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How to make it so on Instagram. Links in account description. Choose the right moment

Make your Instagram popular or start making money with this social network It's not that difficult if you follow a few tips. Many businessmen did not get what they wanted additional income, and bloggers did not gain popularity due to the fact that they ignored seemingly very banal advice, which we will discuss in this article.

Research your target audience

First of all, you need to understand who your content will be aimed at. If you offer goods or services, then this is one thing, but for a blogger it is another. For example, you sell craft furniture in the Renaissance style. Here it is clear to anyone that accompanying content should be discreet: no memes or other elements modern culture, which will scare away a wealthy buyer. Well, if you decide to sell goods for adults, then you can post something more explicit, but within the limits permitted by Instagram and the laws of Russia, of course.

But it’s best for a blogger to focus on more entertainment content. Not here universal council. For example, if you are a streamer, then your audience is between 10-30 years old, but if you are going to give good advice regarding the construction of houses or the repair of special equipment, then the age of the potential target audience rises. In principle, the more complex and specific the material, the older and smaller in number your audience will be and vice versa. Well, the political blog will bring together people of all ages. It is the easiest to conduct, but there is also a risk of moral and physical damage increases with the degree of truthfulness/falsity/inadequacy of what you say.

Be polite


It doesn’t matter if you were called a blatant liar, if you were abused text form over your family, or simply pissed off with your stupidity. Don't stoop to your interlocutor's level and don't get personal. If you are a blogger, you can still disown this, but a business owner will hardly be forgiven for such communication with a client. You will lose not only an inadequate potential buyer, but also others who may misinterpret your words, be offended and go to competitors.

If you yourself explode from any wrong word spoken to you, then put a specially trained person at the computer. He will respond to customers so politely that after this the technical support employees of a large American corporation will seem to the interlocutor as rude, uncouth hillbillies.

This method is suitable for a businessman, while a blogger will have to put up with a constant influx of people who are inadequate and simply disagree with his opinion. Therefore, to avoid disputes in the comments, use the following point, which will allow you to reduce real communication with subscribers to a minimum.

Connect special programs to your account

Useful programs for Instagram allow you to combine all the functions in one tab and expand, dare we say it, the limited standard functionality. Some systems make it possible to mass respond to subscribers to messages using templates, mass placement of likes, scheduled posting and many other goodies that increase activity on the page and attract new subscribers. Agree, you wouldn’t linger for long in a place where a couple of posts with vague photographs were posted.

The benefit of such programs is that you will be able to respond to all messages without ignoring user comments, and therefore without losing potential buyers or blog subscribers.

Don't block the horizon

It’s the 21st century, and in half of the accounts the horizon is still littered in the photos. Or these idiotic filters, which are not only not touching, but even annoying. Although what we are talking about is that even in some Russian films the horizon is blocked. If you want your account to generate income or fame, then:

1. Shoot straight and horizontal. Few people like to look at tilted photographs, and they may even dislike vertical ones.
2. Don't use filters, or use them to a minimum. You're not a vanilla girl with a glass of red wine and a blanket. Better learn how to set the light correctly, and your subscribers will appreciate your skill.
3. Don't overuse posting. An abundance of notifications about the next post for the sake of a post can lead to users starting to unfollow your account. It’s better to make less content, but high-quality content that will interest your target audience.

Promote

Promotion is one of the most important points for someone who wants to make money on Instagram or gain fame. Although it is very important, we did not put it in first place, since promotion should be carried out after setting up an account and filling the page with content. Promoting an account manually is inconvenient and impractical, as it takes a lot of time and effort.

Combin provides advanced search by geolocation, hashtags, publication date, or all of these parameters at the same time. Using the service, you can find potential subscribers among users who read and comment on your competitors and public Instagram accounts. In addition, there is convenient control systems of subscriptions and subscribers, which allows you to perform subscription and unsubscribe actions on several accounts at once and check whether they subscribe to you in response.

Besides this, you can use universal templates to comment, leave likes, single or multiple comments. By the way, all actions are planned in accordance with the activity limits that are set on Instagram, so you don’t have to be afraid of blocking.

Sorting allows you to find accounts by selecting the most significant and popular ones. Using the system, you can manage several accounts, switching between them with one click.

I am an advanced Instagram user or, to paraphrase a joke from Comedy Club, an Instagramophile.

And sometimes I’m surprised by people’s ignorance of how to do this or that thing on Instagram. Sometimes even the most basic ones.

That’s why I collected in this article all the tricks and secrets of Instagram that I use myself personally, and also honestly learned from my colleagues.

At first it was just a list of 40 items, but then I remembered one question that I get asked all the time: “How can I make money on Instagram?”

Three conditions for reading. Firstly, the list may contain “life hacks and instagram secrets” that you know.

There is no need to shout: “Bullshit!”, remember about people who are just getting acquainted with Instagram and for them these will be truly new features.

Secondly, it is often mentioned here various services. And if you want to read about them in more detail, I recommend our article

Third, I wrote all the actions that need to be performed exclusively for the iPhone.

I have no idea how to implement this or that feature on Android. Please treat these things with understanding. Go.

This is not trivial

Yes, I agree. This is not just a list, but a specific set step-by-step actions, which will allow you to get to know Instagram much better and use it 146% (I hope many still remember this joke).

Otherwise, many people don’t know anything other than posting posts and using special programs for promotion.

And I deliberately did not write the usual banality that is on a huge number other sites in the series: post interesting photos, let's be literate.

No! Only what you really didn’t know and is really interesting. Enjoy.

Important. If you would like to transfer account management to professionals, then follow the link -> Instagram management and leave a request. The specialists will do everything for you. The prices are more than reasonable!

For business/promotion

Since our blog is about marketing for business, we will first discuss the nuances for companies.

Let's figure out how you can use Instagram management to increase your reach and attract customers with the help of small actions. And then let's move on to interesting points for personal use.

1. Setting up a business profile

If you want to be fashionable and see all the statistics, all the instructions cannot be described in 2 words, so we have a special step-by-step article with pictures.


Promotion services

How to:

  1. “Promote” button next to “Edit profile”;
  2. Select the publication you want to promote;
  3. Configure all the parameters you need.

Secret. Directly from Instagram you can promote any publication, be it old or new. You can only promote from Facebook to Ads Manager new publication, which you create right there.

16. Enlarge the signature

Instagram functionality is limited to only 150 characters that can describe what you do. Sometimes this is not enough (especially for work accounts). Therefore using a little trick you can enlarge the signature.

How to do:

  1. Create the desired signature in “Notes”;
  2. Be sure to write with hyphens and the necessary emoticons;
  3. Go to “Edit profile”;
  4. Go to “Methods of communication”;
  5. Copy the required description into the “Address”;
  6. Save.

17. How to make money on your account

Most frequently asked question which I hear in Lately. There are many options, but for small cities, I think the simplest and most adequate is advertising in your account for money (or barter).

How to:

  1. Choose a topic, if not;
  2. Increase subscribers (at least up to 5-10 thousand people);
  3. Launch mass following (required);
  4. You launch, or just advertise directly from Instagram;
  5. Register on the account exchange (you can also buy advertising in other accounts there);
  6. Place advertisements in your account for money;
  7. You start making money.

For myself

Now that we're done with business... ugh, or rather finished, we can move on to personal actions, which will make your time on Instagram more interesting and exciting. And, naturally, your Instagram is better.

1. Enlarging the photo

The standard photo on Instagram is always small, and with small phone it's hard to see details.

Recently, it has become possible to enlarge a photo to get a better look.

How to:

  1. Point your fingers at the photo, spread them apart without lifting them from the screen, look at the photo in detail.

2. Beautiful text description

Personally, I like it when the account description is beautiful and contains emoji.

It looks more attractive and “selling”. This is exactly how it should be for you too 😉


Profile description

How to do it, option 1:

  1. Prepare text in “Notes” using spaces, Enter and emoji;
  2. Copy the description into the “About Me” column in “Edit Profile”.

How to do it, option 2:

  1. Log in to Instagram from your computer;
  2. Click on your profile icon;
  3. Click “Edit profile”;
  4. In the “About Me” column, format everything the way you like using Enter.

3. Edit photos without publishing

Done beautiful photo and put a filter on it, but didn’t come up with a signature?

How to:

  1. Upload a photo;
  2. Edit, apply filters;
  3. At the moment when you need to add a description, a left arrow (“<”);
  4. Click it 2 times;
  5. Select “Save Draft.”

4. View posts that have been liked

If you liked a beautiful girl/guy, but forgot to follow him and after a while you can’t find him, don’t despair.

Instagram stores the last 300 photos you liked. For example, this is how I track .

How to:

  1. Home page of your profile;
  2. Click “Posts you liked.”

5. Clear search history

Instagram saves your entire search history. To start everything from scratch (or excuse the expression, “don’t get burned”), you just need to do a few steps.

How to:

  1. Home page of your profile;
  2. Click “Gear” (aka “Settings”);
  3. Click “Clear search history” almost at the very end;
  4. The search is now clear.

6. Setting up notifications on your favorite accounts

If you are promoting your account using mass following, but at the same time you are still trying to track accounts that interest you, then this secret will allow you not to miss their publications.

How to:

  1. Go to the main page of the account you need;
  2. Click “…” (aka “Account Settings”);
  3. Click “Enable post notifications” in the pop-up window.
Notifications

7. View the activity of your subscribers

Do you want to see who your subscribers like and subscribe to? It is very easy.

Recently, it has become clear what comments they like and what comments they leave themselves.

How to:

  1. Click on the “Heart” tab;
  2. The “You” tab will open (who followed you and liked you);
  3. Swipe (scroll) to the right. The “Subscriptions” tab will appear;
  4. Study.

8. Adding additional accounts

Do you have a personal and work account? Or maybe another account for a company or even several? To avoid “going in and out” endlessly, collect them in one place.

How to:

  1. Home page of your profile;
  2. Click “Gear” (aka “Settings”);
  3. Click “Add” almost at the very end.

WE ARE ALREADY MORE THAN 29,000 people.
TURN ON

9. “Jumping” between accounts

Previously, to view the direct message of the second profile, you had to leave the first and enter the second.

Now there is an opportunity (even 2) to make this much easier.

How to do it, option 1:

  1. Home page of your profile;
  2. Click your profile name in the top center;
  3. In the pop-up window, select the account you need.

Jumping between accounts

How to do it, option 2:

  1. Home page of your profile;
  2. Click your profile button in the lower right corner;
  3. Hold;
  4. In the pop-up window, select the account you need.

10. Deleting comments

How to:

  1. Under the photo, click the comments icon (to the right of the heart);
  2. Swipe (flick) left;
  3. Click the trash can icon.

11. Disabling comments

If you publish a photo that you don’t want anyone from your subscribers to comment on (well, suddenly inappropriate statements are expected), then do the following manipulations.

How to:

  1. Add photos/videos;
  2. Edit it;
  3. Add a description if necessary;
  4. Click “Advanced settings” at the bottom of this page;
  5. Check the “Disable comments” checkbox.

12. Saving posts

If you liked the publication and want to see it later, you can save it. By the way, no one except you will know that you saved this publication.

How to:

  1. Choose the publication you like;
  2. In the lower right corner, click the “Flag” or “Bookmark” icon;
  3. Go to the main page of your profile;
  4. Click the same icon;
  5. You see the saved post.
Saving a Post

13. Hide photos in which you are tagged

Moreover, there are hundreds more of the same ones marked on them. And here's what you need to do to remove the mark.

How to:

  1. Home page of your profile;
  2. The “Picture” tab (“Photo of you”) is right below the description;
  3. Choose a photo;
  4. Click “…” (“Post Settings”) in the upper right corner of the photo;
  5. In the pop-up window, click “Actions”;
  6. Select “Hide from my profile” (this photo will not be shown on your profile) or “Remove me from publication” (the tag on your profile will be removed from the initial publication).

14. Find everything you need

Sometimes you need to find a user, a current hashtag or geolocation that you saw somewhere, but then forgot about it. And searching on Instagram will help you.

How to:

  1. “Magnifier” tab;
  2. Click search;
  3. Enter what you need;
  4. Choose between “People” (accounts), “Tags” (hashtags) and “Places” (geolocations).

15. Overlaying multiple filters

Since my artistic taste is not very developed, I use only 3-4 filters and don’t bother too much.

But there are people who apply 2-3 filters to one photo. Want to try?

How to:

  1. Home page of your profile;
  2. Click “Gear” (aka “Settings”);
  3. Check the box “Save original photo”;
  4. Post a photo;
  5. Close the error message;
  6. Turn on airplane mode on your phone;
  7. Find the saved photo in Albums;
  8. Use as you wish.

16. Beautiful caption for the photo

I like it when the text under the photo is well and beautifully designed, and also divided into paragraphs. Yes, it is more difficult and takes longer, but it is much more enjoyable to read.

How to:

  1. Prepare text in “Notes” using spaces, Enter and emoji;
  2. Copy the description to “Description”.

17. Filter intensity

Sometimes filters are too saturated. Strongly lighten, strongly darken. But if the filter is still excellent, its saturation/intensity can be changed.

How to:

  1. Add photos/videos;
  2. Choose the filter you like;
  3. Click on it;
  4. Press again;
  5. Move the slider as you wish.

18. Customizing filters for yourself

Personally, I use 3-5 filters (well, I don’t like to get too worked up in processing).

The rest are hidden from me as unnecessary. You can do the same.

How to do it, option 1:

  1. Add photos/videos;
  2. Scroll right to the very end of the filters;
  3. Click settings;
  4. Customize it as you please.

Setting up filters

How to do it, option 2:

  1. Add photos/videos;
  2. Clamp the filter you don’t need;
  3. With a movement of your finger, you throw it up;
  4. The filter is now hidden.

19. Communication in Direct

In fact, Instagram is increasingly becoming a mobile social network.

And it increasingly encourages users to communicate with each other. And you can write a personal message to any user.

How to:

  1. Go to the page of the user you want to send a message to;
  2. In the upper right corner, click “…” (aka “Account Settings”);
  3. In the pop-up window, click “Send message”;
  4. Write what you like, but keep it decent.

How to:

Now, when writing a comment, you can make sure that it goes directly to the Direct message of the user you are replying to. Quite a cool feature.

How to:

  1. Under the user's comment, click “Reply”;
  2. On the left side, click the airplane;
  3. The message “Sending by message” will appear. This means the message went to the user’s Direct;
  4. Write a message;
  5. Click “Send”.

22. Disappearing content

When communicating in Direct, you can send a photo or video that will disappear after viewing after 30 seconds. A sort of analogue of the Telegram secret chat.

How to:

  1. Go to Direct messages;
  2. To the left of “Write a message” select the blue photo icon;
  3. Take photos/videos or choose from the library;
  4. Click on the user's avatar to send.

Secret. Photos/videos can be viewed only 2 times within one minute. After this it will not be available. By the way, if a screenshot is taken from your photo, this entry will appear under the photo.

23. Adding photos/videos to stories

Stories have been quite popular lately. These are your photos/videos that are stored for exactly 24 hours and then disappear. But not everyone knows how to use them correctly. Let's fix this.

How to do it, option 1:

  1. Home page of your profile;
  2. Click on your avatar with a blue plus;

How to do it, option 2:

  1. Go to the “House” (tape);
  2. Swipe (scroll) to the right;
  3. Take a photo/video or select from the library.

By the way, not long ago we published an article where we collected all the information about stories together.

Instagram was created primarily for posting your photos there. And since the entire service is built on pictures, this can be a good and free way to promote your online store on Instagram. After all, people love with their eyes, and their eyes love beautiful pictures. But how to make these beautiful pictures? I’ll tell you about this.

If you are familiar with Instagram and “read” not only your relatives and friends on it, then you may have noticed that there are a lot of photographers on this social network. And all photographers have a lot of subscribers. That's understandable! Some professional photographers know how to create beautiful pictures.

However, the good thing about Instagram is that even non-professionals can easily get beautiful pictures on it.

Photo processing on Instagram: filters and effects

The updated Instagram now has the ability to edit brightness, contrast, saturation, sharpness and other Photoshop tricks. Often this alone is enough to process the photo.

This filter-free processing is especially relevant for an Instagram online store. It allows you to make your photo better and more beautiful without changing the color. While filters distort color rendering, the buyer may have the wrong idea about the color of the dress or jewelry you are selling. Upon receipt of the goods, the customer will be disappointed, and you will receive an unpleasant review.

However, if color is not a deciding factor for you, then Instagram has many built-in filters that make photo editing a breeze. Just take a photo and click on the filters. Did you like any of them? Okay, let's leave it there.

In addition to the built-in filters, there are many additional applications. The most popular of them is #vsco. This application has several free filters and several paid ones. Many paid ones cost less than $1, so you can say they are also free)) You just have to worry a little about transferring money.

Accounts where all photographs are designed in the same style are considered to be of the highest aerobatics. Similar angles, same filter. Sticking to one style when there are so many possibilities and so much room for experimentation is quite difficult. But if you succeed, your account will arouse the interest of everyone who visits it.

In addition to filters, there are applications with different effects. Fireworks, butterflies and birds, candy and stickers, text and emoticons - you can stick anything on your photo! The main thing is to know a sense of proportion.

For an online store, the greatest value is provided by applications that allow you to add text to photos. A photo with text is a very convenient way to inform your subscribers about sweepstakes, promotions and discounts.

How to take a good photo for Instagram

Instagram has so many possibilities for simple photo editing that it would seem that what could be difficult about taking a good photo for Instagram? But it turns out there are difficulties.

I have an account magazine about jewelry @our_little_thing, where I post information about Instagram stores with interesting things. And sometimes the owners of such stores write to me, I go to their account and understand that I don’t want to post such photographs even for money.

Although in reality, you just need to remember 4 rules for taking a good photo:

1. The most beautiful photographs are taken in daylight.

Of course, I’m not taking into account the professional light of photo studios, with which you can take a great shot in the dead of night. And night landscapes are not here either.

The light from an ordinary lamp makes the colors in the photograph ugly, “cheap”, and yellow. It looks bad. It's better to wait until the morning and photograph your work in daylight. If it’s dark in your apartment during the day, just take pictures near the window.

2. beautiful composition

When constructing a frame, pay attention to what is included in this very frame. A TV remote control, candy wrappers, torn wallpaper, a dirty plate and it’s best to put all this away.

Instead, look for an old book, beautiful cards, a cute plate, flowers are also great. A simple white A4 sheet, a book or beautiful scrapbooking paper looks good as a background.

3. Forget about flash

Flashes ruin photos. The color of the product changes, and the frame itself looks “cheap”, ugly and unprofessional. Better wait for daylight.

4. Keep your focus

Usually it’s not difficult to take a clear photo for Instagram, but still, if you can’t do it, it’s better not to post anything. Retake the frame or at least add sharpness in the settings.

(life hack: if the photos turn out blurry for no apparent reason, try wiping the lens =))

What to photograph for Instagram

Of course, it is logical to post the goods of this online store on the Instagram of an online store. But if you post only the product, it will be interesting only to your ardent fans. And even well-known brands don’t have many of these.

To be interesting to more people, it would be good to diversify your content. In addition to product photos, you can also post:

  • photographs of the work process.

Half-assembled jewelry, taking measurements, an unknitted scarf, balls of thread, preparatory stages, collages with the stage-by-stage “birth” of a thing. All this will be interesting for potential buyers, will become evidence of your manual labor and will also diversify your feed.

  • packaging photos

This can be postal envelopes, postal boxes, or your branded packaging, if you have one. In an online store, nothing is clear in advance and everything needs to be explained. So it would be a good idea for potential buyers to find out how cool their purchase is packaged and how securely it is sealed for postage.

  • print screens of reviews

Millions of people around the world use Instagram. But, despite such a wide reach, we can definitely say that Instagrammers are a special audience. We confidently declare: Instagram is the most fashionable social network right now. With the most fashionable participants, of course! If you want to not just monitor the activity of your friends and celebrities, but are seriously aimed at becoming popular - this article is for you! We support you in your ambitious aspirations - anyone who becomes popular on the Internet has a very bright future. And a loyal audience is important for every celebrity. Instagram is one of the best and most enjoyable ways to become really popular! Well, we’ll tell you how to create an army of real and loyal followers on Instagram in this article.

Cool photos

The first and main rule is to post only really cool photos. Each of your photos should have at least some feature that will hook people. In fact, if you have the opportunity to take several really cool photos every day, you don’t need anything else - popularity will come to you very soon. However, not everyone has this opportunity.

Don't worry, even if you're not a pop star and don't live between Paris, London and California - you can still take a lot of really interesting photos for people. Just try not to post too many cards of your food or cats. Although no, everyone loves cats and it’s impossible to go too far with them. Give me cats!

According to statistics, the most popular photos on Instagram are lifestyle (cool cars, expensive houses and other attributes of a beautiful life). Second place goes to photographs of a personal nature - children, holidays, family. Take this into account when choosing topics for your work.

And one more piece of advice here. If suddenly you have several really cool shots at your disposal every day, don’t post them all at once, otherwise there is a chance that some of them will go unnoticed.

Use hashtags

Hashtags will definitely help you attract a lot of people to your photos. And if the photos are cool (see the first paragraph of the article) - those who simply visited the hashtag will definitely remain with you as followers. People often search for photos of specific places or things on Instagram, so try to describe your photos in as much detail as possible using hashtags.

In addition, be sure to study what hashtags are popular now. The website web.stagram.com/hot has an always up-to-date list of the most popular tags at the moment. Take a closer look - maybe some of your existing photos fall into trending topics - this will bring you a lot of likes. And if not, you can simply take a few new photos on a given topic.

Additionally, you can use hashtags to find topics that interest you, see photos related to it, and like or comment on them. This way you have a great chance of finding people with similar interests, who will most likely also come to follow and like you.

And lastly, try not to put hashtags on your photo that don’t apply to it. This strategy might get you a few likes, but it won't bring you any long-term benefit.

Indicate the place where the photo was taken

People love to see photos from places they know or have been to. Instagram provides the opportunity to see all the photos of other users taken in the same place where the photo that this or that user is currently posting was taken. This way, other people who post pictures from the same place as you will be able to see your photos. If they like them, you are guaranteed new followers!

Follow, like, comment and generally interact with other users in every possible way

Being friendly and positive is a great strategy for growing your own follower base. Try to approach this process with your head and heart. Be sincere. It is much better to follow a few people with whom you have the same interests and who might be interested in your photos, than to follow a huge number of completely left-wing people every day. Moreover, Instagram now has a limit on following.

Finding people with similar interests is very easy. In addition to searching by hashtags, a special Instagram option - Recommended Users - will help you with this. You can find this section in Find Friends.

Now let's give some useful information about what actions attract users.

If you want your photos to get more likes and comments, it goes without saying that you need to interact with other users. In general, there are many more likes on Instagram than comments. According to official statistics, 575 likes and only 81 comments are placed per second. Thus, if you want to attract the attention of other users, try to comment more. From my own experience, I can say that if you leave a really nice and sincere comment under someone’s photo, then this person will most likely be interested in your account, and maybe even follow you. Instagram statistics tell us that comments generate followers 4 times more often than likes.

Well, if you are not a great expert in comments, all you have to do is shoot from a cannon, that is, distribute likes right and left. According to statistics, for every 100 likes left on other users’ photos, there are an average of 21.7 reciprocal likes and 6.1 followers. At the same time, you do not have to follow these users back.

In addition, when someone likes your photo, that user's friends see that he liked it and there is a high probability that they will like it and like it too. This way, you attract people to your profile that you have not even contacted!

Make sure your profile is public

This is easy to do - on the settings page, go to the “Security” section and make sure that the switch next to “Private Photos” is set to “Off”. This way, all Instagram users can see your profile and your photos.

Make sure your profile is public. Using this link, you can easily and conveniently post photos from Instagram directly to Facebook, Twitter or other social networks. Naturally, this will make your photo available to an even wider audience and will bring you many likes and new followers.

In order to connect Instagram to other networks, go to Settings and select “Publish Settings”. There you will see a list of networks to which you can post photos from Instagram. Select those where you have an account and log in. Now you are ready to share photos with all your friends!

Watch the stars on Instagram

Popular Instagram users know exactly the recipe for success. Pay close attention to what photos they post and be inspired by their creativity to create your own masterpieces! If users like something, they will like it again and again and will definitely follow you. And then their friends will do it. Therefore, be careful and do not hesitate to learn from those who have already achieved a lot.

Take a really cool profile photo

One of the best ways to really greatly increase your number of followers and likes is to seriously work on your Instagram profile picture. This photo is your face and the first thing that other users you like or whose photos you comment on will see. If this photo attracts attention, half the battle is already done, the user will come to look at your other photos, he will be interested! The secret is that your profile photo doesn't have to be your photo. It should be eye-catching, bright, perhaps even provocative. It should give users a first impression of you, your interests, and what they'll see on your feed. Thus, when the friends of those users to whom you left a comment see your picture, they will definitely be interested in it and come to look at your cards.

Use popular filters

Statistics show that photos processed with one filter or another can be more popular than others. Here is a list of the most popular filters on the Instagram network:

  • - Normal
  • - Earlybird
  • - X-Proll
  • -Hefe
  • -Rise
  • - Valencia
  • - Amaro
  • - Brannan
  • - Lomo-fi
  • -Hudson

Choose the right moment

According to statistics collected after analyzing more than 1000 photos on Statigr.am, the best time for posting photos is Monday, 5 pm. It is at this time that you have the chance to collect the largest number of likes and comments.

The second popular time for posting photos is Wednesday or Thursday around 3 pm.

According to statistics, a photo brings maximum effect in the first 3 hours of its life on the Internet. 46.15% of comments are left within the first hour after posting, and 69.23% of comments are left within the first 3 hours. Therefore, if your photo did not gain the success you expected within the first three hours, most likely it will never become popular again.

Combine your photos

In order to create collages there are special applications, for example, Diptic. Collages, according to statistics, receive 20% more likes and 23% more comments than regular photos. Thus, the time spent on combining photographs pays off with interest.

Conclusion

Here are tips to help you become really popular on Instagram. Once again, I repeat that the most important key to success is good and interesting photos in your profile. Without them, any tricks will not bring labor, but with them all efforts will bring double or even triple results. To learn how to take really good photographs, you don’t need to be a professional photographer, you just need to familiarize yourself with the basic rules of composition and have the rudiments of good taste. Be active, attend cool events, live life to the fullest, be joyful and positive - then you will have plenty of reasons for really bright and interesting photographs.

Once you realize that you really have something to show people, apply the tips from this article and success is just around the corner. I wish you real popularity, thousands of followers and tens of thousands of likes!

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How to make Instagram popular - which social network user has not asked this question? Modern people find it more convenient to search and make purchases via the Internet and social networks. And increasingly, Instagram is used as a free means of promoting business ideas and personal projects. And the popularity of the page is the best way to present the product to a larger number of Instagram residents.

The key to growing popularity

So how can Instagram be made popular? Unfortunately, a good business idea alone is not enough to get people to know about a project and become interested in it. The popularity of an account consists of several components:

  • high-quality photographs;
  • correct hashtags;
  • location indication;
  • account activity;
  • advertising;
  • the right time to fast;
  • information for a potential client;
  • synchronization with other social networks.

Without proper account management, the project will get lost in the crowd and will not be able to become popular.

High quality photos

The main transmission of information on Instagram is through photographs and short videos. Try to ensure that your photos and videos meet the following parameters:

  • They were of high quality - a photograph or video on Instagram does not necessarily qualify for a place in the Louvre. However, they require a harmonious composition, clarity, and a combination of colors and light and shade that is comfortable for the eye.
  • To stand out, in order for a post to be noticed and set apart from others, it must be non-standard and attract users.
  • Reflected the essence of the project - usually the photos and videos of the account represent the product that the profile owner is promoting or reflect the main idea of ​​the project.

Photos and videos for Instagram can be “live”, that is, taken with a phone camera and immediately posted to your account, or created using special equipment, undergo pre-processing and only then transferred to the social network. Professional photographs and videos are required for business accounts, as they are an indicator of the thorough approach and quality of the product offered. “Live” posts will highlight the human face of the account and help you get closer to the audience and establish a dialogue.

Remember that monotony is tiring. Therefore, posts should be diluted with stories other than products and the main idea of ​​the account. This will help diversify the main content and make the profile more interesting.

Correct hashtags

Hashtags under photos are needed so that an interested person can find the photo and, accordingly, access the account. For a hashtag to be useful for a business profile, it must meet the following requirements:

  • approach the meaning of photography;
  • be extraordinary, catchy;
  • should be easy to understand.

If you want to attract an English-speaking audience, you can add English words to your hashtags.

An original and relevant hashtag is not easy to come up with. You can take examples of popular signatures from profiles with a large number of followers or use services that offer trendy hashtags and generate new ones.

Location indication

Indicating the location of the photo taken simultaneously advertises the profile and simplifies the search. The exposed geolocation helps potential clients living in a specific area reach your profile. At the same time, the profile owner can send messages to Instagram users from a given location.

The right time to fast

To ensure that your post is noticed by the maximum number of potential clients, try to publish it at the right time. Different audiences visit Instagram at different times of the day and week. For example, office workers are best served with news in the morning, lunchtime, and after work hours, while students are unlikely to scrutinize their feed on a Friday or Saturday night at a party.

User activity time is calculated by collecting statistical data from account visits, and news is posted when the largest number of the target audience enters the social network.

The frequency of news is no less important. For Instagram, it is optimal to update posts every 3 days at the same time.

Activity

Activity in the profile is an objective indicator of the popularity of the project. If, despite a large number of followers on an Instagram page, there is low activity, the followers are clearly fake. Such an account will arouse suspicion and repel experienced users.

Even if all subscribers are real, it is necessary to constantly provoke them into dialogue. To get a response from the audience, it is the account owner who must be the first to be active:

  • organize competitions - the opportunity to receive a prize attracts subscribers and forces them to follow the profile;
  • Conduct polls on current topics – people like to express their opinions;
  • respond to comments from subscribers - users need to make it clear that their comments are important and are not ignored.

Advertising

A separate type of work with the audience is advertising your project through well-known accounts. You can find popular profiles that your potential clients follow and invite them to host your post. Perhaps they will help you just like that, but most likely you will need to offer something in return:

  • post their news on your profile;
  • donate your product.

Information

Make it easier for your client to access your service. If in order to get a product the user has to overcome difficulties, then with a high probability he will look at the product, sigh and go to a competitor.

When filling out your account, be sure to:

  • say a few words about yourself - briefly tell us about the purpose of your project or describe its advantages, if possible, mention the delivery method. Instagram allows you to add texts of 150 characters with spaces;
  • indicate contacts - create all the necessary conditions for the client to contact you: write the address of the main website, leave several phone numbers from different providers.

Synchronization with other social networks

Another way to make Instagram popular is to interact with other social networks. Synchronizing posts with similar services will allow you to attract even those customers who are not registered on Instagram.

Automatic promotion

If you don’t know how to make your Instagram popular on your own or simply don’t have the time for it, then you can use automatic promotion. For example, services such as offer comprehensive promotion on Instagram, have a clear interface and are suitable for beginners. Resources help you quickly increase the number of subscribers using a system for finding followers, adding mutual likes and comments.

Conclusion

Promoting your profile on Instagram is a whole science. You have to simultaneously monitor the quality of posts, target your profile to the audience, conduct promotions, and analyze statistical data. To help account owners, various services have been created that allow them to find subscribers, earn likes and track statistics. Increasing page rank is difficult but painstaking work. However, if you have completed it, then a good part of the path to success has already been passed!