How to send VKontakte messages to everyone. How to send messages on VK: full analysis

But there is physically not enough time to correspond individually with each user, even if you work 24 hours a day. And mass mailings, for example, on the social network Vkontakte, give us the opportunity to provide information quickly and to a large number of people at once.

Sending invitations to the group

To send messages on VKontakte, you first need to promote a group and gain a sufficient number of subscribers. Advertising will make this process faster, but if there is no budget for an advertising campaign, you can send invitations to users yourself. This can be done in two ways: manually or using special programs.

Open the menu under the group logo.
Select "Invite friends to group."
In the window that appears, select the users to whom you want to send invitations.

Select “invite friends” from the drop-down menu

You can send no more than 30 invitations daily. If you use a special application for sending, this limit may be exceeded. But excessive activity in the group is a direct reason for temporary or permanent blocking of the community (at the discretion of the administration).
Select the friends you want to invite to the group.

VK newsletter to group subscribers

Before you read the step-by-step instructions, it should be noted that VKontakte mailings cannot be used to distribute spam. This means that the user must first agree to receive messages from the group, and only then become a member of the mailing list. The administration of the social network is actively fighting spam, so in order to protect your account and group from blocking, you should not distribute advertisements to users without their consent.

If you can’t send spam on behalf of a group, then the question arises why mailing lists on VKontakte are needed at all. In fact, if you organize the process correctly, you can get a lot of benefits from mailing.

Purchasing an additional tool for interacting with subscribers with the possibility of a personalized approach.
Increased trust and loyalty to the company.
Unlike posts on a community wall, an important message will not be lost in the news feed.

So far, the dissemination of information through social networks cannot replace SMS and. But there is potential. After all, the open rate of messages on VKontakte is much higher than in email, and cheaper than SMS messages. At the same time, there is no risk that the company’s letter will be lost among hundreds of similar letters.

How to send a VK newsletter to subscribers of your group?

To try out this marketing tool in practice, you need to first check your community settings. To do this, select Community Management – Messages from the menu. If community messages are enabled, the settings remain unchanged. Otherwise you need to enable them.

In the settings menu, select Community Management – Applications.

From the available applications, select “Messaging” and click “Add”.

Set application settings.

Click "Save".

Subscribe to your mailing list to see in what form messages are received to users.

In the initial application settings, the user needs to adjust only 4 points: button name, visibility, snippet and application name. A button with which users can independently consent to the newsletter will be located on the right side of the community. The owner of the group can give it any name, for example, you can use “Subscribe to news”, “Subscribe to newsletter”, “Latest news”, etc. Visibility settings determine who can see this button. Here you need to set “All users”.

Next comes the Snippet. In simple words, this is the name of the button with which users can subscribe to the newsletter at the request of the group owner. That is, in order to draw people’s attention to the fact that they can receive fresh and relevant information in personal messages, the administrator can post a link with a button on the community wall, on the company website, or send it individually. It’s also better to choose something neutral for the snippet, such as “Open” or “Go.”

The app name appears at the top of the subscription page after the group name. It can be left unchanged or titled in accordance with the purpose of the mailing. After this, you need to save the settings and try to use it in practice. In order for users to actively subscribe to your newsletter, it is best to use all traffic sources. Therefore, you need to place a subscription button on the company’s external website.

Installing a widget for mailing on a website

To send messages not only to group subscribers, but also to third-party users who visit the company’s website, it is appropriate to place a subscription button on its pages. To do this you need:

Create a new mailing list in the application.
In the settings, check the “Hidden list” and “Collect subscribers to this list” options.
Follow the link https://vk.com/dev/AllowMessagesFromCommunity and create the button code.
Set parameters.
Copy and paste the code onto the company website.

It is worth noting that this will not only increase the list of users for the mailing list, but will also attract new subscribers to the group. In addition, you can give users a choice and make several thematic mailings. This is useful for both subscribers and the community owner. Since users will be able to receive only the information they need, and the owner will be able to divide the total mass of subscribers according to interests into separate lists.

How to send a VK newsletter to all friends?

For those entrepreneurs who offer their services not through a group, but from a personal account, it will be interesting how to send VK mailings to all friends. The good news is that there is no limit to sending messages to friends. But, as practice shows, sending the same text to several users is regarded by the administration as spam.

There are several ways to send messages to all your friends:

Manually. You can create a message in advance, and then send the message to everyone on the list using copying. To make the process easier, you can use a program that allows you to record a sequence of actions on your computer and then automatically play them back without your participation.
Using programs.
By creating a conversation.

Creating a conversation is the way to send out messages with the least risk of getting banned. But it has a significant drawback - when each person joins and leaves a conversation, all participants receive notifications. If the user is not interested in the topic of the conversation, he will quickly leave it due to the intrusiveness of notifications.

To create a conversation, you need:

Go to Messages and click “+” next to the search bar.
Select members from your friends list.
Enter the name of the conversation and click “Create”.

When selecting participants, you can tag only those friends who are online. After you create a conversation, you can add new users from your contacts list. But they can leave it only of their own free will.
Click on the “cross” and select the friends you want to invite to the conversation.

How to send a VK newsletter to non-friends?

There are strict restrictions regarding sending messages and friend requests to strangers. The number of messages per day is no more than 20, requests – no more than 50. Some users bypass these restrictions by creating fake accounts.

The administration of the social network also prohibits such actions, but this is not the most depressing thing. Messages from such pages are usually not viewed by recipients or become grounds for complaints. Therefore, before sending out mailings from additional accounts, you will have to make them “live”, and this will take a lot of time.

To manually send messages to strangers, you must first add them as friends. Since the number of queries is limited, when filtering users, you should set search criteria that match the target audience. This:

Age.
City.
Marital status, etc.

In this case, you can attach an accompanying message to the request, which may be of interest to the addresses. Messages should not mention the words: promotion, free, buy and the like. Letters that come in private messages are also moderated, so the administration quickly recognizes intrusive advertising. And this, in turn, is another reason to block the account.

Programs for automatically sending invitations

Bots and special software that will independently send messages to users are considered “gray” methods of promotion. This means that no one, not even the developers of such programs, can guarantee that the group will not be banned.

Quickly attract new subscribers.

High risk of account (community) blocking.
Attracting a dubious audience.
High price.

There are two types of automatic mailing programs: partially paid and paid. Partially paid ones allow you to use the software, but with limited capabilities. Fully paid programs allow you to try out their functionality for free during a test period, with subsequent payment for the full version.

It is not recommended to use third-party applications to promote the community. If you have start-up capital, it is better to use the services of special agencies, otherwise high-quality and interesting content will attract the public no worse than other methods of promotion.
But even after users have begun to actively join the community, it should not be left to chance. The public needs to be retained - this is exactly what VK mailings to subscribers of your group are used for.

The decision to use automation rests solely with the user. There are many programs on the Internet that are designed to automatically send messages. However, you cannot use several of them at the same time. Therefore, you will have to make a choice and download one of them. Of the most popular, two programs can be distinguished: LSender VK PRO and Quick Sender.

LSender VK PRO

LSender VK PRO is a paid program for sending messages to the target audience. It provides 16 automatic mailing methods. At the same time, the developer assures that the risk of account freezing is minimized.

In addition to mailing, the software allows you to create template responses for automatic dialogue with the client. Moreover, dialogues can be conducted simultaneously from two or more user accounts. The program has a convenient and intuitive interface, but even if questions arise, the user can use the instructions for use, which are issued after purchasing the program.

Quick Sender

Quick Sender is a program for commercial mailing, community promotion and target audience generation. It has a separate block for the parser (searching for the target audience) based on multiple criteria. The user only needs to set the search parameters.

Another feature of this program is the liker. This is a mechanism that automatically likes the posts of users included in the target audience to attract attention. After this, the program will independently send messages that need to be delivered to the recipients.

Users also have access to reposts, automatic inviting and posting. You just need to set the necessary parameters, and then the program will be able to do everything on its own.

The use of multifunctional programs for promoting VKontakte communities does not guarantee the success of the enterprise. Content plays a decisive role. If a community cannot offer users high-quality and interesting information, nothing will keep them as subscribers. Therefore, first of all, you need to rely on your own strength, and not on a set of instructions and algorithms.

The social network VKontakte has added a function that allows you to send personal messages not to one person, but to a list of people at once. Moreover, this can be done legally, without imposing any sanctions or fines. You don't need to use third-party applications, scripts or bots to do this. Just add the application - sending messages to VKontakte.

In order to implement this feature, you need to have your own VKontakte community and set up messaging in the community settings - community management. In community management, you need to go to the application section and then click on add an application - sending messages.

set the name of the button that will be displayed
select visibility (to all or not all users)
click save settings

But in order for this feature to be activated for you, you need to check whether you have messages connected in your community. Without this, you will not be able to activate the ability to send mass messages to VKontakte. Messages allow VKontakte users to send a message to the community administrator through the “write a message” button, which appears at the very top next to the community name.

After you have activated the VKontakte messaging application, you need to go to the application settings. Click “application management”, go to the “settings” tab and set the welcome text on the subscription page, this text is displayed on the page that opens when you click on the newsletter subscription button. Accordingly, here you need to set your own text that clearly explains the essence of your newsletter.

Next you need to create a mailing list. Click “create mailing list” - enter the name of the mailing list and choose to display the list to users - hidden or not hidden. The hidden list feature allows you to collect a list from third-party sites by hosting a script. For example, if you want to collect a subscriber base for sending messages, which will be available only to one list, then select hidden mode.

You can also create a mailing list for those VKontakte users whom you have targeted using third-party retargeting services. But unfortunately, they will not be able to send messages, that is, it is possible to add users, but messages can only be sent to those who entered into a dialogue with your community - subscribed or wrote messages to the community.

How it works: people sign up for your mailing list, get on your mailing list, and then receive your newsletter messages. This function ideal for those whose business is exclusively related to the VKontakte social network.

Since this feature is new, there is little information on how to work with it correctly, but the principle is approximately the same as with sending emails. You can become a pioneer in testing this function by starting to experiment with sending VKontakte messages.

If you have one line of business, then one newsletter is enough for you, and if you have many directions, then create several newsletters and send newsletters of interest to your readers. Having created several types of newsletters, a VKontakte user can select the newsletter to which he wants to subscribe.

The sent message looks almost like a regular VKontakte message - text and attachment. It is possible that in the future the capabilities of this application will expand and it will be possible to send messages formatted as email letters, that is, beautifully laid out wiki pages.

Before you decide to include this channel in your marketing, do not overdo it with the messages you send, otherwise your newsletter will be perceived as spam and users will most likely unsubscribe from you. It is also possible that the VKontakte network will introduce some penalties for spam mailings.

If you are an active user of the VKontakte social network, then you are probably already interested in the question of how to create your own official group. In fact, in order for it to become truly popular and visited, it needs to gain subscribers.

Currently, there are a large number of ways in which you can develop your community. There are both paid and free options. Today we decided to tell VKontakte users how to send a newsletter. After all, this question is currently very relevant.

This term refers to a way to send personal messages to your existing subscribers and friends. Of course, you physically cannot create a newsletter for strangers, since this is simply impossible at present, but at any time you can order paid advertising from a social network. For some, such a service may be too expensive, but for others it is not necessary, in the case where the administrator wants to use his strengths and capabilities. By the way, you can send personal messages with various offers. For example, if your group sells goods, then you can inform in this way about pleasant conditions or promotions, competitions, and so on. “VKontakte” is a social network that can bring good traffic, and this also attracts money.

Advertising intrusiveness

Let's first understand marketing, how newsletters work, and how users respond and react to them. When a message arrives from an unfamiliar user who addresses them by name, and it contains a link leading directly to their profile, some people are surprised, but many have long been accustomed to receiving advertising in this way and have long turned a blind eye to it. “VKontakte” is a social network whose scale is practically unparalleled, and, accordingly, it is not so difficult for other users to find you, even if they are not your friends or subscribers. For example, they can find you through a special form. The same applies to your mutual friends.

Preparatory work

If you have created your personal group and have already managed to fill it with unique and interesting content that you think will be interesting not only to you, but also to other users, then it’s time to start mailing. Before you send messages, you will need to do some preparation. So, carefully compose not only an interesting and attractive sample, but also check that it is written correctly and without sending messages “VKontakte” should be done carefully and with caution. If you have your own personal page and are the creator of a group, then we recommend using a second, third-party account to distribute invitations, which you are not so afraid of losing. You can register or buy a new account yourself; currently there are a large number of stores that provide similar services.

Spam protection

Experts do not recommend sending an advertising message with an invitation to a group to all users in a row, since the system will definitely notice such an action and consider it spam, and, accordingly, under such circumstances you can very quickly lose your account. This will happen even if no complaints are filed against you from those users to whom you have already sent such an invitation. If you want the VKontakte newsletter to be really high-quality and without problems, then you definitely need to know about the special rules, which we will now tell you about.

No advertising slogans

If you have read the first part of this material and are an active user of VKontakte, you now know how to send a newsletter. But you should still remember the most important nuances and details, which are categorically not recommended for such actions. In the subject of a message that you plan to send in the future, never write the words “free”, “promotion” and so on, since such letters are immediately sent to the Spam folder, and users practically do not read them and in most cases delete them. If you are faced with an important question related to the social network “VKontakte”: “How to make a newsletter?”, then remember that it is very simple, the most important thing is to prepare responsibly.

Conclusion

If you have additional accounts, whether they are registered by you personally or you purchased them, you should test different advertising messages, and only in this case you will be able to find the best option. So we solved another problem regarding the social network “VKontakte”: how to make a newsletter. Try our tips and don't be afraid to experiment.

Now the time has come that people are on social media. networks have a very large amount of our precious time, we have long been thinking about how to make sure that VKontakte messages are sent en masse to private social networks. VKontakte network. Over time, we found a way to do this, and a super amazing program for sending messages on VKontakte called Posting VK but there are others.

The very sending of messages over the VKontakte network makes it possible not only to send messages, but also to promote various sites, user pages, groups and even forums. The regular version of this program lacks various checks, the connection to the site is disabled, updates do not work, and HOSTS are not destroyed.

Accordingly, becoming a member of the ban list is easy and simple. It is better, in this case, to use some other created account.

The incomparable leader in sending messages is the excellent program VKBot, which significantly facilitates communication on the social network and improves the process of use, since the program for mass sending messages on VKontakte has been working for several years and there have never been account bans or other unpleasant problems. The program has managed to win and earn respect from active Internet users.

In order to start the process of sending messages, you need to launch the program, then log in and click on the “Send” button. In the window that appears, you need to enter any inscription at the user’s discretion.

In the newly opened menu, you will need to select the option of what you would like to perform. That is, send it to the wall, personal message to friends, private message or other methods.

In the new sign, the user writes a message. The text of the message is at the discretion of the person. The mailing list, to some extent, is considered spam.

That is why when using such a program you need to be very careful and wary. It is best to keep the number of messages sent to a minimum, and you should not use the newsletter simply for the sake of curiosity.

You can choose simpler parameters and perform actions carefully. In this case, the user will be able to avoid being blacklisted by site administrators.

We also want to bring to your attention the following programs that will help you in the future with your social mailings. VKontakte network. We have uploaded all these programs into an archive with instructions for use that you can download:

VkFriendsMessage- The program for sending messages to the walls of VKontakte groups works with many accounts and can send a large number of messages to friends. It is possible to support proxies.

Mix Poster- A free program that is always updated and can automatically send messages to the pages of all your friends and groups on the VK social network.

Social robot- This is a social bot for sending messages on VKontakte that can send comments to photos, videos to all specified groups and open walls on social media. VK networks. The program supports anti-bot, and you can enable automatic anti-captcha recognition.

Feedron- A good anti-spammer and spammer in general. This is an excellent program for lazy people that can parse all new topics and messages in general from specified groups, including automatically posting them in specified places. The program is automatically updated and is free.