Steve Jobs introduces the iPhone. Steve Jobs. History of the iPhone
Almost two weeks ago the world was disappointed: the expected iPhone 5 was not shown at main presentation Apple in 2011. Instead, they demonstrated a slightly updated iPhone 4, which received the 4S index, a new camera, a new dual-core processor with a graphics accelerator and the Siri voice service. The shares fell, the new name caused a storm of boring jokes. And two days later Steve Jobs died. The jokes stopped, 4S began to be deciphered more like “for Steve”; on the first day of sales, the new product showed record sales - more than a million devices were ordered, which is 400,000 more than previous version. So the iPhone 4S became the company's most successful smartphone. And today it is in our hands. For this we thank the icult.ru store, which sells the 64 GB version (which ended up in our hands) for 53,570 rubles.
Networks: GSM 850/900/1800/1900 MHz, UMTS/HSDPA/HSUPA 850/900/1900/2100, EDGE
- Operating system: iOS 5
- Processor: Apple A5 (two main cores with modified architecture ARM Cortex A9 1 GHz + PowerVR SGX 543MP2 graphics coprocessor)
- Memory: 512 MB RAM, 16, 32 or 64 GB internal memory, no expansion slot
- Screen: capacitive, Retina Touch, 3.5”, 960x640 pixels
- Camera: 8 MP with autofocus, with flash, 1080p video 30 fps with stabilizer, front VGA camera
- Wireless communications: Wi-Fi, Bluetooth 4.0+EDR (A2DP), A-GPS; digital compass
- Power: non-removable battery
- Dimensions, weight: 115.2 x 58.6 x 9.3 mm, 140 grams
- Color variations: black and white
US price: $199 for 16 GB, $299 for 32 GB, $399 for 64 GB. Official deliveries to Russia have not yet begun, the price is impossible to predict, “gray” iPhones are sold at prices ranging from 40 to 80 thousand rubles, depending on the amount of memory and the impudence of the seller.
Design and construction
Main characteristics of iPhone 4S:
Apple made a logical decision not to change anything in the still current design of the iPhone 4. This is exactly the same “brick” with tempered glass on the front and back surfaces and a steel frame.
Main characteristics of iPhone 4S:
Main characteristics of iPhone 4S:
There are practically no external differences between the iPhone 4 and iPhone 4S: an extra strip on the left edge, a missing strip on the top end, a mute lever located just below, screws... These differences cannot even be called cosmetic.
Main characteristics of iPhone 4S:
This is still the same smartphone, only with a new index on the box and, of course, new hardware.
Main characteristics of iPhone 4S:
Main characteristics of iPhone 4S:
4S next to 4 - you can compare. Also, these photographs can serve as a clear recommendation for purchasing a “bumper”. The steel of the new item will wear out with exactly the same intensity.
The quality of execution is the same, the feeling of using the 4S is no different.
Main characteristics of iPhone 4S:
Dimensions iPhone 4S - 115.2 x 58.6 x 9.3 mm. Weight - 140 grams. The dimensions are identical to its predecessor, but the 4S is three grams heavier. Good dimensions: not too wide, not too thin, the device fits perfectly in the hand. In general, all the words said about the iPhone 4 will apply here too.
Main characteristics of iPhone 4S:
Compared to competitors in the price niche, the iPhone 4S is noticeably narrower and shorter due to the smaller screen, while being approximately identical in thickness to the TITAN and the thicker Galaxy S II. Decide for yourself what you like best. Brief comparison With Samsung Galaxy S II and HTC TITAN read below.
Equipment
Familiar box, familiar contents:
USB cable
- Power adapter
- Headphones with remote control
- Documentation
Corporate minimalism.
Screen and filling
Main characteristics of iPhone 4S:
Apple left the display the same: the same 3.5-inch Retina with an excellent resolution of 960x640 for its diagonal and an IPS matrix. It was possible to rush even further, but in Cupertino, apparently, they decided that the best is the enemy of the good. I can’t judge the developers for this; such a decision was obvious, but it became one of the reasons for the public’s disappointment with the presentation on October 4, along with the unchanged design. For example, Super AMOLED, installed on the Galaxy S II, is already more impressive, although even an ardent hater of Apple products will not be able to call Retina a bad or outdated display.
But the filling has been radically changed. Inside the iPhone 4S there is now approximately the same engine as the iPad 2: a dual-core Apple A5 with a PowerVR SGX 543MP2 graphics coprocessor. Thanks to this, according to the developers' measurements, the 4S should be seven (!) times faster than its predecessor. Well, support iOS 5 without the slightest brakes.
However, the whole point of iPhone speed is still not in the number of cores or random access memory(there is the same amount left, 512 MB), but in optimization, due to which it is possible to achieve smooth operation, unprecedented even for devices with more powerful specifications. 4S, however, also demonstrates power in benchmarks. In the future, games with extremely impressive graphics are planned for the A5, in particular, Infinity Blade 2, which will initially be exclusive to the iPhone 4S.
Main characteristics of iPhone 4S:
The key question is how much faster iOS 5 runs on the iPhone 4S than on other company products remains open. There are different opinions: some notice obvious slowdowns, others are happy with the behavior of the new “axis” on their iPhone 4. It’s impossible to say straightforwardly “iOS 5 does not work smoothly enough on devices other than the iPad 2 and iPhone 4S.”
iOS 5
The new version of Apple's operating system is, of course, not exclusive to the iPhone 4S, but it makes sense to write about it in this review. After all, this is the first device with iOS 5 pre-installed.
Main characteristics of iPhone 4S:
At first glance, there seem to be few updates. Externally, everything is the same, the same, there are only a couple of new icons by default... now we go to the Apple website and read the description of the new “axis”: more than 200 innovations! Yes, yes, in fact this is the most major update iOS since its launch. Let's talk about the main ones.
Main characteristics of iPhone 4S:
Main characteristics of iPhone 4S:
iCloud - cloud service, a kind of analogue of Dropbox and Sugarsync. Allows you to remotely synchronize media files, documents, contacts, calendars using a server existing somewhere in a parallel reality. To do this, you need to enable the corresponding function on a gadget that supports iOS 5 and, using your Apple ID account, already work with donations. iCloud files almost anywhere: on other i-devices, on Mac, even under Windows (on the website icloud.com). There is only one problem for you and me - if everything is fine with photos, documents, calendars, contacts, then synchronizing music and video will no longer work. The free storage size is similar to that of SugarSync and larger than Dropbox - 5 GB. Prices for larger storage are comparable to competitors.
Main characteristics of iPhone 4S:
Notifications can now be viewed in a single window, swiping your finger across the screen from top to bottom (hello Android). They are also displayed on the lock window, and when working with the gadget, they are unobtrusively shown for a few seconds in the form of a block at the top of the screen.
Main characteristics of iPhone 4S:
iMessage. Service free messages between owners of devices running iOS 5. Moreover, the service is combined with the regular SMS service: if you send a message through it to an unequipped latest iOS device, then it will look like SMS, if equipped, then like iMessage. Very convenient, especially useful for international communication.
Main characteristics of iPhone 4S:
Reminders. Smart system“reminders”, focusing not only on the date and time, but also on the place where you and your iPhone are ( iPod touch, iPad) are located.
Main characteristics of iPhone 4S:
Main characteristics of iPhone 4S:
Integrated Twitter allows you, once you have entered your data in the settings, to “leave tweets” with one button from various applications(Safari, Youtube, Maps and, of course, photo gallery are supported).
Main characteristics of iPhone 4S:
IN Kioske (Newsstand) you can organize all your subscriptions to periodicals, new issues will be automatically sent to the corresponding application. However, publications in Russian App Store very little. But I think this won't last long.
Main characteristics of iPhone 4S:
New Camera Features. For now, let’s leave out the characteristics themselves. iPhone cameras 4S, in iOS 5 appeared common for all devices Apple updates. In particular, the grid, the ability to expose by touching the screen and zooming in with finger movements. The most important thing, perhaps, is that the shutter is now released when you press the volume down button. There should also be an icon for turning on the camera on the lock screen, but this was not the case in our version.
Main characteristics of iPhone 4S:
Photos that have already been taken can now be edited: remove red eyes, crop excess, and automatically adjust the dynamic range.
Main characteristics of iPhone 4S:
Main characteristics of iPhone 4S:
has improved Safari browser due to the function Reader(converts any page into the most readable form) and saves your favorite pages for future reading.
Main characteristics of iPhone 4S:
When typing in mail client Now you can format the text (italics, bold, underlined) and enter indents.
Perhaps the most important thing is the PC Free concept, which finally allows you to activate and update devices based on iOS 5 without synchronizing with a computer. Even backups can be created directly on the device by sending them to iCloud.
The AirPlay Mirroring function has appeared, allowing you to transfer a picture from a gadget to iOS control 5 on the big screen wireless network; calendars have been updated (a division into weeks and years has appeared) and Game Center (you can add an avatar, plus new games have been added); new multi-touch gestures have appeared; and much more.
But no less important is what has not yet appeared. And it is unclear whether it will appear at all. These are things like flash in the browser, support for DivX and Xvid codecs, freely installable widgets on the lock screen, data exchange with devices when Bluetooth assistance, fast access to disable/enable wireless connections. These things are often decisive when choosing a smartphone or tablet, and Apple continues to ignore them.
Main characteristics of iPhone 4S:
You can also add Facebook integration to this black one, but the new application for iOS gives hope that it will appear in the future.
Siri
Main characteristics of iPhone 4S:
Perhaps, along with the camera, the “talking” service is the most important reason why people still buy the iPhone 4S to replace the “four”.
Main characteristics of iPhone 4S:
Main characteristics of iPhone 4S:
This is not the first attempt to implement a voice service on a smartphone, but it is definitely the largest and most successful. Siri, activated (yes, the iPhone 4S speaks in a female voice) by long pressing the Home button, can do a lot: call a contact from the list, start playing songs, send messages with a given text to contacts from the list, add entries to the calendar, add reminders and notes, work with the card, send emails, find out the weather and quotes, work with the alarm clock, address book, use Siri like voice search on the Internet and geek service Wofram Alpha; you can also listen text messages and answer them by voice. The list is incredibly impressive, and much of it actually works, meaning it's quite possible to fill out a calendar out loud, check reminders, and communicate with Siri about the nearest restaurant. Siri's responses are duplicated as text on the screen. The search is carried out via the Internet (an appropriate connection is required) at special servers Apple.
Main characteristics of iPhone 4S:
Moreover, this can be done easily and naturally, in ordinary English (German, French), without complex clerical constructions. Siri is a champion at text recognition, understanding simple “Tell”, “Play”, “Wake me up” and so on. In addition, you can simply communicate with Siri on abstract topics; she answers questions in the style of “How are you?” or “What do you think about Steve Jobs? A colossal wow effect, geeky happiness. A site with all sorts of funny Siri remarks is already in full operation, shitthasitisays.tumblr.com. Now the lonely gadget addict has someone to talk to. And associations with HAL 9000 from 2001: A Space Odyssey, in particular, and artificial intelligence in general, come to mind.
Jokes and entertainment aside, this is a completely working personal voice assistant, really the best attempt to implement this, a thing that makes, among other things, the iPhone 4S an excellent phone for blind and visually impaired people. But full of flaws. For you and me, this is the inability to search for anything on the territory of Russia, to understand the Russian language and the Slavic accent of English. Explaining something to Siri is only possible with perfect pronunciation. Or on the second or third try. It is also necessary to explain everything to Siri in detail, clearly separating words in speech and sometimes speaking them directly syllable by syllable; she is not very understanding. This is still not artificial intelligence, it is exactly like the voice assistant on the iPhone 4S, and the first version. No more.
Main characteristics of iPhone 4S:
Most likely, after the general “wow” has subsided, Siri will be on the periphery of the functions used. But the job is done - many people are now buying the iPhone 4S just because of this feature. However, it’s always very easy to make mistakes about features invented by Apple, and in any case, I really want Siri to develop, come to Russia and become even more like a real mind that exists somewhere inside a small device.
Camera
Main characteristics of iPhone 4S:
The iPhone no longer lags behind in terms of built-in camera. Apple installed a very modern module on the 4S, with an 8-megapixel CMOS matrix (backlit), f/2.4 optics, stabilizer and face recognition. And yes, new iPhone can now write FullHD video.
Photo examples We will present it to you in a comparative form. From left to right: iPhone 4S, Samsung Galaxy S II, HTC TITAN.
Main characteristics of iPhone 4S:
Main characteristics of iPhone 4S:
Main characteristics of iPhone 4S:
Download original photos (68.9 MB)
Well, perhaps the iPhone 4S wins the battle, although the Samsung Galaxy S II is not far behind. But HTC TITAN takes worse photos. And this is the first time that the iPhone shoots better than its closest competitors, which came out around the same time. Apple works well on bugs.
Download original video (MOV, 65.2 MB)
The 4S also shoots decent video, at the level of pocket FullHD cameras, with a minimum of artifacts. Of course, professionally shot awesome videos are already floating around the Internet, but don’t delude yourself. This is just a smartphone; a really good camera module cannot be installed here yet.
Battery
With the increased performance of the A5, power consumption remains at the same level in the worst case. Therefore, Apple could easily have not even changed the battery compared to the iPhone 4. The 4S charge remains at approximately the same level: with quiet use, it lasts for about 1.5 days.
Comparison with competitors (opinion of Dmitry Ryabinin)
Maybe for Apple fans the new iPhone 4S (like the old ones) is the one and only, but if you look at things objectively, Apple has plenty of competitors. We have selected two of the most colorful representatives of other platforms. These are Samsung Galaxy S II on Android and HTC TITAN on Windows Phone.
Main characteristics of iPhone 4S:
Particularly interesting is the comparison with Samsung, with which Apple has Lately many patent disputes. So, the Galaxy S II is thinner and lighter, but longer and wider. I personally find it more convenient to hold the smaller iPhone 4S. Not everyone likes large smartphones. But thanks to its dimensions, the screen of the Galaxy S II is noticeably larger. This is important for movies, games and even surfing the Internet. In addition, Super AMOLED Plus is used, which means the quality is very good. But we must admit that Apple screen a little clearer. Personally, the display size is more important to me, so I like it better Galaxy display SII.
Main characteristics of iPhone 4S:
The materials of the iPhone 4S feel more expensive, better quality, and more pleasant to hold in your hand. But when dropped, Samsung shows itself to be more durable; plastic is more practical. The actual assembly of both devices high level. In terms of elements, Apple is again proprietary, i.e. no microUSB for you, you need branded accessories, iTunes and other “joys” of life. With the Galaxy S II everything is simpler; any charger, cable, etc. will do. Similarly for the OS - if iOS 5 is completely closed before jailbreak, then Android, on the contrary, is open, even torrents work initially, and even in the background it’s convenient for other tasks. On Samsung you can watch video without conversion right out of the box, you can transfer the file via Bluetooth, etc. This is not possible on iOS. In addition, Apple is against Flash support, but on Android this is completely fine. In general, the Galaxy S II is more flexible in software, which is a big plus.
Main characteristics of iPhone 4S:
The downside of Android is that everything doesn't always work quickly and it doesn't always work for long. The iPhone 4S lasts much longer on a single charge than the Galaxy S II. This is one of the main advantages of Apple compared to Android smartphones. As for the rest, the camera is also better on the iPhone 4S, especially video shooting. But there is no expansion slot, and the SIM card needs to be cut. These are minor inconveniences that we are used to. Apple fans, but which are noticed by users of other platforms. Overall, the verdict is this. If you need a big one cool screen, flexible OS, versatility in everything, or you just don’t like Apple, take the Galaxy S II. If compactness, operating time, as well as a fast OS with a lot of high-quality software, or at least the coveted apple on the logo, are more important, then your iPhone selection 4S. The rest is not so important.
Main characteristics of iPhone 4S:
Now HTC TITAN. Everything is much simpler here. iPhone 4 loses again in screen size and materials (TITAN has a metal body), but wins in everything else. TITAN's camera and screen quality are third in our test. The operating speed is good, but what's the use of it if there is still little software for Windows Phone. You can boast about the operating system and stand out, but there are still objectively many shortcomings in it. Total: if you need metal smartphone and the maximum display diagonal is important, TITAN can be considered as a possible candidate. But I recommend you think a few times, because there are quite a lot of disadvantages, and most of them concern Windows Phone. So far this is not a competitor for Android and especially iOS.
Main characteristics of iPhone 4S:
I note that these are not all competitors of the iPhone 4S. There is also Nokia N9, there are many Android devices, etc. If Apple has a complete victory in tablets and still has nothing close in terms of qualities to the iPad 2, then with smartphones everything is not so clear. The iPhone 4S is truly the best of the iPhones, and indeed, iOS 5 added a lot of useful things. But there are really a lot of alternatives, and some of them are definitely no worse, in particular the Galaxy S II. With all the advantages new Apple products Personally, I wouldn’t buy an iPhone 4S because of two main disadvantages: software limitations and a small screen. In general, I’ll tell you the truism: there are no ideal devices and there never will be, otherwise what will they sell us in a year...
conclusions
All analysts at the time of the announcement of the iPhone 4S, due to minimal differences from the “four,” predicted low popularity and relatively weak sales for it. Now the same analysts are praising the camera, Siri, the A5 processor and something else in an attempt to explain the model's uncanny success in the real market. To date, more than four million iPhone 4S have been sold. No competitors, whether on Android, on Windows Phone, or even on steam traction, stood nearby. Its own audience, its own niche. There are smartphones, and then there is the Apple iPhone. There is no use in analyzing.
I’ll just point out the obvious that the iPhone 4S, as a logical successor to the iPhone 4, lives up to the slogan “The most amazing iPhone yet” and really is the best smartphone companies. To spoil what you already have, you need to go somewhere to the side, but Apple is increasing its capabilities gradually, without deviating anywhere. All the advantages are in place, something new has been added, in particular, for many, the long-awaited 64 GB version. All the old complaints, such as the lack of Flash in the browser, the inability to watch all the videos without converting and the need for both mandatory and uncharming iTunes to exchange media data, are also in place. All the terms are in their places. The amount is the same.
We'll end up on duty for anyone iPhone review Questions to myself: would I change the iPhone 4 to 4S? No. Do I want to buy an iPhone 4S as my first Apple smartphone? No. Millions of buyers answer “yes”.
Alexander Babulin, This address Email protected from spam bots. You must have JavaScript enabled to view it.
Last couple years Apple learned to exist without its founder and true leader Steve Jobs A. From a financial point of view, the company has only become more successful during this time, but the public has quite fair questions about the products, both existing and those still in preparation. Some particularly radical individuals even say that “this didn’t happen under Steve.” They are partly right. There are many things that would be difficult to even imagine if Jobs were at the helm. Let's try to highlight the main ones.
1. Apple's new image
Steve Jobs can hardly be called a soft person. He was never like this when he created his dream company. The Apple founder was rather tough and demanding when it came to business. Suffice it to recall the “thermonuclear war” that Jobs promised to arrange for Google after the release of Android. Steve did not mince words and this was the company’s policy: competitors did not have to expect mercy.
With Tim Cook at the helm, Apple has become a much friendlier, kinder company. Starting with increased involvement in charity work, caring for the environment and social problems, and ending with a more open relationship with the press, as well as the end of a patent standoff with Google little blood. This is not to say that this is bad, but it is definitely not in the spirit of Steve Jobs.
2. Release of iPhone 6 Plus
Steve Jobs never hid that 3.5 inches- this is the ideal iPhone diagonal for controlling the device with one hand. With him everything was like that. Apple could even be forgiven for an iPhone with a 4-inch display - they are not far from the original diagonal in terms of convenience.
Without Jobs, Apple took an unusual step: it released smartphones with 4.7- and 5.5-inch displays. The company was pushed to take this step both by the users themselves and by market trends. But the fact remains a fact. Under Jobs, a 5.5-inch display, a protruding camera and controversial stripes on the back of the smartphone would hardly have become a reality.
3. Buying innovation rather than creating it
The Apple founder rarely spent money on acquiring other companies. Jobs rather relied on Apple capabilities in the field of innovation. This approach was completely justified, since the company had not only original inventions, but also a serious trump card in the form own innovation.
Tim Cook changed that. Now Apple does not hesitate to acquire a ready-made and promising business if it can be useful to the company at a certain stage. We regularly report on various startups that are joining Apple. But there is a place for established companies, just remember.
4. Too many big names
Apple has always tried to attract the best of the best. This was just in Steve Jobs' character and extended to his company. However, each of them always knew his place and his responsibilities. Now the situation has changed. Apple has Dr. Dre, Jimmy Iovine, Mark Newson And Jony Ive. The latter enjoys unlimited power within the company, which was previously concentrated in the hands of Jobs. Something is wrong with this hierarchy; Steve would hardly conduct business this way.
5. Siri
Siri was created under Steve Jobs, but two days after the announcement voice assistant founder of Apple died. One can only guess what Siri would have become if Jobs had been at the helm, but under Tim Cook the service remained the same interesting concept with limited application in real life. And competitors did not sit idly by at this time: the result was the emergence Cortana And Google Now . It is unlikely that Steve Jobs would have agreed to a consolation third place in this race.
6. The iOS update that killed the iPhone 6
Let's remember at least one software blunder that happened during the time of Steve Jobs? There are none, and if there are, they are completely insignificant. There were other scandals, but the software was close to perfect.
Now let's go back a few months, when Apple unexpectedly released iOS 8.0.1. Moreover, just as unexpectedly, users quit building an iPhone 6 and iPhone 6 Plus, and Touch ID also refused to work. An unforgivable mistake for a company the size of Apple. I don’t even want to think about iOS 8 and OS X Yosemite again.
7. No black turtlenecks
Everyone knows Steve Jobs' invariable style: sneakers, jeans and black turtleneck. A great image for a geek or someone who thinks differently. Unfortunately, in recent Apple months Everything is turning more and more clearly towards the fashion industry, where the black turtleneck no longer has a place. Apple's image is constantly changing, but it is difficult to say whether these changes will be positive or not.
Always knew what to do and what NOT to do. “Who needs a stylus?”, “Who needs iPad mini?”, he asked, and they tried not to argue with Steve, who was authoritarian by nature. But after his death in 2011, the company's new leadership is increasingly doing things that Apple didn't even dare to think about before.
In contact with
Stylus
This week, renowned analyst Ming-Chi Kuo said that the 12.9-inch will be . Meanwhile, one of the most famous quotes from Steve Jobs was the following phrase, uttered at his presentation in 2007:
“Who needs a stylus? You need to take them [the styluses] out, hide them back; you lose them. Yeah! Nobody wants a stylus. Let's not use it."
One of Steve's first decisions after returning to Apple (late 1996) was to close the Newton project. Newton was the forerunner iPad... but with a stylus.
Skeuomorphism
Steve wanted iPhone design was a reflection real world. Apple designers drew the “skin” for iCal from the leather seats of its business jet Gulfstream V. U mail client Apple Mail had a white background, iBooks resembled a wooden bookshelf, and Notes looked like a real notepad.
A year after Steve’s death (did you notice that this phrase is being repeated for the third time?..) Apple fired Jobs’s closest associate in creating “skeuomorphic” interfaces. In 2013, the company introduced iOS 7 with a minimalistic and “flat” design.
Charity
After returning to Apple, Jobs immediately stopped donating to charity. Steve himself said that there was no time for that then - he was working to make the company, which was in a difficult situation, profitable. However, after solving this problem, Jobs never launched the charity program again. Yes, Apple participates in the program initiated by the musician Bono (the fight against AIDS) - but Jobs himself never supported it from personal funds.
When he took over as Apple's CEO in 2011, one of his first actions was to reinstate Apple's giving program. Today, the company has helped raise more than $75 million for the same Red fund.
I never thought that this article would be called that way. But, unfortunately, the best leave. And they leave suddenly and unplanned. So, on the night of October 5-6, one of the greatest geniuses of our time, Steve Paul Jobs, founder, leader and chairman of the board of directors of Apple, died at the age of 56 in his bed. Philosopher, guru, prophet, teacher, they say a lot about him...
Steve Jobs is not only responsible for the fact that the whole world saw Apple products, from iPhone phones to all Mac computers, he also introduced such things as computer mouse, USB port, MP3 players iPod. Even the latest version of the Google logo known to us is thanks to Steve.
While in the distant 90s Microsoft and IBM reveled in the slogan “Think!” (“Think!” in English), Steve first timidly, and then more confidently said “Think Different!” (“Think differently!”).
He created Apple company, then left, after which it practically collapsed by the mid-90s. Then he returned and made it, in 10 years, the richest corporation in the world, which it is to this day. What will happen now?..
Steve didn't just create good computers and convenient household appliances, he made a new religion out of his ideas. A religion in which he, unwittingly, became God, and the ownership of Apple products turned into a mania, social status, fanaticism and distinctiveness.
He personally, going against the entire board of directors, brought to the market the “failed in advance” product iPad, which in one year turned the entire computer industry upside down and completely killed the netbook market, already aiming at laptops. All of his products set the pace and standards, raising the bar for quality, which other manufacturers caught up with and actively tried to copy every year after which Steve released New Product, and everything continued again and again...
His presentations were more anticipated than the president's speeches. His quotes were scattered all over the Internet, the media, passed from mouth to mouth, without even knowing who their real author was. His lectures taught rhetoric and presentation in marketing schools, and he wore simple $30 jeans, a black turtleneck, formal glasses and worked 12 hours a day, although his financial condition had long allowed him not to work at all.
He knew every employee by name, personally conducted job interviews, and answered thousands of letters. ordinary people who simply wrote to him on email [email protected]. He held on until the last...
At the end of August, Steve Jobs left the post of Apple manager due to health reasons (pancreatic cancer), however, he remained on the board of directors.
On October 4, Steve's successor and the new manager of the company, Tim Cook, held his first presentation and introduced the iPhone 4S to the world. Steve was in the audience and saw this. He was obviously still able to enjoy the end of this stage of his life, latest project, which I worked on for a whole year. He may have managed to advise Tim on what and how to improve, set the right direction, and correct mistakes.
On October 5th, Steve Jobs passed away. He died at home, surrounded by his family. And there were no indifferent people. Even the hardcore Apple haters stopped their filth and took off their hats. The shops Apple Store turned into monuments, the apple logo did not glow, flowers lay at the entrance and candles were burning. The entire space of the apple.com website was taken up by a black and white photograph of Steve with the dates 1955-2011.
Steve left... But new iPhone remained. This is what we will talk about...
Evolution or, after all, revolution?
As they wrote somewhere on the Internet: “Steve Jobs’s greatest achievement is that we learned about his death using his technology.” And indeed it is. iPhone is the most successful product company, selling tens of millions of units per month. It is the iPhone and admiration for it as a device that makes people pay attention to other products of the company, as well as purchase them subsequently.
What will the new iPhone please us with?
CPU. Now this is A5, the same as installed in the iPad 2. Two cores, everything is twice as fast, graphics are 7 times faster, other comments are unnecessary...
Memory. The RAM is unchanged - 512 MB, but finally a model with 64 gigabytes of internal flash memory has been added. Gamers and music lovers missed her greatly.
Camera. Now it’s already 8 megapixels, but that’s not the main thing. The main thing is that now it also has 5 lenses installed (4 in the previous model), and the light sensitivity has been almost doubled, and autofocus has been added. Interaction with the new fast processor allows you to correct and stabilize images and videos in real time, recognize faces and objects in the frame, and also shoot in Full HD mode at a resolution of 1920x1080.
Antenna. The new phone operates in two bands CDMA and GSM. This is the first device in the world to support such a function. This is nothing special to us, but the Americans are very happy, since the separation of these standards forces them to have several mobile phones.
Siri. The new iPhone has new system processing voice commands. Now science fiction films about robots you can talk to have become a reality. You tell the iPhone whatever you want, ask questions - it answers. You can dictate an SMS and order it to be sent, you can ask what the weather is like, you can find out where a restaurant is nearby and immediately get directions, you can ask about plans for today (calendar) and transfer tasks along the timeline by voice. The only negative is that there is no Russian language yet. Only German, French and English.
Other. The iPhone has acquired a new version of Bluetooth, which uses energy more economically, the weight of the device has increased by 3 grams, and the operating time has remained virtually unchanged.
Unhealthy criticism
So what's the deal? Why did the company's shares fall by 4 percent after the presentation of the new iPhone? Why did the public erupt in angry criticism about “broken dreams, disappointment and failure”?
Personally, I don't know the answer to this question. In terms of the number of innovations, the new iPhone is not inferior to the updates of previous models.
Haven't you changed the design? So for 3 generations the design has not changed before this and why change something that already looks great?
Didn't enlarge the screen? A matter of taste and habit. Not everyone likes the 4.3-inch “shovels” in Samsung devices, which are hard to put in your pocket and hard to hold in your hand. Who needs a big screen - buy an iPad.
So what's the deal?
Change...
In perception.
Firstly, the presentation was not led by Steve Jobs, but by Tim Cook. They compared them, they found fault with him, they expected accomplishments from him, a “new course,” a “breath of fresh air,” a “revolution.” Yes, Tim doesn’t know how to talk like Jobs, but, for mercy’s sake, he’s only been in office for a month and a half! He didn't invent a new iPhone during this time! He “got” everything from Jobs, he just showed it in public. Steve, in turn, was remembered for the loud announcement of the revolutionary iPhone 4. In the end, it turned out that Cook seemed to be using other people’s work and inserting “a little of his own” into it, trying to pass it off as new... If Jobs had led the same presentation, this would have happened did not happen.
Secondly, the presentation was postponed from summer to autumn. And this, again, gives rise to thoughts that since “they need more time, it means they are doing something special.” Another prejudice.
Thirdly, iOS 5 (the new mobile operating system) was already announced in June, despite the fact that it has only just been released. And “repetition,” which in no way diminished its merits and functions, again sounded like “I didn’t come up with anything new.” And, it seems like, “the system was already developed before you, and you took someone else’s phone, changed it a little and are trying to sell it as new.” Rave.
Fourthly, these are rumors about the presentation of two models at once, 4S and 5, stories from “experts” about the new super-design of the 5, “leaks” of non-existent prototypes and photographs. But why should Apple Corporation fulfill our dreams and speculations? I don't understand this.
Rest in peace…
Until recently, the world did not believe that the new iPhone would receive such a name, because in English the iPhone 4S sounds like “Iphone for ass,” which translates as “iPhone for the ass.” But now fans no longer joke about this topic. Now this is “iPhone 4 Steve” (“iPhone for Steve”).
On November 21, a biography book is coming out, which has been awaited for 4 years. The title will simply be “Steve Jobs.” It includes never-before-seen interviews with Steve. The most candid, uncorrected interviews, including the period after he left office in August general director. One might say, the last interviews, the last words and parting words.
If there have been no great achievements in your life, if you have nothing to be proud of in front of your grandchildren, simply say: “I lived in the era of Steve Jobs. We lived on the same planet and at the same time. I remember him..."
P.S. “You shouldn’t be upset when leaving life. But if life has left you, you should be upset.” Steve Jobs
New apple smartphone The iPhone 4s was not presented very successfully, because most people expected to see a completely different phone on it, namely the iPhone 5. But the company presented a little for review updated iPhone 4, which was called iPhone 4s 32gb with operating system iOS 7. The company's shares slowly crept down, but the unexpected happened - Steve Jobs died. All jokes about the new phone stopped, and the letter S from the name began to be deciphered as “for Steve,” which translated means “for Steve.” A record number of sales were recorded on the first day - more than 1 million copies. This is 400 thousand more than just version 4 of the smartphone. Review and comparison this phone see our article.
Characteristics of the new iPhone 4gs smartphone
The characteristics of the new smartphone have changed slightly in comparison with its previous generation, but you be the judge. Let's take a look at the review and comparison of the new phone. The instructions say that it has the following indicators. Operating system – iOS 7 generation. Apple processor A5 (dual-core processor with a frequency of 1 GHz + PowerVR graphics processor). 512 Megabytes of RAM memory, as well as built-in memory of 16, 32 or 64 GB. To better find out what to spend this amount of memory on, search on the Internet - apple iphone 4s 16gb or apple iphone 4s 32gb, or apple iphone 4s 64gb. This amount internal memory enough for a movie, music, and games.
There is no slot for memory expansion. Screen with a diagonal of 3.5” and a resolution of 960 by 640 pixels. iPhone 4s 32gb is equipped with an eight megapixel camera with autofocus, flash, the ability to shoot video with a resolution of 1080p and 30 fps, as well as front camera. Available wireless communications– these are Bluetooth, Wi-Fi and A-GPS. The weight of the phone was only 140 grams. Available in two color options - white and black. The price ranges from 17,000 to 27,000 rubles.
Construction and design of the new smartphone
A review of the construction and design of the new apple iPhone 4s 64gb demonstrates that, in comparison with the 4th version of this phone, the manufacturer has not changed anything in appearance. This is the same “brick” we are familiar with.
But still, some differences can be found without even looking at the review - this includes the movement of the mute button, screws, and the absence of a strip at the top end of the phone.
Manufacturers released exactly the same device, they just changed the index on the box and slightly diversified the filling.
If you put them side by side and compare, you will notice that the quality of the product is the same. Also, the feeling from using this phone remains the same as from the 4th generation.
The instructions say that what has changed in the phone is its weight. The new generation weighs 7 grams more than the old one. Otherwise, the phone is still a successful size and fits very nicely in the hand – it doesn’t fall out, but it also doesn’t feel too tight. Everything that they told you about the 4th generation will also work in the apple iPhone 4s 64gb black.
Review of the display and hardware of the new iPhone 4s 32gb phone
If the smartphone is successful, then there is no need to change anything, only the essentials, judging by the characteristics. Looks like that's what she was guided by Apple company when I released my smartphone iphone 4gs black, since she left the display the same. Its diagonal is 3.5 inches, and the resolution reaches up to 960 by 640.
The instructions say that if they changed anything in the iPhone 4gs black, it was its filling. The motor has been replaced, which is now more similar to that of the iPad 2. This is the Apple A5, which has a dual-core processor and a PowerVR graphics coprocessor. Why such a change you ask? The company said that thanks to it, the speed of work will be increased by 7 times. Strong, isn't it? This allows the apple iPhone 4s 64gb to run iOS 5 without any problems.
How did Apple achieve such speed? Everything, as before, depends not on the RAM, which is 512 Megabytes, nor on the number of cores, but on super optimization. Thanks to her, it was possible to achieve clarity and smoothness of work that is simply stunning. And the available memory capacity of the apple iPhone 4s 64gb black is 57.42.
On September 18, 2013, a new operating system was released - iOS 7th generation. But immediately all iPhone 4gs owners were disappointed, because after the review was presented, it became clear that it turned out to be not much faster than version 6 of the operating system.
Review of the iOS 7 operating system
This review is worth dedicating new version operating system - iOS. Although it is not something new, we cannot help but talk about it, since the apple iphone 4s 16gb black is the first device that comes with pre-installed version iOS 7.
The first quick review of iOS will show that even here the developers cheated and didn’t give us anything new. However, if we go to the company’s website, we will find that the review includes more than 200 innovations. Thus, this is the largest iOS update in its history. Major updates are iCloud, iMessage, Reminders and Newsstand.
Iphone 4gs black is currently equipped with operating iOS system 7 – which has undergone fundamental changes in all its conceivable and inconceivable possibilities. But don’t rush to immediately install iOS 7 on your phone without looking at the review. Until now, iOS 7 is not yet stable, which means that the phone or your applications may malfunction. Instructions, here main element whose advice should be followed.
Battery
The instructions say that you need to understand that the battery charge and the time for which it is used are influenced by many factors. The main thing, perhaps, is how much time the user spends on smartphones and what he does with it, given that the iOS 7 operating system also consumes a lot of energy. Since the iPhone initially comes with 8gbblack, the user will not be able to download a huge amount of toys, music and movies and sit, watch and play on it all day long. The review shows that the battery charge, in such cases, lasts for about 1.5 - 2 days. If the user buys additional built-in memory and, for example, buys an apple iPhone 4s 16gb black, then the charge is enough for a maximum of one and a half days of work with interruptions. Apple iPhone 4s 32gb black will last a day and a half of work. Having so much free space, users can download a bunch of games, movies and spend the whole day just on this. But a smartphone is not only intended for this. What can we say about the apple iPhone 4s 64gb black with iOS 7, which is capable of working for about 1.5 days with interruptions, and almost 15 hours without a break! Great for those who travel a lot, who like to watch a lot of movies, listen to music or who just need to work a lot. If you use your phone skillfully, it can work for 7 days without recharging, but for this you need to use apple help and reduce everything to minimalism, as they like.
The review says that the most optimal is the apple iPhone 4s 16gb black with the iOS 7 operating system. Since it is he who allows you to install the entire range necessary programs, but do not overdo it with them.
