VKontakte what is shown in recommendations. Possible friends on VKontakte. Smart Instagram feed
Despite the departure of its main ideologist and part-time founder from the VKontakte company, the corporation’s employees continue to do everything to make it comfortable for users of this popular social network to surf the expanses of the service, communicate with friends, watch videos and photos, as well as listen to music - spend time in social network "VKontakte".
Current photos
One of the tools that gives users quick access to new information (particularly photos) is current photos. Accordingly, many users are interested in the question: how to include current photos on VKontakte? In this article you will find out the answer to it. Moreover, get additional recommendations on how to view new content on this social network.
What are they?
Current photos is a VKontakte feature that automatically provides the user with a selection of photos. This selection is compiled based on the accounts with which he interacted: visited pages, liked or reposted. Please note that the feed of current photos does not include materials from groups and public communities.
It is displayed as a regular feed at the top of the screen in the “News” section, so finding out the answer to the question of how to view current VKontakte photos is quite simple - just open the materials of this feed and start scrolling. It is worth noting that a feed cannot contain more than two hundred photographs.
How to include current photos on VKontakte?
The fact is that the “Current Photos” tool works according to a special algorithm. You won't be able to turn them on yourself. The system itself will provide a selection of current photos after the user has not been online for more than two hours.
Now you know how to include current VKontakte photos.
Although in fact, many users do not like this timing idea at all. They would like to choose when to view the feed of current photos. And this position has a right to life. We can only hope that the developers will listen to the wishes of users and come up with a new way to view the feed of current photos.
The user himself can look at photos posted by his friends and public pages, as well as public communities to which he is subscribed. This can be done in the “News” section by going to the “Photos” subsection (you can find it at the top right of the feed). It is worth considering that the sources from which updates will come (photos in particular) can be regulated using filtering. This function appeared in the VKontakte system quite a long time ago.
Sources can be viewed on the right in the upper corner of the “News” section by clicking on the icon of a small trowel/flashlight/vacuum cleaner brush - everyone has different associations. It's next to the plus sign.
By the way, finding out how to include current photos in the new VKontakte (meaning the new design) is also very simple. This is also done automatically by the social network system itself, and the user does not need to do anything.
Bottom line
Now you know how to include current VKontakte photos, as well as how to work with them on the new design of the social network, which, by the way, has been used by default for quite a long time, and it’s unlikely that anyone has had time to get used to it.
This article also taught you how to interact with the sources of your content and the recommendations feed from your friends and public communities that you follow.
And doing all this is not difficult at all. After all, the interface of the social network is intuitive, and navigation difficulties are unlikely to arise.
Good afternoon everyone. In the last article we discussed in detail. Today we will talk about tape management, namely what it is recommended entries, and how the VK recommendations feed is formed.
In previous articles, we examined the news menu and its capabilities. There is another menu item called “Recommendations”. What is it for? Those users who have been around for a long time have many friends, and they are subscribed to various groups and public pages. Every day something new happens in the life of a social network, and everyone and the communities you are part of create and post new information for everyone to see. As a result, so many posts appear in the feed that the user is not able to not only “digest”, but sometimes even read them. It is for this purpose that the site’s creators came up with a special algorithm that calculates the most interesting and relevant news for you.
If we go to this section, not all records in a row will be displayed here, but only those that were selected specifically for you.
How does the VKontakte website offer us interesting news? There is a complex algorithm here that analyzes who your friends and subscribers are, whose pages you view and comment on most often, as well as who you like and whose or in your community. Based on this analysis, your preferences and interests are calculated, and exactly those posts that are most interesting to you are offered. Most often, VK guesses with advice and forwards the most interesting and relevant for you.
It often happens that you subscribe to communities, but then they become uninteresting to you, and you don’t even go there to read the new posts of the group. Gradually, there are more such communities and people on your list, and your feed becomes clogged with unnecessary information. Recommended news helps you save time and find the most interesting information.
- it is not interesting;
- notify about entries;
- complain.
1. How remove recommendations certain friends or communities? If you select the first item, a window with suggested settings will appear in place of the post. Here you can report the post, cancel the action, or select “Do not show community/user news” by clicking on the corresponding button.
If you select this action, posts from a group or user will no longer appear in the recommendations feed. After clicking the button you will see the following message:
If you change your mind, you can still click “Cancel action”. Once the page is closed or refreshed, it will be impossible to cancel the operation!
It may be that you frankly did not like the post. For example, it may contain an insult, a call to aggression or violence, and other reasons. Then you can “snitch” on the post of the social network administration by clicking the “Complain” button in this section. After this, you can select the reason for the complaint from the drop-down list.
2. Now let's look at the second item of the drop-down menu - “ Notify about posts“. If you select it, then all news from the selected groups or users will be displayed in the recommendations feed, and you will also receive notifications if this community or person publishes a new post.
For example, we set the settings to “Notify about posts” for the community “Nizhny Novgorod” and for the user “Valery Nikiforov”. We will now receive a personalized notification when the selected community and user add a new .
If suddenly you are tired of receiving notifications, then you need to do the following:
- go to the notifications section (the bell icon at the top of the page);
- then select the entry and hover over the arrow to the right of it. Then select the drop-down item “Hide notification”;
- after that, an inscription will appear in place of the notification that the message is hidden. Below it, click on “Do not receive notifications from.” That's it, now the site will not notify you about news from this community or user.
3. Third item of the drop-down menu – "Complain". We have already said that if a post violates current legislation or distributes prohibited content, you can report this to the social network administration in a couple of clicks. To do this, select the item of the same name in the drop-down menu:
You will then be asked to select the reason for the complaint from the list. We select and send.
What happens next is not our business. The administration of the social network itself will assess the harm and danger of the information and decide how to proceed further with the violator. And that's all for today. Now you know how to rid yourself of various information garbage in your feed and watch only what is interesting to you. Don't forget to share the article with your friends and subscribers on social networks.
Probably many of us have noticed the VKontakte tab "Possible Friends", but not everyone knows what it is for and how it works. This is exactly what this article will discuss.
Let's take a look at what the tab looks like "Possible Friends", perhaps someone did not notice her.
How many of those who know about it have guessed how this function works, and by what principle it identifies people with whom we may be familiar? Everything is very simple. Let's open this section and study it in more detail. Having done this, you will notice that most of the people who are there are those with whom we communicated, but did not add them as friends, or we have mutual friends with them. Now it’s a little clearer how this function works, but that’s not all.
This list is first created based on people with whom you have mutual friends. What follows is a whole chain. We look for those users whose profile indicates the same city as yours, the same job, and other factors. That is, it is a smart algorithm that constantly updates the list of your possible friends. Let's say you added someone as a friend and immediately, from his list of friends, there will be those who have common friends with you, and they will be offered to you as your possible acquaintances. Here is the whole principle of the section "Possible Friends".
Of course, it is impossible to obtain accurate and reliable information. Only the developers of the VKontakte site know this. It can be assumed that VK collects anonymized data that is tied to an identifier, or buys it from other networks. But this is just an assumption, and do not be afraid, your personal data is not collected.
Conclusion
We hope you now understand how this function works. With its help, you will find your old acquaintances or even meet people from your city or educational institution.
The social network that we are talking about, and which we love so much, does not yet at all pretend to be some kind of super-full-fledged music recommendation service. VKontakte specializes more in other things. Such as convenient communication between users, text entries with attachments, interesting games and applications. However, the site has long had a function that will allow you to find exactly the music that you prefer.
But, unfortunately, not all users know that such a function is even provided! Some people do not delve into the capabilities of a particular system or site, and simply use it at a basic level, so to speak. It’s good that we have our website, where everything will be explained to you in detail! Today we will tell you not only how the entire system for searching for similar musical compositions works, but also how to use it correctly. Read and tell your friends about what music recommendation is on VKontakte, as well as how to find similar audio recordings with each other.
All these songs were collected taking into account not only your VKontakte tracklist, but also taking into account the likes that you put on certain records that contained music. And it doesn't matter which song you have playing right now. Unlike the next function, where this factor is dominant.
VKontakte also has a function that shows the user audio recordings that are similar to each other by genre and performance. How can this function be used? And how does it work? Let's talk about this right now.Just play the song you like best. Next to the name of this song, you will see a row of buttons. Among them there is a button similar to headphones, which is called “Show similar”. If you click on it, a list of songs will immediately be displayed, which, according to the administration of the social network VKontakte, is very similar to the audio recording you are currently listening to. Using this method you can really find many interesting compositions that will suit your taste and even theirs. The author of this article himself has used this opportunity more than once. The developers themselves claim that the “Show similar” function works even slightly better than the VKontakte music recommendation, which we discussed above.
How can the system find songs that are similar to each other in real time? At the very beginning, the VKontakte system finds absolutely all of its users who have the same song in their list of audio recordings. The second step is to look for songs that appear most often along with this audio recording. They are the ones that come out in the end. In principle, everything is logical.
Thanks to the functions that are provided today on the VKontakte social network, you can always be in search mode for new music. After all, life, work and relaxation are more fun with music!
The benefits of a smart VKontakte feed
According to the official statement from representatives of the social network VKontakte, most users independently switched to the smart feed. Among the users there are those who simply did not turn it off. Also, according to the statistics provided, the coverage of posts on average increased by more than 20%, and the number of targeted actions increased by 50%.
The old style ribbon is still available to users. As before, it contains posts from friends and subscriptions in chronological order. When creating a VKontakte account, the smart feed is enabled by default. You can disable it in the “News” section by deactivating the “Interesting first” button.
The VK smart feed algorithm is of interest, first of all, to those users who are subscribed to a large number of groups and pages. Now they don’t need to look through the entire chronology of publications to find the news and posts that are most interesting to them - just turn on the “Interesting first” button, and the algorithm will display the information that matches the user’s interests. By the way, this fact is the reason why the ratio of “likes” has increased by 50% since the activation of the smart feed.
It is worth noting that the algorithm constantly collects and analyzes the behavior of users of the social network: it takes into account not only comments and “Like” marks, but also hundreds of other factors, most of which are not disclosed by the VKontakte administration. Among the well-known ones are:
Because each person's interests vary, the Smart Feed curates content individually and improves over time thanks to a self-learning algorithm. In this regard, owners of VKontakte groups and communities need to know how the VK smart feed works and how it can be used to maximize reach of the target audience and increase loyalty to content.
How does the VKontakte smart feed work?
For users of the social network, working with the algorithm is limited to pressing the on/off button of the smart feed. Owners and administrators of VKontakte groups, on the contrary, in order to popularize their resource and raise its rating, must ensure that the published content, be it photographs, articles, audio or video recordings, is ranked and offered in the feed as the most interesting material.
The main thing that group administrators should know is how to prepare and format a publication so that it is suitable for inclusion in the VK smart feed. First of all, you need to pay attention to the content itself. In particular, it must be unique, that is, published for the first time, without any borrowing (even your own previously published materials will be recognized by the algorithm as copied). It is unknown to what extent the uniqueness of the content is taken into account, but representatives of the network themselves state that original posts are shown much more often than repeated material. Among the equally important conditions for preparing content are:
- Publication format. Short and long materials are distinguished, with the presence of audio and video materials, photographs, links, documents, etc. The point is that a person will be shown mainly what they most often pay attention to. For example, if it most often reacts to various selections of photographs of cats, similar material will always be a priority until the algorithm notices any changes and reacts to them; on the contrary, if a person prefers long posts, they will be shown more often.
- High visual quality of posts. Photos and images with poor resolution (less than 700px) do not rank or rank poorly in the smart feed. Same with video. This is done to ensure that the user’s feed is as aesthetically pleasing as possible.
- Ability to comment on posts. User feedback is a sign of interest. If comments are closed, the post has a much lower chance of getting to the top of the rankings. If the administrator is concerned about the presence of obscene language and insults in the comments under posts, they can be easily stopped using filters.
- Number of entries per day. This is bad news for those who publish a large amount of material every day: the smart feed prioritizes infrequent but high-quality posts. And on the contrary, the more activity on the group wall, the less audience coverage there will be in the end. The recommended frequency of posting is no more than one post within 3-4 hours.
In addition to complying with these conditions when compiling and publishing content, community administrators must carefully monitor and analyze statistics, observe user reactions to different types of publication formats, and build strategies so that the proposed material satisfies not only the preferences of the audience, but also corresponds to the parameters of the algorithm. Taken together, this will lead to each user’s news feed becoming more interesting and attractive, which means that VKontakte, firstly, will improve its position and will be able to attract much more business investment in advertising; secondly, it will force authors to take the interests of subscribers more seriously.
How to get into the VKontakte smart feed
As noted above, smart feed is an algorithm created specifically to create a more interesting user news feed. The hierarchy of posts here, in contrast to the standard chronological sequence, depends on the degree of usefulness of the published material and its ability to interest the user.
In addition, recommended posts sometimes appear in a person’s feed, which, according to the algorithm, may be of interest. This assumption is made, naturally, on the basis of previously collected and analyzed data. Moreover, such posts may be published in a community to which the person is not subscribed. In other words, the algorithm creates a semblance of personal search results within a social network. In this regard, the tasks of group administrators who want to get into the smart feed should be aimed at improving the quality of content:
- Firstly, the posts should be higher than the posts of other groups.
- Secondly, so that not only subscribers, but also random people interested in similar topics can receive the group’s posts as recommendations.
Taken together, these actions benefit community statistics, increasing the reach of views and subscribed people.
The main factors for getting into the VK smart feed
The factors that allow you to display group entries in the smart feed were described above. However, fulfilling these conditions does not provide a 100% guarantee of success. The behavior of the target audience also plays an important role here. In particular, this includes the following parameters:
It is worth noting that these factors operate for a limited amount of time: the more reactions a post receives from users within 24 hours after publication, the more likely it is that it will end up in the smart feed. In other words, a post from a month or even three days ago, even if it suddenly begins to gain popularity, will not be able to qualify for ranking by the algorithm.
Among the typical posts that, according to statistics, are most often found in the smart feed, one can note posts with text and attached video material (one or more), text with a poll or voting, a selection of pictures and photographs in high resolution, etc.
Recently, VKontakte has become able to write articles using an internal editor. According to popular belief, text materials intended for long reading have priority in the ranking of the smart feed. This assumption is due to the fact that large articles are most often included in recommendations, increasing the natural increase not only in the reach of the target audience, but also in the group’s subscribers.
Smart Instagram feed
The introduction of a smart feed on Instagram is due to the fact that the application was purchased by the largest social network Facebook, where for many years it has been practicing ranking the news feed according to the degree of interest in posts from users. In other words, Instagram now only shows the content that gets the greatest response from the audience. As a result of the innovations, not only the ranking conditions were changed, but also the overall level of engagement of subscribers - many popular accounts saw a noticeable decrease in their reach.
The principle of creating a smart feed on Instagram is as follows: the algorithm, based on the individual characteristics of the user’s account, selects the most interesting material. In particular, it takes into account: user activity (likes, comments), real geographic location, etc. Several users can be subscribed to the same profiles, but the chronology of displaying posts will be different for each of them: for one person the photo will be a priority and rank higher than another user.
When you publish a photo on Instagram, the algorithm shows it to a small part of your followers (about 10-20%). If the audience response is high, the photograph will advance to even greater coverage and, having passed the “exam,” it will move forward. Thanks to this, profiles with inflated subscribers (who are not active) lose popularity and audience coverage.
