Where can I design a channel on YouTube? Beautiful visual design of the YouTube channel

Recently, it has become a popular hobby to blog, that is, video blog. The topics range from vines to “how to prepare dishes”, “how to paint properly”, or other equally interesting topics. The most fashionable and also frequently used is YouTube hosting, and now we will tell you how to properly design and place your channel on YouTube.

    • Lesson Introduction: Introduction to YouTube
    • Lesson Creating an account on YouTube
    • Lesson Other YouTube settings
    • Conclusion

Lesson 1: Introduction: Introduction to YouTube

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Everyone has a page on at least one of the social networks: for communication, promotion of any groups, or just hanging out. Initially, YouTube was conceived as a social network that allows you to transfer videos to each other, but over time, many users realized that it was also a good way to make money by placing advertisements on their channels. But here users are faced with the most common problem of YouTube channel owners - subscribers. Without views there is no point in running it. For frequent views and positive ratings of the video, channel promotion is required.

There are several ways to promote a channel:

  • Through other social networks (VKontakte, Odnoklassniki, Twitter, Facebook, etc.).
  • Leaving comments like “If you liked the video, give it a thumbs up and also subscribe to my channel.”
  • Seek help from promotion sites (not a free service, but highly effective).
  • The content of the channel must be informative, interesting and regular, so that the person who watches the video wants to subscribe to it.

If you understand that you are able to gain a large number of subscribers to your channel in a relatively short period of time, then you have nothing to fear anymore, you can safely start creating and also designing a YouTube channel.

Lesson 2. Creating an account on YouTube

Don't sleep - promote your YouTube channel: 7 easy ways to promote your YouTube channel for free

You can create an account on youtube in two ways: either under your name, for this you need to go to the youtube website under a Google account, or set it up on the site itself manually and select any name you see fit.

Step 1. Page design

First you need people to know you, what you look like. To do this, you need to select your photo and upload it to your profile. In the personal information window, select your nickname or real name, gender, date of birth. This will help your friends or people who want to find you to find you among other channels. After setting up your personal information, move on to the next step.

Step 2. Channel design

First of all, you need to customize your channel header. It's best to choose a picture that briefly shows what your channel is about. There will be a button “Add channel design” on the header; in the window that opens, you need to upload a photo. It is best to choose a photo with a size of 2560x1440; with this size it will be convenient to view it not only on a computer, but also on any other devices. If you don’t want to manually configure the site yourself, you can buy the design and all you have to do is choose the one you like.

Step 3. Setting up links

Links are an important part of the entire design, since a person who visits your channel may be interested in what kind of person you are and find out information about you. To do this, you need to add links to any of the social networks in which you are registered, be it your personal website or a blog, Twitter, VKontakte, Facebook, Instagram, etc.

Tip: First of all, it is best to indicate the link where you are most often located.

Click the “Save” button and you’re done. You can also add a description to attract subscribers and briefly describe your channel. It should be short and easy to read. The description is displayed on the main page of the channel near the header.

Step 4: Posting a Video

  1. Go to your youtube account.
  2. At the top of the page we see the “Add video” button.
  3. Click.
  4. Select the access type:
    • open to all users;
    • limited access;
    • access via link.
  1. We add a short description of what this video is about.
  2. And click the “Publish” button.

Lesson 3. Other YouTube settings

In addition to the basic YouTube settings, there are a number of other, equally important ones that will help you promote your channel. So let's look at them.

Setting No. 1. Address bar

When you create a channel, YouTube itself gives you a URL consisting of many unrelated letters and numbers.

Important! You can only change the URL once!

For easy search and instant perception of what will be presented on the channel, write one phrase to the address.

In order to change it, click on the “Youtube Settings” button and then “Advanced”, click “Create a custom URL” and change the address.

Setting No. 2. Linked accounts

This setting is needed in order to link accounts from other social networks to your YouTube account. This will help you repost published videos to other social networks. networks, so your video will be seen by all your friends, colleagues and ordinary people looking for something interesting. So, we’re done with the simple settings, let’s dive deeper inside.

Setting No. 3. Another entertaining and useful setting is advertising.

Actually, the most important thing for those who created a channel with the goal of making money from it. In order to connect your account to advertising, you need to confirm it by phone. But there is a nuance here, since this service is activated only when you have about 10 thousand views. You already know how to dial them.

Setting No. 4. The last setting, or rather the function is analytics

Here your video will be analyzed, that is, the number of likes, views, subscribers. This way you can monitor the behavior of your subscribers.

Conclusion

OK it's all over Now. In this article, we carefully examined how to create and design your channel on YouTube. Get views, upload cool videos and become popular among subscribers.

It's no secret that viewing your Youtube channel by users brings a certain profit or serves as advertising for commercial and industrial enterprises. And the more views and likes there are, the more income will go to your budget, and your link to the video will be in the top of the search engine. There are many ways to promote your own channel, one of which is the correct graphic design. This procedure takes a little time, but the results of the work done may exceed all your expectations.

    • YouTube channel page structure
    • Choosing a background image to design your own YouTube channel
    • Techniques that should not be used when graphically designing a channel

YouTube channel page structure

There are buttons and panels on the YouTube page that will always remain visible and not subject to any modification. First of all, this concerns the top line with buttons on the main page of YouTube: download, alerts, and also the search bar. All fields that can be edited are located below the specified line.

It is worth noting that the recommended working area of ​​the variable area is 2560x1440 pixels. This fact should be taken into account if you insert a static image (photo, picture, etc.). If the inserted image is larger or smaller than the specified size, it will be automatically edited (may be cropped or stretched), which will lead to not entirely desired results.

You need to design a background (also called a background image, header, banner, splash screen), as well as a logo (avatar) for your channel.

Choosing a background image to design your own YouTube channel

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As a background image, you should not choose a picture that you simply like. It is important to choose exactly the background that best matches the profile of the channel. For example, if most of the videos are thematically related to the repair of computers or laptops, a background image with a sea beach will not be useful; it is better to place a photo with a laptop, system unit or computer components.

You can also use special services for background design(caps) of the channel.

In order to adjust the image to the required dimensions, you need to use one of the graphic editors, for example, Adobe Photoshop, in which you can select the required width without losing proportions. In this case, the image will be reflected exactly as you planned. The image must not exceed 4 MB. In some cases, when conservativeness is required, it is best to insert a solid color or combine the background color with the picture.

Inserting a background image

To insert a background image, just go to your channel and then click the “Add Channel Image” button. In the next window, you can drag the photo to the specified area or click the “select image from computer” button. If you don’t have any suitable images on your computer, you can use the standard YouTube video gallery.

Inserting a logo on a YouTube channel

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As you know, YouTube is owned by Google. In addition to this service, the company has the Google+ social network, its own browser and email client. All these services are interconnected by a common login and password for authorization. In addition, these services also have a common logo. In other words, by inserting a logo on a YouTube channel, it will be displayed in other services. This, in principle, is not a problem, unless the matter concerns the intersection of the commercial and personal sides. Before creating your own channel, it is best to create a completely new profile (register an email account) specifically for the YouTube channel.

It is best to use a thematic drawn image as a logo. It should have distinct outlines because the amount of space allocated for the logo is quite small, and if there are a lot of details depicted on it, the logo will rather resemble a blurry spot. For businesses and companies, the most suitable option would be to insert a company logo. To insert or change a logo, you need to click on the profile button in the upper right corner and click on “change”. You will then be asked to select a picture on your computer.

Techniques that should not be used when graphically designing a channel

In YouTube, as in any other service, there are certain restrictions that should never be ignored. By placing an image or phrase on your workspace that is unacceptable by the rules, firstly, you will play into the hands of your competitors, your image will be significantly damaged, and in the worst case, your channel will be blocked.

Some of the most significant restrictions are:

  • posting pictures with porn elements;
  • inscriptions with racist slogans;
  • obscene language.

Try to avoid such situations, because it is difficult to gain authority from subscribers, but you can lose it very easily.

Watch the video on how to create a channel:

A stylish and beautifully decorated profile of your YouTube channel will help you attract a large number of subscribers, which will help significantly increase the rating of your channel, your video will be at the top in search engine results, and advertisers will strive to place advertising on your channel, from which you will receive a significant percentage of profit.

YouTube channel design another way to make your online experience memorable for other users. You can do it in two ways - yourself or by turning to the services of websites and purchasing a ready-made template. I'll tell you with my own hands. And for additional promotion of your channel, you can contact the website PRtut.ru. Here are the basic steps YouTube design:

  1. A cap . If you are registering your channel for the first time, then under the banner with your name you will be asked to register it. Click this button
    A new window will open in which you will have to upload an image measuring 2560x1440 pixels. This will be a channel header that will be placed on your page instead of a boring gray ban. It is better to prepare the hat individually. That is, you need to create your own image of the recommended size, choosing a background, a logo or your photo, various inscriptions (for example, abstracts describing your channel) and put it all together in a graphic editor the way your inner artist sees. But there is still an option to use a template from the gallery. To do this, just click the corresponding button in the left menu of the window that opens and select the picture you like there.
  2. Avatar. The next step is to create an avatar. It is located in the header of your channel, which you have presumably already chosen. This is a small square in the upper left corner of the background, resembling the space under a photo. Hover over this icon and you will see a pencil - click on it. You will be asked to select and upload another image (read the recommendations for its parameters), for example, your photo or your company logo. After you upload the picture, it will appear in your avatar.
  3. Links in the channel header. This could be a link to your website or social network where you are registered. To insert it, you need to click on the pencil that appears when you hover over the header. Next, select the line “Edit links”. In the new section that opens, select the line custom link or social network. Click the “Add” button and insert the required url. Once you have specified all the links, click the “Done” button. Now all your active links appear in the lower right corner of the header.
  4. Channel trailer. Return to the main page by clicking on the house icon under the header. And click on the “Channel Trailer” button. A new window will open here with your videos, one of which you can select as a trailer.
  5. Playlists. Going just below the installed trailer, you will see your content divided into sections. You can leave everything as is, or you can create your own playlists. To do this, you need to delete the previous sections and in the empty window that appears, click the “Add section” button. Here you choose the criteria by which your videos will be displayed, such as “Liked” or “Popular”. You can choose a ready-made playlist from your content. Once you have decided on the section, click “Done”. You can add multiple sections to one page.
  6. Channel information. The last step of designing a YouTube channel is to describe your channel and add tags or keywords. You can do this by clicking on the “Information” tab on the main page.

That's all there is to it how to design a YouTube channel. Don't forget about the opportunity to purchase likes and views for your channel.

Here I want to give examples of, in my opinion, the most successful and competent channel design options:

I hope all the YouTube design tips given here were useful to you.

Hello, dear friends.

Finally got around to continuing publications on the topic of YouTube. The topic is relevant, and I think, having read previous articles, many have become interested in video hosting and have already.

We continue the logical chain and today we’ll talk about how to design a YouTube channel so that it becomes popular and generates profit.

The article consists of two sections. In the first we will talk about the design of the main page, and in the second I will talk about working with video. Both are very important, so read the article carefully and to the end.

Designing the main page

Let's start working with the channel screensaver - what the user will see when he clicks on the link to his account for the first time.

First of all, I want to note that YouTube channels stand out due to their unique style. If you already have ideas in this direction, great, implement them on the main page. Other novice video bloggers have ideas after the launch of the channel - don’t despair if you suddenly don’t have any ideas.

The home page design process is divided into four stages:

  • avatar
  • a cap
  • trailer

Let's talk in more detail about how to work with these components.

Setting No. 1. Channel icon (avatar)

You should start by designing your channel avatar. It is located here:


To set an avatar, you will have to go to Google+ and change your profile icon there. After this, the image on the channel will change automatically within a few minutes.

Setting No. 2. Background image (header)

Where the header is located is shown in the screenshot. On the test channel, for example, this is a mountain landscape:


It is not necessary to choose an abstract image. This could include your photo, company or project logo. Remember that the background image is what gives users the first impression of your channel content, and choose an appropriate image.

YouTube- a multifunctional platform, available not only on computers, but also on smartphones. The site has strict requirements for background images: it will not be possible to upload an image smaller than a certain size. This is why 2048*1152 photos for YouTube design are so popular.

I do not recommend limiting yourself to a minimum size image. YouTube itself recommends uploading an image of at least 2560*1440, but I decided not to stop there.

I wrote in more detail about how to make a cool hat in the article: “”.

Setting #3: Trailer

New viewers who start coming to your channel need to be immediately interested. But how?

A trailer helps in solving the problem - a short video about the channel. In 30-60 seconds (no more needed) you must tell why the account was created and what useful things the user can learn. Present the information simply and focus on video material - a minimum of text is needed.

For now, I won’t tell you how to make a trailer that attracts a thousand new subscribers every day, but will concentrate on the technical side of the issue.

To make trailer creation available, you need to enable the Customize Browse Page View feature. Click on the gear on the right side of the screen:


In the window that opens, select “Customize the appearance of the Review page” (I already have it enabled):


Now you have the function of adding a trailer to your channel. It is located here:


To get started, you can upload a short video about yourself or leave the trailer blank. Next, create a special video and upload it to the menu in the screenshot above.

Setting No. 4. Playlists

A playlist is a collection of videos with a common feature. For example, filmed on one trip, dedicated to one topic or event.

To work with playlists, you need to create them. Go to the Playlists tab in the main menu and select Playlist 1:


A form will open where you need to enter the name of the playlist. Choose a suitable name and enter - the video collection is ready.

Since there are no videos on your channel yet, we’ll deal with playlists a little later. For now, let's move on to the videos.

Making video recordings

The next step in working with a YouTube channel is creating video recordings.

Not all beginning video bloggers have the patience for this work. Often, even experienced streamers who thoroughly know how to design a channel on YouTube are limited to only the main page, and the video is uploaded after simple editing.

However, this must be done. At the beginning of the channel’s life, it will not have much effect, but then its need will become obvious.

Setting No. 1. Channel logo

When watching a video, the viewer will see the channel logo in the lower right corner. For example, I took a video from the main page of YouTube:

You can make pictures to design your YouTube channel yourself, but many bloggers turn to designers. For me, the second option is more correct: it is better to pay 500-1000 rubles for the work of a specialist than to delve into the topic on your own and waste time and effort.

But if this is not possible, then look for lessons on creating cool logos in Photoshop, for example, one of these lessons:

Setting No. 2. Video preview

I think that you have more than once noticed previews of videos in the design of a YouTube channel. This is a splash image for a video: this is what the user sees when he finds himself on the page where the display is available.

By default, YouTube selects a screenshot from a random moment in the video. This is not always convenient: the service can choose the wrong moment and take a photo that does not reflect the essence of the video. The problem is solved by loading a screensaver before uploading a video.

I'll note right away: Downloading video previews is only available to users who have verified their Google account using a mobile phone. If you haven’t done this yet, you can only choose one of the three video moments offered by YouTube.

After confirmation, go to the “Add video” tab (arrow icon in the upper right corner):

Next, open the “Video Manager” and at the bottom of the page look for the “Personalized Icon” button (to the right of the video). I think you won’t get lost: the button is made in such a way that it’s difficult not to notice it.

Setting No. 3. Video before the video (intro)

Intro - this is the same trailer, only not for the channel, but for a specific video. The functions of the intro are the same as those of the intros before TV series and movies. Information about video authors, copyright holders and other persons is published here.

You can create an intro once and then add it before each video. The process of developing an intro is quite complex, so it will be difficult to simply talk about it. Let's watch this video:

Setting No. 4. Image after the video

The final stage of video processing is the splash screen after the video.

If you have noticed, on some YouTube channels, after completing a video, it gives links to other people’s accounts, and on others, it displays an image and offers to watch videos from the same account.

What is the difference? Just in the image after the video. Some people download it, while others do without it.

Unlike the intro, you need to take care of creating an image after the video. This way you will keep the viewer on your channel and will not let him immediately go to someone else’s.

To retain the user , insert navigation into the final screensaver - links to the previous or subsequent videos. This is convenient for viewers of video loops: there is no need to search for the desired video in a bunch of others, but just tap once on the screen.

For such an image, a standard 1920*1080 image is suitable. Place button icons on it (in places where you plan links) and calls, for example, to become a subscriber to the channel. Next, in the YouTube video editor, load the screensaver in a special window and watch the example video to make sure that everything falls into place.

This video explains in detail how to do this:

This concludes the process of preparing video materials for publication. If you have worked with all four (and if you also take into account the channel as a whole - with eight) settings, then the account is 100% prepared.

How much does the work cost?

Making design for YouTube is a task that not all video bloggers can handle. Dealing with graphic editors is not convenient for everyone: sometimes it’s better to pay and quickly get high-quality results than to tinker with it yourself.

I believe that it is worth ordering the following services from designers:

  • logo development
  • development of channel background image
  • preview
  • end screen

If you wish, take something from this list on yourself - you will save money and definitely do what you need.

As for the cost, it can vary quite a lot. Depending on your requests, timing and qualifications of the designer, you will pay from 2 to 7 thousand rubles for the work. In addition, you must think about what exactly you want to see on the channel, and convey the information to the developer in the most accessible way.

Conclusion

Creating an account and video is one of the stages of creating a successful YouTube channel. Simple and quick steps will dramatically increase the attractiveness of the page and attract new viewers from where you were not expecting them.

Work both with the entire account as a whole and with each video separately. The viewer should not get the feeling that the channel owner tried only once. In addition, working on each video will keep the viewer on the page and increase the number of subscribers.

See you soon on the blog pages!