How to name a group in “contact” and properly promote it. What to name a group on a social network? Tips and interesting names

One of the most popular and effective ways is to create a community. And the first thing you need to decide is what to name the group? The main idea is that the name should reflect the purpose as accurately as possible. This could be an official company page, a trading platform, a film fan society, or some personal group.

Features of group names

To understand how to name a group, you should first of all decide on the purpose of the page. For example, it is very important whether it is commercial in nature, for what purpose it is created, and so on. The name and further development largely depend on this.

The first rule to learn is that the group name should not be long. Such names are scary, uninteresting and unattractive. Experts recommend choosing names that consist of a maximum of 4 words. This is the optimal size that will definitely appeal to readers.

When deciding what to name the group, you need to imagine that the first thing a visitor will see is the name. If he doesn’t like it, then he won’t join the community.

Language selection

There are no specific rules regarding language. Of course, it is better that the name is in the language in which all the information on the page will be. But even here there are some nuances, because if, for example, a company is named in one language, and a community is created in another with the aim of developing the brand, then it is better to indicate the original name.

How to name a group if the name is long and the abbreviation distorts its essence? You can use an abbreviation or abbreviation. But in this case, it is necessary to indicate an explanation that will decipher the chosen name to all visitors.

Interest groups

Communities of individual groups of people, for example, closed clubs or student organizations, are very popular. How to name a group about certain hobbies? For example, for fellow students it is better to indicate the name of the group, university and year of graduation. This will allow others to easily find each other.

For writers, the best option would be to use your own name in combination with the title of the work. The same applies to musicians, authors of trainings or other proprietary programs.

For a business, a description of the activity is more suitable. When answering the question of what to name a group in order to interest potential clients, you need to find out everything about the target audience: age, religion, country, gender, etc.

If we are talking about some general things, for example, sports, cats, travel, then you should choose something general, but reflecting the direction. After all, dogs can be walked, sold, caught, tamed, bred, and so on.

Funny names

Humorous names are usually chosen when they don’t know what to name the group. If it is created without a purpose and does not have one. Statistically, such communities rarely exist for long. Their founders often abandon this matter.

Although there are many very popular groups that were created just like that and grew into something more. Examples of funny names:

For those who are trying to run to the apartment before the entrance door slams.
I will call my son an iron man if the group reaches 1,000,000 subscribers.
Dwarven opposition.
For those who have ever tried to bite themselves on the elbow.
I'll send a million to the last one to join.

The main focus is on originality and accessibility. People are more willing to join groups whose name contains something familiar or relatable.

Page title for the company department

An official group usually refers to pages created by representatives of a company or organization for the purpose of solving business problems. Experts recommend indicating the purpose of the company and the scale of the department for which the community is being created.

Why are they created? Mainly to popularize a service or product, as well as to communicate with people. Therefore, the name of the community should clearly tell all visitors what awaits them and what they can count on.

Thanks to such pages, quite a lot of employees were hired in various organizations, and many clients approached them with interesting offers.

Using keywords in the title

In order not to write to various public pages “help name the group so that it becomes popular,” you need to familiarize yourself with the basics of promotion. All information on the Internet is located using certain words or keys that most accurately reflect the essence of the information on a particular page.

To achieve success, high traffic and a large number of subscribers, you need to use these keys in the name of the community. This method has 2 advantages at once.

Firstly, the chance that a person will find this particular group through a search for a social network will increase significantly, which means that attendance will increase and the subscriber base will begin to grow.

Secondly, the number of transitions from search engines will increase. With proper use of keys and usefulness of information on the page, communities from social networks will be in the TOP of search engine results.

After reading the title, a person should understand for himself that he can find answers to his questions in this group. He should become interested, and for this you can maintain some intrigue, leave something unsaid.

Also, according to statistics, the numbers in the title work quite well. For example:

5 ways to lose weight before summer.
10 main mistakes women make.
7 tips for the perfect first date.

Having a number means there is a specific number of steps or tips that actually work. Not just “how to make your hair beautiful,” but “8 secrets of beautiful hair.” Sounds better, more promising and specific.

It's better to take the time to find the perfect name than to come up with a name on the way home. Very often, success depends on the first impression, and it is formed only once.

Tips for choosing and writing a name for a VKontakte group.

The popular Russian social network VKontakte today is replete with a variety of thematic groups and “publics” in which people communicate on certain topics, exchange the latest news, interesting content and just have fun.

Looking at the high popularity of such groups, many have probably thought about creating their own community. But, regardless of the direction of this community, the creator always faces the problem of its name.
What should be the name of the group on VKontakte? Beautiful, informative, funny? Let's try to figure it out.

What name should I choose for the VKontakte group?

In order for your group to be well indexed by the search engine of the social network VKontakte and other search engines, several rules should be followed when choosing a group name. Let's look at them in more detail:

Rule 1. Before talking about a beautiful name, you need to decide on the theme of the group. It's no secret that the name of a community should reflect its direction. For example, if you are planning to create a group of motorcycle lovers, then the name must include words that clearly make it clear to VKontakte users that this group consists of motorcycle enthusiasts.
Rule 2. The name should be, if not unique, then at least original and little used. This is necessary in order to quickly promote your group. It must be said right away that you should not try to fit all the advantages of your community into the name. It is enough to use a few keywords that reflect the direction of the group.
Rule 3. If you want your group to be successful and quickly rise to the TOP, you need to take into account the interests of people. We recommend using the Yandex Wordstat service, where you can find out which keywords people most often enter into search engines. Based on the topic of your group and popular keywords on this topic, create a unique name.
Rule 4. The group name should be easy to read. Long names discourage users, because... This makes them understand that the creator of the group is not all right with his imagination, which means that the content of the group will be sluggish and uninteresting. It’s not for nothing that they say that brevity is the sister of talent. Try to create a name of no more than two or three words.

Title design: How to beautifully write the name of a VKontakte group?

Beauty is in the eye of the beholder. (c) Oscar Wilde

This phrase speaks of the subjectivity of perception. What one person finds beautiful, another may find it tasteless and disgusting. Therefore, it is impossible to say unequivocally how to write the name of a group beautifully, but we can say for sure how to write it unnecessarily:

In no case Do not alternate capital and small letters in the name. For example, “MOTORCYCLE LOVERS”. Names of this kind scare away potential subscribers, and their absence will quickly lead your group into decline.
In no case Do not use any squiggles, unnecessary punctuation marks, patterns, hearts and other unnecessary symbols in the title. Excessive use of unnecessary characters can also scare away potential subscribers, but the main thing is that such names are very poorly indexed by all search engines. Because of this, your group will always appear lower in search than other groups with similar topics, even if yours has more subscribers.

An example of such a group can be seen in the screenshot below.

In no case do not use swear words in the group name. Even veiled. Most users will simply pass by such a name, and the VKontakte administration will most likely delete your group from the social network altogether.

As an example, we can highlight such good group names as.

Social networks have long crossed the line beyond which they were just a virtual platform for communication. Now you can earn real money on these Internet resources. One of the relevant tools in this case is some kind of community, group on Odnoklassniki or Vkontakte.

However, to attract as many subscribers as possible, it is worth making some effort. First of all, you need to think about how to name the group on VK in order to interest the maximum number of social network users.

General terms

The principle of working with a group and a public page is almost the same, so this method is suitable for a public page too. A catchy name will make you pay attention to the page and look at it. This is where the principle of viral marketing comes into play.

The name for the group will make it possible for visitors to understand what exactly the information will be about and whether it will bring real benefit.

It is generally accepted that those communities that make it to the TOP are based on key search phrases. Correctly chosen words will ensure decent results in the search engine, because often visitors use Yandex or Google even to search for a group or community on social networks. Simultaneously you need to have individuality so as not to get lost in the same type of “glued together” search phrases.

Title and description

Each VKontakte page contains data that any search engine is guided to a certain extent. For this, special title and description tools are used. They are seen by all visitors to Yandex or its foreign analogues.

The title of the current page will be marked in dark blue above the Internet address. Below is a description of what should be on the page you are looking for (description). Often, optimizers involved in community promotion use the name of the group as a title, which is why it is so important to include at least some of the key queries in it.

Are you looking for an easy to remember name for your band? The name of the band can play a key role in your success or failure. Choosing the right name is one of the main points for your band. And one day, when you become famous, the process of choosing a name for your band may even become legendary. So don't miss it!

Steps

Basic rules for choosing the right name for a group

The name should be quickly and easily reflected in Internet search results. These days, one of the criteria for choosing a suitable band name is how easy it is to find on the Internet. When searching online, generic titles like "Girls" can get lost in the sea of links to other girly things.

Avoid names with hidden negative connotations. You have to feel how far you can go without damaging your group's reputation. The example of a band called "Viet Cong" can give you an idea of how a band name can be a problem in getting booked for concerts.

Meaning should not condone bad behavior. One Scottish group called themselves “Dogs Die in Hot Cars,” which literally translates to “dogs die in hot cars.” This is not the best image for the group, although it is provocative.
In the group name, avoid speculation on tragedies or human suffering. If the name is obscene, some radio stations may have difficulty pronouncing it.

Keep the name fresh. You should avoid names that were popular a long time ago and are clichés today.

Present the image of your group. What is your group? What will you try to convey to people? What is your group like? Who is your target audience? Understanding the nature of your group will help you choose a name.
- The band name should be consistent with your brand and genre. If you're a country band, you probably don't want your name to sound too punk rock. You don't want people to be disappointed because your band name implies something the band isn't.
- If you understand who your target audience is, then you can choose a title that will appeal to your listeners. The popular group “Green Day” was guided by this principle in choosing its name. "Green Day" refers to the smoking of marijuana, and the band appealed to a specific audience of young rebels through slang.
Choosing a name
1. Look to pop culture or literature for inspiration. This theme is long lasting. A famous example is the group "Veruca Salt", whose name was borrowed from the book "Charlie and the Chocolate Factory".
  - Mikey Way was working at Barnes and Noble and saw Irvine Welsh's book Three Tales of Chemical Romance, which gave him the idea to name the band My Chemical Romance. The band's name "Good Charlotte" also comes from literature. The name of the group “Avenged Sevenfold” (literally from English “seven times avenged”) was taken by Matthew Sanders from the Book of Genesis (the first book of the Pentateuch, the Old Testament and the entire Bible).
  - Once upon a time there was even a group called “Natalie Portman’s Shaved Head” (literally from English “Natalie Portman’s shaved head”). It is not surprising that the musicians eventually had to change their name. Naming a band after a celebrity would not be a good idea. And to associate the name with some old case is even worse.
  - Use song lyrics. For example, the group “Panic! At The Disco" was inspired by the song "Panic" by Name Taken, while "All Time Low" took its title from the song "Head On Collision" by New Found Glory.
2. Find inspiration from simple things and products. Flowers. Food. Sewing machines. Well, you understand. Take a look around. You will find a huge number of things with interesting names.
  - AC/DC's Malcolm and Angus Young found the band's name on a sewing machine. AC/DC (acronym for Alternating Current/Direct Current) was printed on the back. They decided to use it.
  - Product names can also work great for this. Think Black-eyed Peas or Red Hot Chili Peppers.
3. Choose a random name. There are various methods on how you can choose a random name. Sometimes groups choose a random word from the dictionary. REM, The Pixies, Incubus, The Grateful Dead, Evanescence and Outkast did this. "Apoptygma Berzerk" followed the same path, using two randomly found words.
  
  Use your name or initials. This is always a good option, especially if you have a lead singer in your band. For example, the name of the group "Dave Matthews Band" is based on the name of a member of the group. And it works.
  - However, this method of choosing a group name involves some risks. If your band changes lead singer, it will be difficult for you to continue performing under the same name. And Van Halen is an example of this. Another problem with this method is that some group members may feel left out.
  - If you choose your own name as the name for the group, you may need to add to it to make it sound more interesting. Or you can just use your last name.
4. Make up a new word. You can make a new word from several others. Perhaps this new word or phrase will have some special meaning for you.