Modern bloggers. Queens of Russian YouTube: top influential female bloggers

Just a few years ago, only a few people had heard of bloggers, but today this profession or calling excites the minds of many people. Who doesn’t dream of doing what they love, getting decent money for it and being famous? For this reason, the number of blogs created on the global network increases exponentially every year. But not all authors manage to attract the attention of the public, even resorting to various kinds of extremes. One can only guess thanks to what twist the most popular bloggers in Russia were able to win the attention of a huge number of subscribers.

Maxim Golopolosov - the most popular Russian blogger

Muscovite Maxim Golopolosov posted his first video on YouTube in 2010. This was a review of videos that received a huge number of views. The young blogger's comments, heavily seasoned with obscene statements, attracted the attention of many network users. Inspired by his first successes, Maxim created the Internet project “+100500”, which has more than 7.5 million subscribers. Reviews of interesting videos are published approximately once a week.

Today Maxim Golopolosov is known not only for Internet projects. His videos are aired on the Peretz TV channel. The popular blogger uses his musical talents in the amateur group “2ND Season”. He is improving his knowledge of English, although he can already teach it at school.


Maxim Golopolosov has already tried himself in the acting profession. His filmography so far includes 4 films:

  • series “Zaitsev+1”;
  • adventure film “Ambulance “Moscow-Russia”;
  • series “How I Met Your Mother”;
  • Comedy film "Scouts vs. Zombies."

Russian blogger Yuri Morozilka, working under the nickname Frost, managed to win the hearts of global network users. What brought him fame was the Internet channel he created on YouTube, on which he posted his videos and recordings of games. Yuri's witty comments were liked by many, which led to more than 5 million subscribers to his videos. Frosta's let's plays are the leaders in Russian-language videos in terms of views. Over the course of its existence, all of the blogger’s videos have been viewed more than 2.1 billion times.


Frost has a friendly attitude towards his colleagues. He can often be seen in the company of other famous bloggers. Even Yuri’s girlfriend Anna creates her own videos and posts them on YouTube. You can find their collaborations online.

Twenty-three-year-old Muscovite Ekaterina Trofimova began conquering the Internet in 210. It was at that time that her first video appeared on YouTube, which the girl created under the nickname Kate Clapp. In her videos, Katya addresses many issues that are interesting for girls. She is also known to many for her excellent parodies and sketches. The number of subscribers of Ekaterina Trofimova already exceeds 4 million.


Fans of Kate Clapp noticed that in 2016, the girl posts videos she created much less often. As it turned out, Katya is involved in the filming of a foreign film, the name of which remains a mystery. In addition, the girl has her own section on the Disney Channel, in which she shares the secrets of impeccable style and gives valuable advice to real fashionistas.

More than 4 million subscribers appreciated the work of the famous blogger and gamer Roman Filchenkov, better known as MrLololoshka. His first videos appeared on YouTube in 2012. These were rather monotonous reviews of Minecraft mods and a demonstration of the gameplay itself with his participation. Within a year, Roman had more than a million subscribers.


Roman Filchenkov is the youngest blogger who is extremely popular. He is often accused of disrespecting his subscribers. But this did not in any way affect the growing celebrity of MrLolololoshka.

The most popular blogger Oleg Brain is a real mystery for his subscribers, whose number exceeds 3.5 million. He does not like to dedicate fans to his personal life. Even the appearance of this mysterious blogger is a mystery to many. He uploads his videos on his own channel, TheBrainDit, founded on YouTube in 2011. Oleg became popular thanks to his original reviews and let's play of various games. His funny comments, which are full of obscene language, are very popular among many gamers. You can find sites online that contain his quotes.


Oleg Brain, in addition to blogging, is also involved in commercial activities. He owns an online store that offers a variety of products, ranging from small accessories to clothing.

Ilya Varlamov – top blogger of LiveJournal

The authors of notes on LiveJournal are also quite popular among users of the global network. Muscovite Ilya Varlamov was recognized as a top blogger. He is the author of the most popular articles. The blogger always follows the most relevant events and news for Russian residents. He also travels a lot, leaving his fans descriptions of the places he has visited. Ilya Varlamov leaves various notes on social media pages every day. He has about 250 thousand followers on Twitter alone.


“This is Good” is a popular Latvian Russian-language Internet show produced since October 16, 2010. The program is broadcast twice a week - on Tuesdays and Fridays.

The blog is dedicated to reviewing funny videos on the Internet, similar to the show of American columnist Ray William Johnson.

The host of the program, Stas Davydov, gives his comments on videos sent by viewers or found by them. Interaction is usually used at the end of the transmission. In the early episodes of the program, another character participated - the illuminator Nastenka (more precisely, her voice), who began to appear again from the 164th to the 178th issues. A distinctive feature of the project is the absence of obscene language. YouTube viewers perceive the blog “This is Good” as an alternative to another popular blog “+100500”. Both blogs are Russian-language analogues of the Ray William Johnson show.

From the 29th issue, questions are removed rather than written. From the 48th episode of the show, it was released in HD format, and from the 55th to the 208th episode, the show began to be released with interactive subtitles in English for foreign users.

Issues 70, 96, 141, 198 and 308 were conducted by Ruslan Usachev. This fact was not very well received by the audience - all five times the videos received much more “I didn’t like” scores than in other episodes. Most commentators considered Ruslan not artistic enough. Issues 146, 195 and 298 were conducted by Ilya Prusikin, which was also received very coldly. The 214th and 310th editions were conducted by Mikhail Krzysztowski, who was received very warmly. The 243rd episode was hosted by Lee Kei, which again received a lukewarm reception. In the 296th issue, Stas Davydov announced that he was going to write vocal parts for his new group “Banana Bomb”, and therefore in future issues he would be replaced by guest presenters. The 297th episode was hosted by Danila Poperechny, the 300th by Daniil Maslennikov, the 301st by Sam Nickel, the 302nd by Yana Nezhdanova, the 303rd by Evgeny Zelenov, the 304th by Maxim “SnailKick” Kiselev, the 305th by Elena Rassokhina, 306th - the creator of the project Vitaly Golovanov, the 307th episode was conducted by the drawn Stas Davydov, created and voiced by Dmitry "Syenduk" Karpov, the 309th - Kirill Trifonov, Alexander Shuliko and Denis Kukoyaka, the 311th - Stas Oksaniy, and 312th - Victoria Yushkevich.

Since the 87th issue, the project has changed visually: the creators changed the inscriptions on the screen from white to gray with a white border, moved the microphone to the bottom of the frame, changed the design of the YouTube channel and the background on which the presenter is filmed, and also removed the “Spontaneous Madness Indicator” . As of episode 97, the answers to questions shown at the end of the video have been corrected. And starting from the 100th issue, the person whose interactive video question was included in the issue receives a branded T-shirt from the “This is Good” team. The design has changed again since the 270th issue: now there is a corner of the studio behind the host, the wall is white on the left, and black on the right. On the white wall, photographs of female breasts and Milla Jovovich alternately appeared, then a sheet of paper pasted by Elena Rassokhina with the inscription “Stas is a fool”, whose place was then taken by a sheet of paper with a frame of Natalia Poklonskaya’s speech at a press conference.

Their audience amounts to tens of millions of people, they are recognized on the street, invited to television and acted in feature films. In this issue we will talk about the 10 most popular Russian-speaking bloggers.

10th place. Roman Filchenkov, aka MrLolololoshka – 5 million 200 thousand subscribers. One of the most famous Let's Players throughout the CIS, whose videos, of which more than 1,000 have accumulated over 5 years, are dedicated to the game of the unforgettable Minecraft.

9th place. Alexandra Balk O Vskaya, aka Sasha Spielberg – 5 million 216 thousand subscribers. In addition to the usual lifestyle blogging, Sasha managed to star in one of the most disastrous Russian films, “Hack the Bloggers,” and speak in the State Duma, despite her modest 19 years.

8th place. Maryana Rozhkova, aka Maryana Ro – 5 million 304 thousand subscribers. Like previous participants in the rating, she has been on YouTube since 2012. She takes part in various challenges, including with famous foreign bloggers, shares beauty secrets and other girlish joys.

7th place. Maxim Taras e nko, aka TheBrianMaps – 5 million 725 thousand subscribers. Another 17-year-old teenager who started his career on YouTube with Minecraft let’s plays, but later switched to filming vlogs and humorous videos.

6th place. Ekaterina Trofimova, aka TheKateClapp – 5 million 754 thousand subscribers. Probably the most famous girl on Russian YouTube, who has been here since 2010. During this time, she managed to film almost 400 episodes dedicated to both her life and various foods, challenges and funny sketches.

5th place. Stas Davydov, aka This is Good - 5 million 911 thousand subscribers. Another “long-liver” of Russian-language YouTube, originally from Latvia. Issues of his humorous blog not only gained popularity on the Internet, but were also repeatedly shown on TV.

4th place. Oleg Brain, aka TheBrainDit – 6 million 500 thousand subscribers. The only participant in the rating whose appearance and name are unknown to us for certain. However, this did not prevent him from gaining more than 2 billion views over the 6 years of the blog’s existence.

3rd place. Yuri Mashtakov, aka Frost – 6 million 688 thousand subscribers. A 22-year-old video blogger, who over the 5 years of his existence on YouTube, as a Let's Player, became number 3 in terms of the number of subscribers in the Russian-language segment.

2nd place. Maxim Golopolosov, aka AdamThomasMoran – 8 million 471 thousand subscribers. 27-year-old YouTube legend, founder of the most popular Russian show on the Internet and shareholder of the Caramba TV company, which promotes other bloggers.

1 place. Ivan Rudskoy, aka Ivangay – 12 million 62 thousand subscribers. The blogger, who is number one on all Russian-language YouTube, is originally from Ukraine. He started out with regular let's plays, but now he shoots, including lifestyle blogs and humorous sketches, which get millions of views.

In the end, it is worth noting Get Movies, which overtook Ivangay by 600 thousand subscribers, but this issue is about bloggers, not channels.

After 16 years, millions of video bloggers are active, they have appeared, and the most popular channel on Youtube now has more than 40 million subscribers (for comparison, this is slightly more than the population of Poland).

It is obvious that video bloggers have captured the lion's share of the world's attention and thus a new media sphere has emerged, in which, of course, there is a place for advertising and earnings. How do vloggers make money? This is a topic for a separate article, but in short - on views and advertising in your videos.

In this article, the service talked about the most successful and richest video bloggers in the world. Russian bloggers didn’t make it there, but don’t be upset - this is more likely due to the language barrier than our brother’s lack of talent =)

10th place. Roman Atwood. $2.5 million per year

The American comedian publishes pranks recorded on a hidden camera on his Youtube channel. In total, his videos have already received more than 1.3 billion (!) views.

9th place. Rosanna Pansino. $2.5 million per year

The American actress successfully runs her channel and “Nerdy Mummies” episodes. Publishes video recipes for cakes, cookies and other baked goods.

8th place. Lilly Singh. $3 million per year

Canadian actress, comedian and vlogger. She is known for her outstanding performances and performances, and in 2016 she even organized a world tour.

7th place. Michelle Phan. Just over $3 million per year

American makeup artist and beauty blogger. She became famous thanks to her original presentation of videos about different types of makeup. There are almost 400 videos on the channel and more than 1.2 billion live views.

6th place. Rhett & Link. $4.5 million per year

American comedians who became famous thanks to viral videos and low-budget advertising for companies throughout the United States. They call themselves Intertainers (from Internet - “Internet” and Entertain - “to entertain”). We have received a number of awards in the field of video advertising.

5th place. KSI. Just over $4.5 million per year

British let's player Olajide Olatunji makes video game review videos and, thanks to his success on Youtube, was able to afford to pursue a music career.

4th place. Lindsey Stirling. $6 million per year

American violinist and composer, known, among other things, for the original plots of her videos and cosplay clips for popular films and TV series - for example, Game of Thrones.

3rd place. Fine Brothers Entertainment. $8.5 million per year

Spanish comedians and commentators have been recording videos for the Internet since 2004, they managed to film a sitcom for Youtube, and now they already have an entire production company.

2nd place. Smosh. $8.5 million per year

American comedians have been posting videos on Youtube since 2005 - releasing videos on several channels about sketches, parodies, video games and life events in general. And recently they even shot a whole film.

1 place. PewDiePie. $12 million per year

The most popular video blogger in the world is Swede Felix Kjellberg, whose videos have accumulated more than 10 billion views on Youtube and he became famous for videos in which he plays games and comments on his actions. With witty jokes and sometimes even performances.

This was the ranking of the TOP 10 world video bloggers in terms of earnings on their channels according to Epicstars. This industry is still only 16 years old and who knows what records and in what format new bloggers will entertain the world? We will definitely keep you updated on events and facts!

One fine April morning, residents of once elite houses in the center of Yekaterinburg were quite surprised to see a large crowd of underage girls with the same hairstyles and hair color under their windows. The girls showed all the signs of belonging to some kind of fan group, screaming, screaming and blocking traffic. I even had to call the police.

The last time the city saw such a Sabbath was in the forgotten year of seventy shaggy, during the first appearance of Pugachev in the capital of the Urals. The gentle creatures gathered this time would most likely react to the word “Pugachev” with the question “Who is this?” Their heroine, whom they came to meet, does not sing or draw. She is a video blogger who performs under the nickname Katya Klap. Katya makes a living by talking to a video camera about what a cool girl at puberty should look like, how to live, who to be friends with, etc., after which she uploads the video to YouTube, where four million subscribers of TheKateClapp account are already waiting for him .

TOP 5 video bloggers in the world. #5 Jenna Marbles

Jenna Marbles. Her channel became instantly popular after the release of the video “How to trick people into thinking you’re good looking” in the summer of 2010, in which Jenna tells girls deprived of nature how to look attractive. An eternal topic, yes. Although Jenna’s channel is losing its former popularity, 15,971,687 subscribers will never let her die of hunger

TOP 5 video bloggers in the world. #4 Nigahiga

Nigahiga (Ryan Higa) is an American of Japanese descent. He started by releasing videos in which he opened his mouth to the soundtracks of famous songs. To date, he has expanded his role to practical jokes and life hacks. 16,783,866 subscribers

TOP 5 video bloggers in the world. #3 Smosh

Anthony Padilla and Ian Hecox in the comedy duo Smosh. The guys started with flash animation ten years ago, and now they have moved on to parodies and sketches. 22,008,095 subscribers

TOP 5 video bloggers in the world. #2 HolaSoyGerman.

In second place by the number of subscribers is 25-year-old Chilean Germán Alejandro Garmendia Aranis, known under the nickname HolaSoyGerman. His channel of jokes and jokes in Spanish currently has 27,317,754 subscribers

TOP 5 video bloggers in the world. #1 PewDiePie

The recognized leader of video blogging is Swede Felix Arvid Ulf Kjellberg, known as PewDiePie. Felix is ​​a "let's play" (from Let's play), i.e. a blogger who comments on the process of hovering over computer games. 43,406,874 subscribers is a record so far. A few months ago, the PewDiePie brand was bought by the almighty and omnipresent Disney corporation, for amazing money - something in the region of a billion dollars. Now the energetic Swede will work together with Disney Maker Studios on the Revelmode entertainment network.

Let's move on to Russian YouTube stars

TOP5 video bloggers in Russia. #5 TheKateClapp

At one time, Katya turned out to be a good student of Jenna Marbles. She currently has 4,309,325 subscribers, is wildly popular with teenagers, and her show appears to be produced by a team of serious video production professionals

TOP5 video bloggers in Russia. #4 FROST

Yuri Morozilka, known as FROST. Ivan is a let's player. He currently has 4,757,922 subscribers

TOP5 video bloggers in Russia. #3 This is good