How to make a long post in contact. What is a post on VK and how to make a beautiful post in a VKontakte group. Emoticons and symbols

When logging onto social networks, beginners and even experienced users often come across terms that seem strange to them. For example, on VKontakte, popular among Russian youth, which is abbreviated as “VK”, you can see the following phrases:

• "post"/"posts";
• “post the topic”;
• “Repost, please” and so on.

What are these phrases on the famous social network? Let's get acquainted with this word. Below you will find answers to questions about what a post on VK is and how to make one. In addition, to understand what we are talking about, it is advisable to briefly understand the structure of the site. We will also talk about this below.

The meaning of the word "fast"

To a beginner, especially a believer and an adult, it may seem that we are talking about fasting, that is, a diet limited in meat, milk and eggs. In fact, we are not talking about religion here.

The term may also be associated with the workplace of a military man, watchman or security guard. And again this is not about that! Although, if you think carefully, it’s closer to the truth. The fact is that a post means a place where a service takes place and certain functions are performed. And the post, as a rule, is located in a specific place.

In social networks of modern Runet, posts mean posting various information and content. It is worth mentioning separately about the last term, since it is very often found on the Internet. Thus, we are already closer to answering the question of what a post on VK is. Content is any information containing:

• text;
• image;
• video;
• files;
• links.

But information such as comments, discussions and answers to questions cannot be called content (except for special design in the form of a full-fledged source of information).

VKontakte structure

Let's now get acquainted with the social network on a computer or laptop/tablet. Please note that on the left there is a column with a menu where you can see news from friends and groups you are a member of, see messages from users, find videos and music, and play games.

A little closer to the middle, you already see the main photo on your page, information about yourself. Just under the personal profile, as well as under the photographs (similarly on the pages of other users), you will see a special place where entries are posted. There is also the text “What’s new with you.” In its place, write whatever you want. Thus, we directly answer how to make a post on VK. All friends will see your information.

What types of records are there?

As a rule, posts are news, informational or advertising. There are also the most ordinary notes on the wall of your own page, for example: “Today I’m in a great mood!” Even one symbol or emoticon is enough for a post.

If you want to somehow entertain your friends or attract someone’s attention, then you should post interesting and useful information. What is a VK post on a personal page? This is absolutely any entry that is not prohibited from being posted (except for information prohibited by Russian legislation).

About types of posts

Also, any thematic post can be an information post. For example, you created a group about Fiat cars. Now you are trying to figure out how to make a post on VK in a group. The actions are almost the same as with a personal page. Under information about the group and under photos and products, there is a button “Add entry” on the right. By clicking on it, you write, for example, the history of the origin of the Fiat plant, which equipment was produced first and by whom. You can also attach a photo of a factory or a modern car. If you wish, you can add a survey there. Next, save the recording. It can be edited or deleted.

Advertising posts on VK are created with the aim of attracting people. As a rule, a post is added describing the services and positive aspects of the advertised object or entity. Most often in this case they ask to repost.

Mysterious repost

We have looked at what a post on VK is, now let’s talk about reposting. That is, you can duplicate the entry to your page or to your group by clicking on the corresponding icon (at the bottom of the entry on the right).

You learned what a post on VK is and how to add it. We wish you good luck in creating interesting and useful posts.

About VKontakte posts and what it is to post on this popular social network. You will learn how to publish them and all the publishing technology. But how often you post them depends only on yourself. Let's begin.

- What it is? How to make a post in contact? – These are exactly the questions to which you should receive the answer contained in this article.

– it is this question that we will try to answer to our respected audience, who are interested in this question if it appeared on such a request from search engines on this site. A VKontakte post is your publication, for example on your own wall. So there's nothing unusual here. Posts also include publications in various social network communities.

Making a post on the wall and leaving a post in contact are the same thing, remember, and don’t get confused. Here's a look at the VKontakte post of a famous actress, shown as an example, and this post just happened by accident.


But how a post on the contact network is filled out is shown in the figure:


As you can see, it’s a fairly simple post on the wall of a popular social network.

A post in contact is those messages that you or your friends leave on your wall, in groups, on public pages. But you should know that not every page can leave entries; this also applies to personal pages. It all depends on what settings are set for the group, personal or public page. And these same settings are, of course, set by the owner.

And this is how it is done, I describe it sequentially:

1. As usual, go to “My Settings”.
2. Next we go to the “Privacy” section.
3. We find the inscription “Who can leave posts on my wall” and select the one you need.

Now I hope that you know how to make VKontakte posts?

How to pin a post on VKontakte

And it’s very easy to pin a post on VKontakte. Your post will be posted in the contact immediately after your action such as clicking on the “Submit” button, after writing and the necessary addition to it, which may contain both video and audio files.

In groups and public pages on VKontakte, everything works according to the same principles, if you do it, you’ll figure it out right away.

Of course, I think it’s clear to you that the more interesting your post is, the greater the result it will give, and the effectiveness of its placement will be fruitful. Although much, of course, still depends on the exact purpose for which you will write this post. But since our main direction is to use the resources of social networks to the fullest, and we also need to work on VKontakte for money, then we also need a Finnish result. What we were counting on, or close to it.

Your task is to interest the visitor, so post useful and interesting posts on your VKontakte wall. Either a properly selected video or a good picture that can also interest the visitor can help you with this, which happens quite often.

Let people know that they will receive something important and valuable for themselves. And then the result will give you good %.

Pin the post in VK You can do this both on the community page and on your personal page. Let's look at the main ways pin the VKontakte post.

First of all, you need to decide for what purpose you are pinning the article. If this is an advertisement, then in accordance with the new rules of the social network, you can pin an advertisement without an active link, and you cannot pin reposts of other people’s groups under any pretext.

So, let's look at a few different methods of securing.

How to pin a post in a group

It was not for nothing that I noted that we will be pinning it in the group, since posts in this type of community can only be pinned if the post is made on behalf of the group, and not on behalf of the editor.

To pin a post, click on the time of publication. The entire post will open and at the bottom of this post there will be a “pin” button. Click it and refresh the page.

The second option is to click on the three dots at the top right of the post. Select “pin” from the drop-down menu.

How to pin a recording from your phone

If you administer a community from a mobile phone or you do not have access to a computer, then opposite the entry, click options (usually the “ellipsis” button). In the options, select "pin".

If you want to give some important information to members of your community, then do it in the form pictures in the group description. This is better than pinning the text, since the text is mostly read only in pictures (experience). In plain text format, people will think it's a description of a band they've seen many times.

Example of a pinned post

How to pin a post in public

Everything is the same if you pin it in a group, then here you can even publish news on your own behalf. You also need to click on the time of publication and at the bottom of the article you will have a button.

You and I have just learned how to pin posts on the wall of a VKontakte group and public page. Now let's talk about how to make a pinned post on your personal page.

Here you are not required to comply with the rules of the social network, except for the rules that violate the laws of the Russian Federation, of course. Well, you can’t sell personal accounts and methods of promotion and mutual PR. But this is nothing compared to the bans that I have been imposing on communities lately.

To fix the post on the wall you also need to click on the time of publication and select “pin”. Here you can pin posts of absolutely any authorship. Even if a complete stranger wrote on your wall.

Interesting posts for VK on the wall of a group, public page, or personal profile must be added regularly. By maintaining and warming up the interest of your audience, you not only retain your current subscribers, but also attract new ones by posting viral, cool content that your active audience will be willing to share.

Finding the most popular posts on VK is actually not that difficult. The main difficulty is to learn how to select the juiciest content among the daily ton of news, memes, pictures, photographs and videos, delivering only the best of them to your subscribers. You can, of course, follow the path of least resistance and collect posts from neighboring communities with similar topics, but your subscribers, for the most part, will definitely not be happy with such actions (soon the comments will be filled with cries of “BAYAYAN!!!”).

One of the key mistakes of many novice communities is that they use hackneyed posts (aka “accordions”). This is not the best tactic and most often it does not lead to anything good, even if these pictures and memes are very funny. Content is of key importance in the development of the community, so it needs special attention. Follow global trends, respond to new hype in a timely manner and use situational marketing. To simplify the analysis of information and preparation of materials, there are a number of resources where you can find suitable ideas for:

1. ratingi.com/posts.php – This site contains the most VKontakte. The rating can be viewed by likes and reposts. Time filtering allows you to view posts from the last hour/day/week/all time.
2. pinterest.com/ – here users themselves collect the most interesting content from various sites and social networks. The Russian-language analogue is pinme.ru/ .
3. surfingbird.ru/ – the resource has collected a lot of useful, often voluminous, information (news, facts), so it is an excellent source for creating thorough posts.
4. publy.ru/ And adme.ru/– here you can unearth a lot of interesting collections, life hacks and interesting facts on a wide variety of topics.
5. https://weheartit.com/– a good source of photo content that allows you to create cool posts.

By using these services wisely, you can come up with a lot of ideas and build a great content plan, making your community unique and interesting.

What and how to post?

It would seem nothing complicated, take the recording and publish it in the group. No, it’s not that simple. In this matter, you need to take into account factors such as the topic of the community and the frequency of publications. Now, in order.

Frequency

You can post up to 50 posts per day in a group (VK limits), but you don’t need to try to use up the entire limit. The frequency directly depends on your topic. If these are serious business projects, online or offline stores, narrow-profile niche communities or other similar topics, then in this case quality is better than quantity. In such communities, it is enough to post 1-3 posts a day, alternating educational information, interesting facts and humor with posts that reveal the main topic of the community (for example, information about a new product in a store or news about an upcoming business conference).

If your community has a broad topic (travel, love, funny pictures, movies, music - as an example), then a large post limit is in your favor. Such projects require frequent posting and usually post from 10 to 50 posts a day, alternating funny memes with posts about love, sad pictures with educational facts, etc. It all depends on the topic, and more on that later.

Topics

I am sure that none of the people reading this text will post in a vegan group about the divine taste of kebab just taken from the fire. I think the example is clear, but now a little more detailed.

Find your niche. Find your topic. You should not post the same type of posts, you need varied content, but you must clearly understand what you want from the community and what its purpose is.

If you are a business coach, you will need beautiful, motivating content on the topic of making money and free leisure. Store owner - give your target audience educational stories about the brands you sell and the use of the items on offer, find cool memes that will appeal to your potential customers, and don’t forget to periodically indicate your contacts in your posts. Entrepreneurs - tell us about the benefits of your product, its advantages, show the backside of its production, be open to customers. Flower sellers - write posts on VK about love, suggest that beautiful flowers would be a very good gift for a best friend, add romance and cuteness to the group. And these same examples apply to everyone else! Study your audience, interact with them, and then you will understand them.

And, for starters, a few examples of good posts. 1 and 2 – can be successfully used by the tourism business, or some romantic or feminine destinations. 3 is a great option for the store community. 4 is an example of correct (above) and incorrect (below) situational content.

Take action

Don't put off preparing posts until the last minute. Decide on a topic, draw up a content plan, prepare the best materials and then start! Get started, but continue to regularly monitor suitable information resources and choose the most interesting, useful and tasty content for your subscribers. Experiment, combine, supplement the main theme with diluent materials, but do it competently, prudently and carefully, and let them be yours.

Internet services for business.
A link to the material is required!

Hello friends!

Today I will tell you about how to correctly publish posts on VKontakte in order to get the maximum benefit from it to promote your group or account. I will give you some ideas on what posts to publish, where to get content for posts, and you will also get some tips on how to publish all this correctly.

Let's start with content ideas for posts.

Idea No. 1. Text posts

Text posts help collect search traffic from the social network, as well as from search engines.

The idea of ​​collecting content for text posts is discussed in detail in the article. Therefore, I will not dwell on this idea, read the link and use it in your practice.

Idea No. 2. Manual search. News, quotes, humor, jokes and so on

In fact, this is an analogue of the previous idea, only this time you will have to open Yandex or Google yourself, enter a key query in the search and manually rummage through the search results.

The advantage of handmade work is that, firstly, you will find a lot of high-quality, fresh, interesting and practically ready-made information.

Secondly, you will find sites that regularly publish news, humor and other latest information on your topic. Add these sites to your bookmarks, from which you will later draw fresh information for your group.

Thirdly, in the search results you will also find pictures and videos for your queries, and this is also material for posting, but we’ll talk about that later.

Idea No. 3. Images for posts

In the previous idea, we already touched on how to look for interesting pictures for posting. Use both Yandex and Google for this.

In addition to search engines, you can search for excellent high-quality images on various photo hosting sites and photo stocks.

You need images like you need air. They are a great eye-catcher, and VKontakte users love them very much. You can publish them as separate posts or attach them to your text posts to attract attention.

Some particularly successful posts with images shoot out and work as powerful viral advertising - when VKontakte users begin to actively share the picture with each other and, accordingly, attract a lot of new members to your group.

Idea No. 3. Thematic video

Essentially, everything is the same. You have a database of keywords. Open Yandex.Video, YouTube and look for interesting video materials on your topic. Feel free to repost all the videos you find and publish them in your group. With video materials you will attract a considerable number of new participants and retain existing ones.

Indicate in the video description the address of your VKontakte community with a call to join. Although, it would be more tempting to say “more videos on this topic here -> your_address”. Thus, when the video spreads across the social network, users will move to your group.

Idea No. 4. Posts from other communities

You can repost approximately 10% of your daily posts from other communities on topics similar to yours.

Of course, such reposts can lead your visitors to other groups, so use this idea as little as possible. However, to save time, you can sometimes use competitors’ content.

You can, of course, not repost, but simply copy posts and publish them in your group on your own behalf - this is a matter of conscience and honesty, it’s up to you...

Idea No. 5. Memes

Enter “create a meme online” in Yandex or Google. You will see hundreds of sites for creating memes. Go to them and imagine how you can use the proposed memes in your topic.
Do it, save it and post it to your group.

Idea No. 6. Paid publication of posts

If you have the budget, or once your group begins to generate a stable profit, you can outsource the process of publishing posts in your group.

How to do it?

Firstly, for this purpose you can hire an employee for 5-10 thousand per month and entrust him with searching and publishing posts. You can hire an employee for such a position at freelance.ru. Just don’t forget to control the quality of posts and periodically “insert caps”.

Secondly, there are special services that specialize in this service.

For example, here is one of such services: http://postio.ru/. The cost of publishing posts here is quite inexpensive - around 1000 rubles per month. There is only one minus - your posts will not be unique; in addition to you, they will also go to other groups that use this service. You can use these services, for example, to publish 50% of daily posts (for the masses), and publish the rest unique posts - yourself or with the help of a hired employee.

Here is another service that allows you to find and publish posts https://smmbox.com. The service has a free period of 14 days, and the further cost of service is low - around 250 rubles per month. A big plus of this service is the independent selection of posts for publication. The downside is still the same, the lack of uniqueness of the posts.

Above, I gave you several ideas that I use myself to publish posts. By using these ideas, you'll be providing your group with interesting and useful content for years to come. I am sure that with experience, you will also find your own additional ideas for posting.

Now I want to give you some more tips regarding posting so that your work is productive and leads you to success.

Be sure to write a text annotation for all graphic, video posts or documents. It is important. The fact is that your posts perform two functions: they serve as content for the members of your group, and at the same time they serve as content for search results - to attract new members to the group. So, search results analyze only the text content of your posts. Therefore, in order for users to find your posts in search and come to your group, each post must have a text part and it must contain keywords.

Always attach a rich image to text posts that is meaningful. People don’t always want to read the text; most often they just skim the content. And when they see your picture, they can catch their eye on it, and then read the text of the content, and after that, go to your group and, possibly, become a member of it.

In addition to pictures, you can also design the text itself to attract more attention. You can get various symbols for the text here http://kartinki.degavo.ru/simvoly-dlya-vkontakte/ or here http://seryozha.ru/tekstovye-simvoly/. Just don't abuse it. There is nothing good when posts start to be as colorful as parrots.

It is important that your posts should be as unique as possible. Simply copying text somewhere along with a picture is very bad form. At least edit the text minimally and add a couple of your thoughts. If you copy text from somewhere, and there is an image with it, be sure to look for and insert another, your picture, into the post. If you are comfortable with Photoshop, you can change the pictures themselves a little. In general, the more unique your posts are, the better for you and your group. If you publish unique images of yourself, add a logo or watermark of your group to them - when the image begins to spread across the Internet, you will begin to be recognized and found.

VKontakte users do not like to read a lot. Short posts receive 23% more reactions. There should not be a lot of text in any of the design elements. The optimal post size is from 100 to 220 characters. Thematic collections and text master classes can be up to 1000, some entertainment posts can be up to 600-700 characters. Product information and announcements should not exceed 220 characters.

Separately, I would like to once again draw your attention to the category of humor. It doesn't matter how serious your topic is. Everyone loves humor. Having humor in your content will help you keep the activity of your participants at a fairly high level. Therefore, be sure to publish at least 5 posts a day with humor, anecdotes, funny pictures, videos, etc.

The same applies to the news category. Monitor current news on your topic and publish it in your group, this way you will teach your participants to receive the latest news on the topic in your group, and this will bring great success to your group as a whole.

Gifts for participants. Periodically post gifts to group members on your topic in the documents section in your group. This could be some kind of e-book, a useful program, or a coupon for a discount or for free at a themed establishment (these can be found on coupon sites or through independent negotiations with establishments of your subject). Just remember about copyright law, do not publish materials that cannot be distributed without the permission of the author. On the site resell club "Master of Resale Rights" You can search for materials on your topic with an official distribution license.

I'll give you a chip. Everything we talk about is good, useful and works. But. In addition to the fact that group members will view your posts in their feed, it would be good for them to visit the group itself as often as possible. How to achieve this? Firstly, as we said above, you can train them by regularly publishing news on your topic. Secondly, the trick itself is to periodically publish unfinished posts. For example, you published an interesting video in the video section - great. Now start a post in which you write about how cool this video is, and at the end of the post write: “And you can watch the video itself in our group” and a link to the group. Or make a picture with a joke in it. Post it in photos. And in the post, write the beginning of the joke and add: “Read the continuation in our group.” You can do the same with the gifts we talked about above. Do you understand the idea? Be sure to use it.

Another idea. Collections and tops - organize any of your or copied material into “Top Most”, “Top 5”, a selection of something for something, and you will get a lot of likes on the same material. Remake other people's tops and get the same thing. In general, the idea of ​​organizing something “best of” works great in any topic.

And one last thing. It is advisable to distribute the publication of posts throughout the day. There is no point in throwing out all the posts at once at the same time. Moreover, it is better to publish 60% in the evening, when VKontakte users are most active. How to do this so as not to sit at the computer all day? For this purpose, VKontakte has a special “timer” tool. When you publish a post, there is a special “timer” link at the bottom in the drop-down menu. Click on it and set the date and time when this post should be published, the tool will save your post and publish it automatically at the right time. With this tool you can plan your posts at least several years in advance. This means that you can work hard, for example, on weekends, “set up” posts for the week ahead, and then don’t even turn on your computer for the whole week - your posts will be published automatically at the time you set. A very convenient tool, use it in your work. With its help, you can work only at a time convenient for you and constantly publish your posts for the future period, giving yourself a constant reserve and a head start.

I hope that I have explained the issue of publishing content in sufficient detail for you, and now you clearly understand what and how to publish. Remember, it is important not to miss a single day. Every day you should have 10-30 posts in your group.

By regularly publishing interesting and useful posts, you will ensure sustainable development for your group. And if you want a comprehensive guide to creating, promoting a group and making it profitable, I recommend that you read business package “3 monetary goals using the VKontakte group” .

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Hello friends! Today I will tell you a secret way to create an unlimited amount of content for posts in a VKontakte group, which group admins are silent about. The method, frankly speaking, is not very honest, but with its help you will collect text material for publication in the group for several years to come. Moreover, without much difficulty and almost fully automatically. Collecting content […]

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