). The service can be used not only as a simple social network. FaceBook can be used to promote your own business and attract new clients.

Relationship between users

Adding other users as "friends"

To ensure the security of your account, the developers have provided restrictions when adding new friends in the form of a limit of 5 thousand users. Also, if you and your potential friend don't have general information, for example, school or higher educational institution, then when you add a person as a friend, you will be asked if you know him. If the answer is no, you will earn a warning. Because of large quantity warnings, the administration of the social network may block the account.

After adding a new user as a friend, you can subscribe to his page. To do this, click special button in the profile. Until a potential friend confirms that you know him, you will be automatically subscribed to his updates. You can later easily unsubscribe from them, and the user will remain on your friends list. By default, all friends are divided into groups, according to the information you provided. So, for example, in your friends list you can find categories such as loved ones, relatives, university friends, school friends, etc. If you feel comfortable, you can create your own groups.

Using the Wink feature in FaceBook

For many, the purpose of this function still remains a mystery. This is simply a kind of greeting to another user. “Winking” no longer carries any functional load. Moreover, you can wink at other users countless times.

All messages on the social network FaceBook can be divided into only two types: incoming and other. The second group includes messages that you receive from users who are not on your friends list. This separation of messages is used to reduce the amount of spam on the social network.

For correspondence on the social network “FaceBook”, a special Email. What is she like? Your personal email address looks like this: “your social network name”@facebook.com. To view the archive of correspondence, simply go to the “Messages” tab. This will open a window displaying a list of interlocutors. The site also has the option quick exchange chat-like messages. In this case, each of your correspondence will be displayed in a small window located at the bottom of the browser window. This is very convenient because you can chat with friends and explore your news feed at the same time.

Your own website and FaceBook

Today, almost every entrepreneur has a community on a social network. Many people use the social network to create a page with their business. You can even create a whole group to promote your business. If you already have your own website and a page on the social network FaceBook, then in order to attract new clients and spread information about your business, you need to make sure that these two Internet resources overlap with each other.

For this purpose, it is possible to place a widget for your FaceBook group on the website. A group widget is a small block that contains important information about your page on the social network FaceBook. This could be information about the last post posted or the number of subscribers. Using the widget, any visitor to your website can join a community on a social network and receive last news about your business.

To add a FaceBook widget to your website, you need to insert the html code into the website page. You can get it from the developer section on the FaceBook website. There you need to click on Live Box and create your own widget. To do this you need to fill out following fields:

— FaceBook Page URL – the address of your group on the FaceBook social network;
— Height – widget height;
— Width – widget width;
— Show Friends’ faces – when you check the box next to this item, the faces of your subscribers will be displayed on the widget;
— Show Posts – when you check the box next to this item, the widget will display the latest posts posted in the group.

After all fields are filled in, click on the “Get code” button. That's all! All that remains is to copy the result to the page of your website.

FaceBook: mobile version

Today, a huge number of Internet resources exist in two different options: regular and mobile. FaceBook is no exception to of this rule. The mobile version has a somewhat simplified interface. Not here extra videos and images, which can significantly speed up the page processing process. Using mobile FaceBook versions should not cause any particular difficulties. As well as in regular version, here you can view user pages, exchange messages, comment and change status. About 30% of all social network users have already switched to the mobile version.

Hi all. Today in the materials of the article you will find up-to-date information about what Facebook is, why we need it and learn how to use it. We will also look at how it will be useful to us and what its advantages are, and we will also consider the basic concepts.

In the second part of the article we will talk about how to use Facebook as a tool for promoting a business.

Social networks are a place of open communication with the audience, a source of news, a means of communication and self-expression. Millions of users around the world view posts and like posts they like.

Why Facebook?

Many of us are inclined not only to communicate with people whom we know by sight, with whom we communicate, are friends, and spend time, but also to expand our contact base, for example, with those with whom it is useful to communicate in the professional sphere, to exchange experiences, knowledge and skills .

Facebook allows you to increase your circle of acquaintances and enter a professional environment comfortably and without much difficulty. Colleagues and those who are interested in certain areas professional activity, conduct discussions on issues related to economics, finance, politics, leisure, sports and others interesting topics within profiles and pages.

Creation of pages and groups containing information about the company and their active promotion in social media. networks are a form feedback for your clients and partners. This powerful tool, which allows you to reach a huge audience needed on this moment exactly for you.

The number of users of the social network Facebook is only increasing every day, and the trend continues to grow and develop. Despite this, I still quite often encounter users on the Internet who are not sufficiently aware of wide possibilities Facebook and methods of communication not only with companies and partners, but also with each other. This is what our material is about today.

What does it represent?

Facebook is a unique Internet platform, one of the largest social networks in the world, a tool for fast, instant interaction between people from different parts of the planet. This is a widely developed platform with well-thought-out functionality that allows users to actively communicate and interact with each other at any time of the day, in any place, city, or country in the world.

Facebook has multifaceted functionality for interaction between people: users share knowledge and experience, exchange news, photos and videos in personal and professional areas.

Let's get straight to the point. If you don't already use Facebook as a useful tool, then read on.

High quality and timely regular use A certain number of Facebook technologies and tools inevitably lead to results without large material costs. In the following articles we will definitely cover the topic of promotion tools on Facebook.

Agree, in any business it is very important to find the shortest path to your target audience and use it. Business pages and groups, which you can easily create on Facebook yourself, without the involvement of specialists, do an excellent job of this.

I think many people are also concerned about how to attract additional traffic to the site, because we all ultimately fight for conversions and want grateful customers to line up for our products or services. We all want prosperity and material well-being. The speed at which information spreads on Facebook is truly phenomenal.

To effectively use it as a tool, you need to formulate a clear plan and promotion strategy, and think through the positioning in advance: your personal role or the role of an organization or company.

  • opportunity to attract useful people to your business
  • rich set of functions,
  • Special offers,
  • setting necessary contacts and online connections,
  • targeted advertising,
  • possibility of direct contact with consumers,
  • video and audio,
  • viewing the feed, marking “Like”,
  • creating reposts of your favorite posts,
  • discussion of interesting topics,
  • opportunity to share opinions,
  • open communication with the audience,
  • immediate response to published information,
  • Mobile version of the site,
  • ease of use,
  • posting information about professional activities,
  • active participation in discussing topics with friends and subscribers,
  • quick ad setup,
  • the ability to promote the page itself or its internal functions,
  • instant testing of demand.

Basic Concepts in Facebook

  • Your wall is the space inside your profile where you post posts created using texts, photos or videos.
  • Post - publication on a social network.
  • A friend or friend is a friend added by mutual consent. The person who clicks “Like” on your page is a subscriber.
  • The news feed is a part of your profile where news from the pages of your friends you are subscribed to is located.
  • “Like” button - by clicking on it, a person not only becomes a subscriber, but will also receive notifications in the future about new photos and news on your page and see them in their feed.
  • Personal profile - a profile containing information about you. Facebook uses real first and last names. Based on your personal profile, you can later create pages and groups.
  • Facebook page - a community is formed on the page - a place where people communicate. You can set a short, beautiful address, it is well indexed search engines, is the main tool for various types business.
  • Facebook group - created for communication on a specific issue. It has limited functionality, however, allows you to share opinions and find friends with similar interests.

Difference between personal profile and page

The main and, perhaps, main difference is that personal profile contains information specifically about you as an individual. All posts and news that you share are posted on your own behalf.

On the contrary, a Facebook page is primarily designed to talk about a product, service or product, and can also be dedicated to the activities of companies and business communities. The functionality of the pages is designed so that without wasting time, quickly and efficiently, convey information to the consumer and win the sympathy of the audience.

There are a number of rules and tricks on how to find your target audience on Facebook. Especially for you in the near future, I plan to select material on this topic, so do not forget to visit the blog pages.

Continuing the topic, it is also worth noting that, unlike a profile, the page is available to the general public, which plays an important role in attracting grateful customers to your business. In addition, the page is well indexed in different systems search, which in my opinion is a major benefit and can positively impact conversions and profits.

If you are still determined and ready to conquer new heights in the Internet space, then we continue to explore today’s material.

Instructions: where to start promoting?

Step 1. We define a task for ourselves and honestly answer the questions:

  • Do I need a presence on social networks and Facebook in particular?
  • If so, what tasks do I set for myself?
  • Is there any social media? my networks the target audience(TA)?
  • If so, is she prone to open communication?
  • How much time am I willing to spend per day?
  • Do I do everything myself or with the help of a specialist?
  • What result do I expect?

Step 2. We set realistic goals step by step and in accordance with our business category, for example:

  • Create and develop an interesting and visited community on Facebook.
  • Reach 50/100/200 subscribers in the first month.
  • Ensure a monthly increase in the number of subscribers by 10/20/30...50.
  • Organize traffic to the site after the community gains strength and becomes active and vibrant.
  • Plan your next goal.

By creating a page and letting its development take its course, you cannot achieve high efficiency. Facebook gives good results After some time, patience and competent work win here. You may need to constantly monitor and adjust your strategy over and over again.

Step 3. Experimenting with content

Content is content information resource, necessary and significant. The more diverse the content, the more interesting and visited your community will be.

  • People want to receive information from service consumers like themselves.
  • Post information in a structured and intelligible manner.
  • Constantly answer questions, thank for comments, communicate with subscribers, respond to comments correctly.

Step 5. Think through your strategy in advance:

  • Properly built advertising campaign allows you to significantly reduce costs for other advertising platforms or avoid them altogether.
  • Create an atmosphere of trust, strengthen the connection with the client through open communication.

To summarize, it must be added that Facebook is powerful marketing tool. Facebook pages, profiles and groups allow you to achieve amazing results! Examples of a large number of companies represented on Facebook repeatedly prove this.

If we managed to convey to you the importance of the presence of you and your business on Facebook, then the next article describes in detail, where we will focus on basic points registration and filling out personal data.

Good luck to you! Easy and grateful subscribers on the Internet.

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