What does effective registration in admitad mean? Is registration in search engine directories effective?

The registration form on the website is not just a field for entering data. With the help of correctly selected and customized forms to suit the client’s needs, you can significantly increase the profit of your company.

Ideal registration form on the site

Every year the number of users making online purchases is growing. The number of users who make purchases through mobile devices. Based on this, the requirements for website usability, including registration pages, are also changing.
Below I will try to give a few recommendations:

1. Number of fields.

From the user’s point of view, the fewer forms to fill out, the faster he will receive the coveted information or purchase, especially if he performs actions on a mobile device.
From the companies' point of view, the more data they collect, the more effectively they can build on analytics and personalize the customer experience.
There is an unspoken rule: the more forms and questions in the registration forms, the higher the likelihood of losing a user.
Some sites are content with only one field for entering an e-mail.

According to research conducted by the company UseltBetter, who analyzed 40 large sites, on more than half of them the user needs to complete 10 or more actions to register on the site.
The number of user actions in this study starts with 5 and ends with 34. And it is impossible to derive a single universal recipe here. For example like this famous brand how hm.com uses 8 elements, and zara.com - 17. At the same time, purchase statistics indicate that users agree to perform the necessary actions to purchase goods on the above-mentioned sites.

Results of a study of the number of registration forms on major world resources

Based on the above, only one piece of advice can be given: look for a middle ground. The main thing: do not ask the user for information that you yourself do not need - be sure to optimize unnecessary input fields.

2. Password entry

According to studies, it was found that about 70% of sites ask users to enter their password twice to avoid errors when entering data. On at this stage Many users refuse and leave the site, since when entering data on a mobile phone there is a high probability of making a mistake, while they do not want to waste extra time.
About 20% of sites allow users to see their password as they type it. This significantly saves time and avoids the possibility of making a mistake.

Some sites put before the user difficult task: come up with a password containing a certain number of characters in both upper and lower case, as well as several numbers and even symbols. We do not recommend complicating everything so much: the likelihood is that the user, having lost patience and hope of coming up with a password that will meet the requirements and that he himself can remember, will simply leave the site and never return.

3. Required forms

It is best if on your website a large number of fields to fill out, highlight the fields that are especially important and necessary for you for the user and make them mandatory.

4. Hint in the field

We recommend that you enter a hint for the user in the registration fields of the completed forms (for example, in what format to enter the telephone number, address, additional fields). “If you can suggest something to the user, do it” is one of the most important ones, which we have already talked about on our website.

5. Date of birth

Most often, companies request date of birth data for marketing and division purposes. target audience into groups. This allows you to personalize the user experience by offering them special promotions, discounts, bonuses. In some cases this information for site owners it is necessary for security reasons or because they offer products for people over a certain age.

asos.com- “Indicate your date of birth and receive a birthday gift from us.”
jdwilliams.co.uk– “Please include your date of birth for added security.”
next.co.uk- “You must be over 18 years of age to shop at next.co.uk.”
qvcuk.com- “We ask for your date of birth because we sell age-restricted products.”
Here you need to pay attention to the type of data: drop-down menu, calendar, entering text or numbers are some of the most common and popular options.

6. Use of data

When filling out the fields, the user shares personal information with the site owners. According to research, about 85% of information is subsequently used to develop business strategy and study user groups.

It is worth noting that a large number of sites use personal information for marketing development. It is necessary to read the fact that mobile users It is often much more difficult to read a privacy policy. Make sure that on your site, when registering, the user has the opportunity to easily do this if he wishes.

7. Registration via social networks

More recently, the term “Password Fatigue” has emerged. Most users will be familiar with the feeling of having to hold a large number of " secret keys" In this situation, the user can easily forget his password and leave your site. Therefore, more and more often on all kinds of resources you can find registration or login to the site through social networks.


Nowadays, 99% of users have an account on at least one social network.

conclusions

In fact, there is no universal recipe. In some places one form will be enough, and in others the user will need to fill out large quantity fields. Each service sector is individual and requires its own approach. For greater efficiency and understanding of the need for certain fields, you can use analytics, the results of which can be used to build an optimal model.

In today's article we will talk about the site Ad1.ru - the famous affiliate network, working under the CPA model. The ad1.ru affiliate program makes it possible to earn money on the Internet according to the principle of “cost per action” - which means “payment for action”. Today we will discuss in detail what a website is and how to work on it correctly. You will learn how to add your own platform to the system, what principles to use to select offers and create a flow. Especially for beginners, we will tell you where to get traffic to earn money, as well as what special tools the ad1.ru network offers for working with CPA offers.

The ad1.ru CPA network has been operating since 2010 and is a catalog of various affiliate programs united by the “pay-per-action” principle. Affiliate programs that are present in the CPA network are a set of different offers.

During its work, the CPA network ad1.ru has positively established itself in the Runet and in this moment has a large number positive feedback from webmasters.
Cash rewards are paid out from the service every Friday. To receive the money you earn, you must have a minimum amount of 800 rubles on your balance.

Earnings are paid without commission on Webmoney wallets. Direct processing of applications takes several hours. To make money, you can add your own websites and blogs to the system. Here the affiliate network has no restrictions or exceptions, except for those sites that operate with violations. You can add sites to the system that have both Russian and foreign traffic, but when connecting an offer, you should take into account the specific conditions of the advertiser for geotargeting.

Types of offers in ad1.ru

Currently, there are 444 offers in the catalog, with:

  • 329 of them in the category “Goods by mail”;
  • 23 in the Entertainment category;
  • 18 “Mobile applications”;
  • 17" Online Games" etc.

As can be seen from this list The ad1.ru affiliate network specializes more in “Goods by mail” offers; they represent most of the catalog of affiliate programs.

Registration on ad1.ru


How to work on ad1.ru

Working and earning money in an affiliate network is associated with attracting and redirecting traffic. For this you can use as already existing sources traffic, such as your own website, blog, YouTube channel, VKontakte group and others, as well as various arbitration schemes. Arbitration is the purchase of traffic in various advertising networks and redirecting it to CPA offers, while the cost of attracting traffic should be lower than affiliate reward, accrued according to the offer.

How to add a site


Offer selection

To select an offer, you need to go to the “Offers” tab and wait for it to load full catalog offers. Currently, the total number of offers in the system is 489.

Scroll through the catalog of available offers to get an idea of ​​what you can earn from the ad1.ru CPA network. Most of the offers that are available here are goods by mail.

To select an offer, you can use the special forms located at the top. Among them, you can select offers by geography, category, available traffic sources, as well as by reward currency. Currently, the system offers offers with payments in both dollars and rubles.

In the “Offer” section you will see the name of the affiliate program that you want to advertise and a button labeled “Request access”. Using it, you will be able to add this offer to the “My Offers” tab and receive affiliate link.

How to connect an offer


Creating a thread


Offer statistics

After placing an affiliate link, you can track all statistics in your Personal account Ad1 affiliate network. To track statistics, go to the “Statistics” tab. Here, using special filters, you can see and customize all statistics on transitions and conversions.

How to choose an offer

The choice of offer is one of the determining factors successful earnings in CPA. Therefore, let’s take a closer look at what parameters you should pay attention to when choosing an offer. To get acquainted with all the characteristics of an offer in detail, you need to click on its name.

Offer characteristics


How to start making money on ad1.ru

In the section above, we told you in detail how and where to get an affiliate link to a CPA offer in your personal account. Now let's talk in more detail about what you need to do and where to place this affiliate link to make money.
If we talk in simple words, then for making money on CPA there are 2 main types of traffic: own sources and arbitration.

Own traffic sources

Thematic site

As an example of how you can use your own site to make money at ad1.ru, you can give a thematic site for women. To monetize such a site, you need to select relevant product offers for a female audience in your Personal Account, apply for these offers and create an affiliate link.

This link can be placed both on the pages of the site itself, and can be made into something like banners or teasers and formed from such offers advertising blocks. In this case, advertising blocks with various affiliate offers will be displayed on the pages of your website. When clicking on these bankers or links, the user from your site will be redirected to a landing page with the product and order form.

The better you select thematic offers for your audience on the site, the higher the conversion and affiliate earnings will be.

Affiliate online store

The ad1.ru catalog contains offers from online stores. By connecting such an offer, you can create affiliate store with those products that are present on the advertiser’s website.

An example of such a store would be the Lamoda website. You can select one or more categories or create a feed based on products with a certain price, then make an upload, based on which you can create affiliate online store. In this case, people who are directly interested in purchasing a particular product will come to your site.

The main advantage of creating Internet affiliates stores is the high subject matter of the traffic they attract, as well as its conditional freeness. Of course, it is necessary to make efforts to create and promote such a resource on the Internet, but in the future the traffic attracted will be significantly lower than that purchased in the same context or when conducting VKontakte retargeting campaigns.

Website with coupons and promotional codes

The catalog contains online stores that present offers using coupons and promotional codes. You can view them in the “Offers/Categories/Online Stores” tab. Among those currently available are Aliexpress, Ozon, HelpToMama, Lamoda, Bestwatch, PUDRA and others. These offers provide a reward in the form of a percentage of the paid order.

In the “Tools” section there is a special “Promotional Codes and Discounts” tool, which will be available after adding offers from the above online stores. Using the “Promotional Codes and Discounts” tool, you can create XML export, which will contain information on all available coupons, discounts and promotional codes that are currently valid.

These discounts and protocols must be placed on a separate website and attract search traffic from the Internet to it. Thus, a person who wants to make an order, for example in the Lamoda online store, enters search bar request " Lamoda promo code” and lands on a page with a coupon posted on your website.

To receive a discount coupon, he follows your affiliate link and completes the order in the Lamoda online store by entering this promotional code in special form and receive a discount on your order. This scheme of work is beneficial to all parties: the buyer receives a discount, the online store makes a sale, and you receive a percentage of the order provided for by this offer.

Earning money from traffic arbitrage

Traffic arbitrage refers to the purchase of traffic in various advertising networks on the Internet. For this purpose, there may be advertising campaigns in contextual, banner, teaser and in social networks. Arbitration involves payment for each attracted visitor via an affiliate link.

This means that in order to attract traffic through arbitrage, you must first invest your money to buy traffic using various advertising networks. By redirecting the purchased traffic through affiliate links and converting it into applications, registrations in games, etc., in other words, into targeted actions, you get monetary reward from the advertiser, as provided for in the offer.

In this case, to earn money, you need to spend less on purchasing traffic than your affiliate commission provided for by the offer.

For example, you selected the “Clock” offer. The advertiser will pay you 700 rubles for each confirmed application. To attract traffic, you created an advertising campaign on the teaser network. To do this, we created several teasers with a picture of this watch and received 200 clicks. For each transition you had to pay 2 rubles.

Total: the cost of attracting traffic was 400 rubles, and out of 200 transitions you received 1 conversion. That is, 1 visitor left and confirmed the request and the advertiser credited you with 700 rubles. In this case, the earnings are the affiliate commission minus the costs of purchasing traffic, namely 700 rubles - 400 rubles = 300 rubles net profit. This is a simple way to make money from CPA offers using traffic arbitrage.

Tools for making money ad1.ru

The ad1.ru affiliate network provides special tools to help webmasters and affiliates to make their work easier and increase their earnings from CPA. All available tools located in your personal account on the “Tools” tab. Let's talk in more detail about what the available tools are and how they can help your work.

  • Venues— is a list of added work sites. Here you can add various sites, that is, traffic sources available to you.
  • Streamsthis tool exists to create a special affiliate link for offers. To use it, you first need to select and add offers in your Personal Account, only after that you can create a stream for a specific offer.
  • Promo code feeds— a tool that allows you to create and XML upload of coupons and promotional codes. This tool is suitable for those webmasters who create sites with coupons and promotional codes. To activate this tool, you need to connect offers in the “Online stores” category on the “Offers” tab.
  • Domain parking— here you can link your own domains to create unique affiliate links. This tool is especially relevant for those who use advertising campaigns on social networks as a source of traffic.
  • Promo codes and discounts— this tool is also aimed at those webmasters who create coupon sites.
  • Accounts and bonuses— here you can connect accounts in various advertising networks, such as MarketGuide, PopUnder, VKontakte, MyTarget, Bodyclick, Directadvert, Kadam, Gnezdo, etc., and receive a special discount or bonus for work. With more detailed conditions You can find information about each service in your Personal Account on ad1.ru.

Affiliate program ad1.ru

The ad1.ru CPA network has a profitable affiliate or referral program, which provides for the payment of remuneration for attracting webmasters and affiliates to make money on the site. To earn money on affiliate program it is necessary to generate a special abstract link and also post it on the Internet on various websites, blogs, forums, and in groups on social networks. The ad1.ru referral program provides a payment of 5% of the referral’s income.

To summarize, we can say that the Ad1 CPA network provides enormous earning opportunities for both beginners and professionals. To earn money, you need to select an offer from the catalog and create a special affiliate link for it. Advertising this link on the Internet you will receive an affiliate reward for each targeted action of the user you attract.

If we talk about the amount of earnings on the ad1.ru website, then taking into account the fact that the main offers presented in the catalog are goods by mail, and average amount remuneration for them ranges from 450 to 800 rubles, we can talk about earnings of tens and hundreds of thousands of rubles per month. To start earning money, register on the site right now.
If you have experience with this CPA network and you want to leave your review, then write it in the comments to this article.

All well-known popular search engines have their own resources, the purpose of which is to perform the search itself as quickly and efficiently as possible. Such search engines oh, how Yandex and Google do this work with the directories of the sites themselves. And the fact that search engines relying on their own directories to the maximum is quite logical and obvious. The information that is reflected in these directories plays almost the main role in what result we get when requesting. Therefore, it is of great importance for your website. In Yandex catalogs you can specify a large number detailed information. This is the economic sector, region, audience you are targeting, etc. But, despite this, most of the information is auxiliary and such a thing as ranking does not have much impact. The most important search criterion is the name and description of the site.

Each site listed in the catalog has a special coefficient. It is with its help that necessary changes in the search results. When free registration Yandex does not guarantee that a resource will be included in the catalog. But registration in search engine directories, Very important point to optimize your site. In this case, you can use a service such as paid registration, it also takes less time. All resources included in the catalog are manually selected by the moderator after evaluation. This is why sites that have not submitted any application for registration may be included in the catalog. Participation in the search directory Google systems has no such thing big influence on such a fact as ranking, rather than registration in the directories of search engines of a different type. In Google, the search result is influenced only by the title, which reads like a simple text link. But the use of new technologies in Yandex will allow for more efficient searches, both regional - for example, advertisements in Rostov, and without reference to any region.

In addition, there are several purely visual advantages. A site that has passed such a point as registration in search engine directories, when displayed, part of the description that was given in the catalog is shown, and a link to the catalog category itself to which this site belongs. The directory itself is built on the basis of DMOZ: Open Directory Project - this is a large directory in which the moderators are ordinary volunteers. If you suddenly have such a desire, then you too can join the editorial staff of DMOZ. From all of the above, we conclude that in order to appear in the Google directory, you need to register with DMOZ: Open Directory Project. Whatever decision you make, do not forget that registration in search engine directories will play a big role in the promotion of your site.

Registration in search engine directories is costly and effective method promotion. We offer high-quality registration in general website directories at the lowest possible price.

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