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The world's most useful Instagram pages. How to beautifully design your Instagram profile in the same style

There are already several dozen photos on your Instagram, but no one except your best friend likes them, and new friends are in no hurry to appear? For a cozy home “event recorder”, which is kept in personal diary mode, this is normal. You simply leave marks as a souvenir. If you want something more, then you need to take a closer look at Instagram and slightly adjust the strategy for its development. It won't take much time.

1. Have something to say

First of all, you need to decide on the theme of your Instagram. Photos of coffee from Starbucks and new sneakers, as well as other everyday nonsense, which is often called the buzzword lifestyle, will not attract subscribers. Unless you have already become a famous person. Analyze your own life: what interests you most, what could you constantly find new facets of? See which photos on your account have the most likes and comments. Now there are so many directions that you can take very narrow segments: your own drawings, landscapes, textures, shadows, books... Whatever! At least take pictures of the same place on the street every day, showing how it changes depending on the weather, time of day and people around you. The main thing is that it is interesting.

You can combine a couple of different topics in one account, for example, photographs of cats and smiling people on public transport. Maximum - 3 if they are closely related. If there are more topics that you can cover efficiently, then create a separate account for each of them. It will be more difficult to post photos, but it will be much easier to attract subscribers.

2. Let there be light!

The most important technical detail when posing a shot is light. Try to keep everything in your frame well lit. Then the pictures will be clear. If you decide to photograph something at dusk, you will have to find high-quality equipment that will take good pictures. A regular smartphone camera will only be able to capture vague shadows or objects unnaturally illuminated by the flash.

3. Every day as scheduled

Photos need to be posted regularly. Moreover, this does not mean at all that the more often the better. Regularly means measuredly. It is not necessary to make a new post every day, but if you don’t appear for more than 2-3 days, your subscribers will forget about you or get bored. If you took a whole bunch of beautiful and suitable shots at once, then “save” some of them. A large flow of even the most beautiful photos will irritate users of the service. Post a couple, tell us what else you have as a starter, and then post 1-2 photos per day.

4. #How to be hashtags

Think of hashtags as an acid that you need to add to a chemical compound for a reaction to occur. You can’t do without it, just like you can’t do without hashtags - it’s through them that many subscribers find topics that interest them. But if you add too much, everything will spoil or even explode into thin air. Have you ever seen an Instagram post where under a regular frame there are several dozen hashtags that are much longer than the caption? This annoys everyone.

It is advisable that there are no more than 5-6 hashtags. In this case, 2-3 can be made as general as possible, and the rest - as “point-specific” as possible in relation to what is happening in the frame. This is how you can attract the maximum audience.

5. We are not alone here

To successfully promote Instagram, you need to interact with other users. Feel free to like your friends and similar channels, feel free to subscribe to everyone with a similar topic. If there are other people with Instagram accounts in your photos, be sure to tag them. Geotagging can also be useful: the more precise, the better. But you shouldn’t get involved in adventures with “you give me, I give you” and bots.

Real users don’t like such cheaters, but you want to convey your creativity to real people, and not get several thousand “dead souls” as subscribers.

6. Black and white is the hit of the season

A difficult question: is it worth using Instagram’s built-in filters? Some of them may actually look good in average quality photographs, but in most photographs they are immediately visible and are quite crudely arranged. If you want to process your own photos with filters, then it is better to install an additional application with more capabilities. At the same time, this will help you stand out from other Instagram accounts on your topic.

7. It's all about technique

Don’t be lazy and study the technical capabilities of your camera, even if it is very simple, built into a smartphone. Any camera has nuances of light, correction, focusing and other things. They may not always be useful to you, but it is the technical variety that will help you make a good shot that is different from the rest.

Reading books on photography will also benefit you, even if you definitely won’t use half of the techniques you read. The literature on reportage photography is especially good, since any Instagram user is first and foremost a reporter of his own life.

8. Shall we talk?

Each photo must have a caption in addition to hashtags and geotags. Sometimes people follow Instagram precisely because of witty comments. There is no need to make it too large and expanded - after all, people don’t come to Instagram to read. However, it will be useful to ask questions from the audience from time to time to get feedback - answers and comments. At the same time, you will learn first-hand what people like or don’t like about your posts.

9. Fashion for the people

Fashion trends often appear on Instagram, which in one way or another affect almost all users. Remember, for example, the Prisma application, which turned photos into paintings. Or endless photos of Pokemon from the game of the same name in unexpected places. Such “fashionable things” must be used carefully. If they have just appeared, then you can use them when they fit the theme of the channel.

But if the “trend” has been around for several weeks, then it’s better not to touch it, even if it suits you. Users are probably tired of the dominance of this topic in their feed, so there is no need to annoy them again. You can use the idea in a month, when the hype subsides. Then it will look like a kind of retro reminder.

10. From every iron

Cross-promotion can attract many new subscribers. This means that you need to set up automatic messages about new Instagram photos on other social networks. Almost all major social networks now work perfectly with Instagram, so you won’t need to do anything, but your friends and any “mimicrocodiles” will be able to follow the link to your photo channel.

Interesting people on Instagram. Our selection.

@i_wish_i_was_there

@paulodelvalle

Brazilian photographer and designer Paulo del Valle calls himself a professional Instagrammer. And no wonder - for several years in a row, there have been photographic awards in the world in which the best photographs from Instagram are selected, and fashion designers even shoot their advertising campaigns using this application. Hero of the account we tagged @paulodelvalle he travels, it seems, all the time, and we think that this is not a reason for envy, but an incentive for self-development.

@laurenepbath

Girl Lauren from Australia( @laurenepbath) photographs nature, animals and people. The first one turns out to be incredibly picturesque, the second ones are amazingly cute (what is one little fox with huge ears worth), and the third ones are just as they are.

@michaelmuller7

In everyday life Michael Muller( @michaelmuller7) works as a professional celebrity photographer in Hollywood, but in his free time he prefers to photograph real ocean inhabitants instead of show business sharks. The key to successful underwater photography is calm. “If you allow negative thoughts to overwhelm you, you are well on your way to a truly dangerous moment,” notes Michael Muller, who says fear is the biggest barrier. He advises working with a team you can trust, remembering to breathe properly underwater and always waiting for the right moment.

@discoverychannel

The “trick” of the official Discovery Channel account is emotions from the world of fauna. Have you seen how a shark smiles? How does an otter yawn? A nice bonus: no photographs of nature and industrial landscapes on the page @discoverychannel It doesn't work either.

@bipolaire61

The Arctic and penguins are topics that you rarely see on your Instagram feed. Author of the page @bipolaire61 He doesn’t update it every day (at the Pole, you know, it’s not very cool to live all year round), but if he does do it, he always pleases us with interesting photos on Instagram.

@shurupchik

Alexandra Kryaneva from St. Petersburg has been living in Dortmund for 7 years and takes very soft and gentle photographs of this German city. She also travels a lot - her latest profile photos @shurupchik New York and Lisbon are shown.

@stovepipe_the_traveling_cat

Everyone loves cats and travel. And what could be better than a traveling cat? According to legend, the main character of the account @stovepipe_the_traveling_cat once got stuck in a chimney and was on the verge of death when rescuers arrived. Now the white cat “explores the world” and is happy to tell everyone interested about it. Photos of home interiors and stylish sets are attached.

@tripadvisor

You can often see icons with the word TripAdvisor on the windows of hotels, restaurants, salons and galleries, both in Russia and abroad. This service constantly monitors new places around the world and evaluates existing ones, has a large database of user reviews and compiles various popularity ratings. Thus, according to TripAdvisor users, the State Hermitage in St. Petersburg has become the best museum in Europe. You can find out about the main travel news and see photos of the most beautiful places on the planet on their Instagram -

Greetings, friends! 🙋🏻

Do you want your Instagram feed to look perfect and please even the most picky Instagrammer? Surely you have repeatedly found yourself on Instagram profiles that are simply very nice to look at. You open such an account and see that it is thought out visually, well, just photo to photo - all in the same style. You don’t want to leave such a profile, but, as you know, people are greeted by their clothes. That is why it is very important that your overall profile looks beautiful and immediately attracts attention. We will talk about how this can be done in this article.

Here are some examples of beautiful insta profiles for your inspiration. Click on the image to take a closer look.

Just note that this is not an article about how to learn how to take beautiful photos! This is a completely different topic. Not everyone can become a good photographer, even at an amateur level. After all, this is incredible work, and without inner talent it is oh so difficult to achieve this goal. BUT, everyone can have a beautiful profile! The main thing is to properly organize your feed, maintain the color scheme, symmetry and general appearance of your gallery. In this case, even ordinary photos will look beautiful and harmonious.

In order to design your Instagram profile in the same style, you will need special mobile applications that will allow you to solve this problem very easily and simply. With their help, you will no longer need to guess how a particular photo or video will fit into your Instagram gallery, and then delete it because it is somehow “off topic”.

Below you will find 5 best apps for iOS and Android that will make your profile ideal, or at least close to ideal 😉 I recommend that you familiarize yourself with the capabilities of each application, since despite the fact that they are all visual planners for Instagram posts, some of them have much wider functionality + special functions that may be useful to you. See, compare and choose what is best suited for your goals and the seriousness of your work in social media. networks.

The best apps for planning the order of photo and video posts on your Instagram profile feed

Inpreview: plan your Instagram (iOS only)

UNUM - Design Perfection

UNUM- another application for creating a beautiful Instagram feed. Please note that this application is available for both iOS and Android. However, the Android application is still a little crude and the reviews about it are not so positive. While the version of the application for iPhone is better and more stable.

Of the minuses: English version, advanced features only by subscription.

The program has a free version, as well as more paid plans (monthly subscription!) with more features and functionality. The free plan includes one Instagram account, 18 cells for visual viewing of the feed and the ability to publish up to 500 photo and video posts per month.

Main features:

  • opportunity save content for Instagram in the application, so that you don’t have to search for it throughout your phone’s entire gallery;
  • visual post planner, the ability to change the order of photos in the feed by dragging + the ability to see what the feed looks like without any previously published images;
  • photo editor and color correction inside the application;
  • tons of free photo filters;
  • statistics the best time to post on your account and other analytics;
  • ability to manage several accounts in one application;
  • publication planning for a certain time + notification of what needs to be published;
  • opportunity write and save signatures to photos, so that you can quickly add them to publications;
  • list of recently used hashtags, which can be added to the photo description or in the comments + hashtag counter so as not to exceed the limit of 30 pieces;

    • Snug for Instagram

    That's all I have! I hope you found this article helpful! I wish you a great mood and successful promotion on Instagram! ☺️

Cats, food, coffee in cups, food hoodies, jogging-yoga-beards, panna cottas-frappuccino-pizzas, legs-butts-duckfaces, favorite places of the capital's hipsters and your ex's shopping - are you sick of all this too? Don’t rush to delete the Instagram app from your phone: this service has at least 10 blogs for which you will definitely want to stay (and ban your ex, just in case, you never know: otherwise she will become friends with your current one and take selfies together).

AP photographer in Asia. All the photos he posts on his blog are taken only with an iPhone. Currently covering the aftermath of a typhoon in the Philippines; but gained particular popularity in mid-2013, when he became one of the first Europeans and world photo-journalists in general to publish a detailed two-week live report from his trip to North Korea (with all their statues of leaders, pioneers, parades of thousands, figures of rockets in every yard and cars that run on coal).

Billy Lloyd from London is a potter. He makes mugs, bowls, plates, vases and vases - and shares them all on his Instagram. Just under 4 thousand subscribers. The guy’s products are quite minimalistic, like IKEA in the world of pottery art.

Italian photographer, 336 thousand subscribers. He created (and continues to create) a whole series with “flying” photos of people, animals and objects. Some pictures turn out very surreal, but damn beautiful.

Ida Skivens from Norway makes food art every morning: she simply puts together a picture of the day from her own breakfast before eating it. She has already published her own book and even sells it in Norwegian bookstores and through Amazon.

There is food art, object art, and any kind of art in general: the Korean artist makes large-scale installations and entire paintings (usually portraits) using products, things, buttons, lids and plates - and the resulting works are impressive.

A family of 2 adults and 3 children living in an RV and traveling around the USA. they visit the most remote, picturesque and strange places in America, they get very good mini-reports + they talk about the trailer subculture and what they see and where they go. Just over 5 thousand subscribers.

Blog with photographs of “talking walls”. Initially it began as a project dedicated to Kyiv and street writing on walls and fences; but now includes excellent examples of street philosophers from Russian and Ukrainian cities. They even have their own hashtag that tags all the photos.


A Dutch Instagram photographer who uses an iPhone 4 and a Samsung Galaxy Camera, has amassed 64K+ followers and posts some pretty cool landscapes.

A designer from Moscow who runs a noir Instagram: all the photographs here are exclusively in black and white and are accompanied by some poetry, quotes from prose or simply philosophical maxims in Russian and English. Quite atmospheric and not even as gloomy as it seems when you say “black and white Instagram.” And 275 thousand subscribers, by the way.

Instagram has long become a platform not only for self-expression, but also for earning money. Using an Instagram account, you can sell goods, promote a person or a product, as well as sell advertising, making money from it.

    • Who has the most followers on Instagram: TOP 10 accounts of Russian stars
    • Who has the most followers on Instagram in 2019?
    • How to find out who has the largest number of followers on Instagram
    • How to promote your Instagram

Initially, Instagram was positioned as a social network for sharing photos. The functions of correspondence, posting stories that are only available for 24 hours, and advertising appeared much later. The social network has gone through several updates, almost all of which have had a positive impact on user activity.

Like Russian stars promote their accounts on Instagram and which of them is considered the most popular?

Who has the most followers on Instagram: TOP 10 accounts of Russian stars

It would seem that who should have the most subscribers in Russia are bloggers. No - the leaders remain the artists who once occupied talk shows, reality and television broadcasts. Moreover, many of them become bloggers themselves - for example, Vlad Sokolovsky, a singer who began his acting career a year ago. He and his wife Rita Dakota started their own YouTube channel, where the couple shares travel hacks and plans for the future.

10th place - Anna Khilkevich

The actress, a “graduate” of the long-living TNT TV channel “Univera”, was on the list of the most popular Instagram accounts. Anya still stars in this series, but devotes a lot of time to other works, as well as her personal life. Khilkevich does not advertise too actively and does not raise price tags - a post with PR will cost from 400,000 rubles, as an anonymous advertising customer says. On forums and special social networks for selling advertising, you can often find reviews about PR from a particular celebrity.


Khilkevich is on the list of “excellent achievers” who have proven themselves well after collaborating with many brands.

Number of subscribers: 8.4 million

9th place -Mikhail Galustyan

One of the most popular comedians in the country does not use Instagram for advertising. In his posts, Mikhail talks about life, travel and new projects. For him, the opportunity to sell advertising photographs on this social network does not seem to exist.


It is important to note that not all popular celebrities publish advertisements on their accounts. Some people prefer to leave their own pages “clean” and not sell PR to various companies. Galustyan can be counted among such celebrities - the artist is far from the world of PR through social networks.

Number of subscribers: 9.3 million people

8th place - Anastasia Kvitko and Egor Creed

Until recently, Anastasia was alone at the height of her popularity. However, since the end of the summer of 2018, Yegor Creed shared with her the honorable 8th place in the TOP 10 Instagram accounts by number of subscribers.

Anastasia Kvitko, a young beautiful model, boldly posts provocative photos in her publications. So offensive messages like: “Too much photoshop” or “Don’t breasts interfere with sleep?” appear on the microblog. Nastya looks at this philosophically, turning a deaf ear to criticism. Meanwhile, photographs of the owner of curvy figures are gaining tens of thousands of likes.


Yegor Creed's stardom became even brighter after his participation in the TV show “The Bachelor”. Then everyone expected that the girl chosen by the Russian singer would remain next to him. However, the other day, followers noticed on Creed’s Instagram an unambiguous photograph of a stranger who is clearly related to Yegor. They believe that this is his new passion.


Yegor Creed practically does not post personal information in his publications and rarely enters into dialogue with subscribers. Photos from social events, excerpts of songs, fragments of videos - this is almost the entire list of aspects of the singer’s life that he prefers to cover.

Number of subscribers: 9.5 million

7th place - Nastasya Samburskaya

Another star of the TV series “Univer”, a popular actress often advertises something on her Instagram. Who has the most followers? Of course, artists who keep their fans on their toes with daily photos, videos and live broadcasts.


Nastasya also makes money through advertising posts. She selects the products that she will advertise and does not pursue any profit. The cost of PR posts for a particular brand is not disclosed. But, if we remember the advertising prices of stars who have fewer followers on Instagram (220 thousand rubles per post for Ksenia Sobchak with 5.7 million subscribers, and 70 thousand for advertising for Ravshana Kurkova with 2 million subscribers), we can draw conclusions: that Samburskaya’s earnings are not bad at all.

Number of subscribers: almost 10 million people.

6th place - Vera Brezhneva

Singer, actress, TV presenter, author of books - Vera has managed to do, it would seem, everything in this life. A star mother and, according to the journalists who interviewed her, a wise girl, she manages her Instagram account with caution. Does not post posts that could compromise. She does not exchange it for advertising offers that are not interesting to her. It seems to follow a pre-written content plan and always delights fans with backdrops from filming.


Back in August 2018, Vera overtook Nastasya Samburskaya in the number of subscribers, who held 5th place in the spring of this year. However, it is Brezhneva, out of the top ten most popular stars on this social network, who seems to be the most selective in the posts she plans to post. Her comments on the photos are the most voluminous and interesting. When communicating with subscribers, Vera is very tactful and even reacts very restrainedly to negativity, or simply laughs it off.

Number of subscribers: 10.4 million people.

5th place - Nastya Ivleva

Who watched “Heads and Tails. Reboot”, he will immediately know who he is talking about. The seventh line of the Instagram hit parade belongs to Nastya Ivleva, a famous and very positive TV presenter. Her rapid career growth also contributes to her rapid increase in popularity on the social network. Only recently the girl was inferior in the rating to Ivan Urgant and Yegor Creed, and now, by September 2018, she has added as many as 900 thousand subscribers!


Anastasia Ivleva does not shy away from communicating with followers and willingly answers questions related to creativity. Her 448 publications are mainly devoted to work, while the girl prefers to remain silent about her romantic life.

Number of subscribers: 11 million

4th place - Pavel Volya

The comedian and founder of the stand-up genre, who started his career in Penza, got to opening his own business. “Willpower,” a project he started together with his wife Laysan Utyasheva, is bringing good dividends. The married couple constantly travels, gives lectures and stand-ups in different cities of Russia. Laysan teaches, broadcasting the training process to her husband’s now joint account.


Pavel makes money not from advertising, but from promoting his business on Instagram. Thanks to this social network, his and Laysan’s business is thriving, and new clients are lining up to get personal training or recommendations. PR without the media is the most effective type of advertising.

Number of subscribers: about 11.7 million people.

3rd place - Ksenia Borodina

Who has the most followers on Instagram? Reality TV stars. Ksenia, the host of Dom-2, quickly gained subscribers. Now, for Borodin’s own promotion, he constantly uploads new photos, and also does not shy away from advertising almost any product. This brings in some income - a post from Instagram superstars can cost from two hundred thousand rubles. Ksenia does not disclose her advertising prices, but judging by the quality of the content on her page, these same prices suit advertisers.

Ksenia even makes money with the help of stories. A post posted on Instagram Story costs several times less than a regular photo. Therefore, manufacturers who find it important to convey information to potential customers as quickly as possible choose this type of advertising.

Number of subscribers: 12.3 million as of February 2019

2nd place - Black Star

The label, which unites several unusual musicians, is of interest to many. On their account, Black Star producers post backstage footage from filming, interesting moments from recorded interviews, and excerpts from new songs of their artists. The label employs Yegor Creed, Timati, Nathan, Christina Sy, Mot and many other musicians. The founder of the brand, Timur Yunusov (Timati), turned the music label into a full-fledged franchise.

Burger shops, men's haircut salons, and official clothing stores open under the name Black Star. Timati plans to go further and expand the franchise to hundreds of a wide variety of stores and cafes throughout Russia.

His business is a lucrative venture that no producer in the industry has ever started before.

Number of subscribers: about 13.5 million people as of February 2019.

1st place - Olga Buzova. The largest number of subscribers is almost 15 million.

TV presenter and singer Olga Buzova has long held first place. Olga made a name for herself not only on the popular TV show “House 2” or the media scandals associated with her. Many people learned about Olga after the start of her musical career. With the help of music, Buzova “moved away” from the divorce from her ex-husband. The divorce was accompanied by constant quarrels, including public ones, and was covered by the media from all sides. . The reason for the stress is quite understandable, but even the most devoted fans hardly expected the start of the singer’s career as a cure for frayed nerves.


However, despite the initial rejection by the public, Buzova was able to break into the country's musical elite. Now she is many times more popular and richer than her ex-husband, football player Dmitry Tarasov. The girl gives concerts in different cities, acts in films and constantly appears in glossy magazines.

Number of subscribers: 13.6 million people as of September 2018.

This is what the top 10 of Russian Instagram looks like. The same trends are noticeable here as in the world: the predominance of female accounts over male ones and the “stardom” of everyone included in the rating.

Who has the most followers on Instagram in 2019?

Singer Selena Gomez confidently holds first place - 146 million people follow her. The growth rate of the number of Selena’s followers is considerable - sometimes 4 million people in 2 months. Interestingly, the price for advertising in Selena’s account, according to experts, is 550-775 thousand dollars.

The world-famous football player Cristiano Ronaldo (155 million) and singer Ariana Grande (145 million) were in the top three. Ariana is more active in advertising outside her profile: she stars in videos that are then shown on TV and YouTube. Cristiano does not lag behind and is actively filming for advertisers in his field, which is how he boosts his popularity: over the 2 summer months of 2018, the number of his subscribers increased by 10 million people!

The top ten most popular Instagram accounts included the accounts of Beyoncé, Kim Kardashian, Taylor Swift, Kylie Jenner, Dwayne Johnson and Justin Bieber. Kim, for example, is very active in the advertising field and constantly posts relevant posts. Beyoncé, Bieber and Swift are not so loyal and very rarely agree to advertising integration.

How to find out who has the largest number of followers on Instagram

To find out the number of subscribers, just turn to the Social Blade program. A user-friendly interface allows you to quickly find the rating of the most popular users of YouTube, Twitter, Instagram, Facebook and Twitch. The service is multifunctional - with its help you can track the latest statistics on subscriber growth, adjust the percentage of influence on the audience and view “A-lists”, which include the most interesting people for social network users. Any user can see the exact number of subscribers, the dynamics of changes in the quality of content posted on the account, and other parameters of the pages of superstars on Instagram.

Interestingly, the ratings are compiled according to a variety of criteria. Both global and more local lists of the most popular are available; There is also a rating of Russian stars who have accounts on Instagram or other social networks supported by Social Blade. Among other things, the service allows you to compare celebrity accounts with each other. Who has more likes, who has saved “their” photos to a secret album, who has more comments under a photo freshly uploaded to the social network.

How to promote your Instagram

If you are not a TV personality, not a singer or not a sports star, special services for getting live subscribers will help you promote your account. You can already earn money from an account with several thousand people.

Doinsta - automates the process of attracting the target audience to your account, helps you get subscribers on autopilot. The price of the service package is 1000 rubles monthly. For this money you can get several thousand followers.

Zengram is a popular promotion service with a free trial period and a good reputation. There are additional opportunities to promote your Instagram.

1 million likes - in this service you can get a lifetime discount of 5% through a well-thought-out referral program. The resource provides detailed marketing metrics and guarantees account security from blocking, and has a friendly support service.

Advertising on Instagram is a good way earning money online. Not only stars, but also the most ordinary people can promote your account and turn it into a source of income. Even an ordinary person can earn good money on Instagram, significantly exceeding your current earnings.